Best Selling Serum on Amazon
141
Products
USMarketplace
March 2026Reporting Period
Sales Volume of Top ASINs for 'serum' on AmazonMarch 2026

Most Selling Products

This list compiles the monthly sales and rankings of all ASINs that appeared within the first three pages of search results for the keyword “serum” on Amazon.com in the United States, totaling 141 products. Under this keyword, the top-ranked ASIN recorded more than 100,000 orders in March.
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141
ASINs
1
The Ordinary Hyaluronic Acid 2%!B(MISSING)5 (with Ceramides), Multi-Depth Hydration Serum for Plumper, Smoother Skin
Title
The Ordinary Hyaluronic Acid 2%!B(MISSING)5 (with Ceramides), Multi-Depth Hydration Serum for Plumper, Smoother Skin
Sales Volume
100,000+
Price($)
9.89
Ratings
4.7
Reviews
33,091
2
The Ordinary Niacinamide 10%!Z(MISSING)inc 1%!,(MISSING) Smoothing Serum for Blemish-Prone Skin
Title
The Ordinary Niacinamide 10%!Z(MISSING)inc 1%!,(MISSING) Smoothing Serum for Blemish-Prone Skin
Sales Volume
100,000+
Price($)
6.00
Ratings
4.7
Reviews
51,163
3
EQQUALBERRY Vitamin Illuminating Serum | Niacinamide 4%!B(MISSING)rightening Vitamin C Face Serum with Hyaluronic Acid & Vitamin E | Dark Spot, Uneven Tone Care | Korean Skincare, 1.01 fl.oz
Title
EQQUALBERRY Vitamin Illuminating Serum | Niacinamide 4%!B(MISSING)rightening Vitamin C Face Serum with Hyaluronic Acid & Vitamin E | Dark Spot, Uneven Tone Care | Korean Skincare, 1.01 fl.oz
Sales Volume
100,000+
Price($)
15.50
Ratings
4.4
Reviews
8,539
4
medicube PDRN Pink Peptide Serum with Salmon DNA | Pink Glow Serum with Peptides & Niacinamide for Hydration & Firm-Looking Skin | Uneven Tone Care | Korean Skincare, 1.01 fl. Oz
Title
medicube PDRN Pink Peptide Serum with Salmon DNA | Pink Glow Serum with Peptides & Niacinamide for Hydration & Firm-Looking Skin | Uneven Tone Care | Korean Skincare, 1.01 fl. Oz
Sales Volume
80,000+
Price($)
18.90
Ratings
4.6
Reviews
10,897
5
Anua Azelaic Acid 10 Hyaluron Redness Soothing Serum, Facial Serum for Blemish-Prone & Oily-Prone Skin, Lightweight & Hydrating Blemish Care, Hyaluronic Acid, Korean Skincare, 1.01 fl oz.
Title
Anua Azelaic Acid 10 Hyaluron Redness Soothing Serum, Facial Serum for Blemish-Prone & Oily-Prone Skin, Lightweight & Hydrating Blemish Care, Hyaluronic Acid, Korean Skincare, 1.01 fl oz.
Sales Volume
50,000+
Price($)
22.00
Ratings
4.5
Reviews
3,135
6
The Ordinary Salicylic Acid 2%!S(MISSING)olution, Acne-Fighting Serum for Blemish-Prone Skin
Title
The Ordinary Salicylic Acid 2%!S(MISSING)olution, Acne-Fighting Serum for Blemish-Prone Skin
Sales Volume
50,000+
Price($)
6.70
Ratings
4.7
Reviews
7,439
7
COSRX Snail Mucin Repairing Serum 100ml, Hydrating Serum for Face with Snail Secretion Filtrate for Dull Skin & Fine Lines, Korean Skin Care
Title
COSRX Snail Mucin Repairing Serum 100ml, Hydrating Serum for Face with Snail Secretion Filtrate for Dull Skin & Fine Lines, Korean Skin Care
Sales Volume
40,000+
Price($)
19.66
Ratings
4.6
Reviews
89,218
8
TruSkin Vitamin C Serum for Face – Anti Aging Face Serum with Hyaluronic Acid & Vitamin E – Brightening Formula for Improving Appearance of Dark Spots, Fine Lines & Wrinkles – All Skin Types, 1 fl oz
Title
TruSkin Vitamin C Serum for Face – Anti Aging Face Serum with Hyaluronic Acid & Vitamin E – Brightening Formula for Improving Appearance of Dark Spots, Fine Lines & Wrinkles – All Skin Types, 1 fl oz
Sales Volume
30,000+
Price($)
21.99
Ratings
4.4
Reviews
154,472
9
Good Molecules Hyaluronic Acid Serum - 1%!H(MISSING)yaluronic Acid Non-greasy Ultra Hydrating Serum, Facial Moisturizer for Plumper Skin, Skin Care for Face
Title
Good Molecules Hyaluronic Acid Serum - 1%!H(MISSING)yaluronic Acid Non-greasy Ultra Hydrating Serum, Facial Moisturizer for Plumper Skin, Skin Care for Face
Sales Volume
30,000+
Price($)
5.97
Ratings
4.7
Reviews
15,498
10
ANUA Niacinamide 10 + TXA 4 Serum, Dark Spot Care, Hyaluronic Acid, Tranexamic Acid, Lightweight & Hydrating All-in-One Daily Facial Serum for Glass Skin, Korean Skincare, 1.01 fl.oz
Title
ANUA Niacinamide 10 + TXA 4 Serum, Dark Spot Care, Hyaluronic Acid, Tranexamic Acid, Lightweight & Hydrating All-in-One Daily Facial Serum for Glass Skin, Korean Skincare, 1.01 fl.oz
Sales Volume
30,000+
Price($)
21.85
Ratings
4.5
Reviews
13,267
Keyword Serum Weekly Search Volume Trend
424
10,614
Search Frequency Rank
During Mar 8–14, this keyword ranked 10,614 in Amazon's Brand Analytics(ABA) report, up 424 from the previous week. The most recent Weekly search volume was 14,044 (+3.05% WoW). These insights help Amazon Sellers track long-term demand trends, identify market opportunities, and spot seasonal peaks.
Serum Market Overview
This dataset shows the distribution of all ASINs on the first three pages under the keyword "serum". In the price range of $20–$50, there are 569 ASINs, the highest proportion, accounting for 36.57%. Nearly 76.74% of ASINs have a rating of 4.3-4.7. For this keyword, the top three ranked ASINs have a combined click-through rate of 22.75% and a combined conversion rate of 17.17%.
Price Range Distribution($)
Price distribution of all ASINs on the first three pages of search results for this keyword.
Price($)Ratio
0-10
10.99%
10-20
31.17%
20-50
36.57%
50-100
12.85%
100-200
6.62%
200-500
1.74%
500-1,000
0.06%
1,000-0
0.00%
Rating Distribution
Rating distribution of all ASINs on the first three pages of search results for this keyword.
RatingRatio
4.8-5.0
7.91%
4.3-4.7
76.74%
3.8-4.2
12.94%
3.3-3.7
1.47%
2.8-3.2
0.54%
0.0-2.7
0.40%
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Review Count Distribution
Review Count of all ASINs on the first three pages of search results for this keyword.
Review CountRatio
0-100
31.12%
100-500
19.38%
500-1,000
11.33%
1,000-2,000
10.40%
2,000-5,000
10.53%
5,000-10,000
6.91%
10,000-0
10.33%
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Top3 Click Share
22.75%
Trend changes in the combined click share of the Top 3 ASINs for the keyword serum.
Top3 Conversion Share
17.17%
Trend changes in the combined conversion share of the Top 3 ASINs for the keyword serum.
Top3 ASINs
Top 3 ASINs by click share and conversion share for this keyword.
AsinClick(%)Conversion(%)
B01MYEZPC8B01MYEZPC8
12.04%
10.16%
B01MDTVZTZB01MDTVZTZ
5.62%
4.79%
B0D8W1YVBXB0D8W1YVBX
5.09%
2.22%
Most Selling Products
Search Volume & Trends
Market Overview
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