Best Selling Self Tanner on Amazon
148
ProductsUSMarketplace
March 2026Reporting Period
Sales Volume of Top ASINs for 'self tanner' on AmazonMarch 2026
Most Selling Products
This list compiles the monthly sales and rankings of all ASINs that appeared within the first three pages of search results for the keyword “self tanner” on Amazon.com in the United States, totaling 148 products. Under this keyword, the top-ranked ASIN recorded more than 30,000 orders in March.1

Title
Beauty by Earth Self Tanner - USA Made with Natural & Organic Ingredients, Moisturizing Self Tanning Lotion with Aloe Vera & Coconut for a Natural Glow, Streak-Free Fake Tan, Medium to Dark
Sales Volume
30,000+
Price($)
35.99
Ratings
4.3
Reviews
25,655
2

Title
Jergens Natural Glow +Firming Self Tanner Body Lotion, Fair to Medium Skin Tone, Sunless Tanning Moisturizer with Collagen and Elastin. Helps to Visibly Reduce Cellulite, 7.5 Fl Oz
Sales Volume
20,000+
Price($)
10.47
Ratings
4.5
Reviews
40,305
3

Title
Bondi Sands Self Tanning Foam | Lightweight, Self-Tanner Foam Enriched with Aloe Vera and Coconut Provides an Even, Streak-Free Tan
Sales Volume
10,000+
Price($)
26.99
Ratings
4.5
Reviews
40,588
4

Title
St.Tropez Self Tan Express Mousse, Fast Acting Fake Tan, Develops in 1-3 Hours, Streak-Free Finish, Vegan, Natural & Cruelty Free, 6.7 Fl Oz
Sales Volume
10,000+
Price($)
46.00
Ratings
4.5
Reviews
15,314
5

Title
St. Tropez Self Tan Purity Face Mist, Natural Sunkissed Glow Face Tan with Hyaluronic Acid & Antioxidants, Vegan, Natural & Cruelty Free Face Care, 2.7 Fl Oz
Sales Volume
10,000+
Price($)
33.00
Ratings
4.3
Reviews
8,984
6

Title
Tanning Lotion Self Tanner - USA Made with Natural and Organic Ingredients Non Toxic Sunless Browning Lotion, Best Gradual Tanner for Men and Women, Streak-Free Fake Tan, Fair to Medium
Sales Volume
10,000+
Price($)
35.99
Ratings
4.3
Reviews
25,641
7

Title
Self Tanning Drops - USA Made with Natural & Organic Ingredients, Medium Face Tanning Drops to Add to Lotion, Moisturizing Bronzing Tanner for Face & Body, Toxin Free Tanner for Fake Tan
Sales Volume
10,000+
Price($)
32.00
Ratings
4.2
Reviews
5,926
8

Title
Carroten Intensive Tanning Gel | Browning Tan Accelerator | Non-Greasy, Water-Resistant with Carrot and Coconut Oil | Vitamin A & E For Moisture & Hydration | Made in Greece | 5 Fl Oz
Sales Volume
10,000+
Price($)
23.39
Ratings
4.3
Reviews
9,620
9

Title
Coco & Eve Self Tanner Mousse Kit - (Medium) All Natural Sunless Instant Self Tanning with Bronzer & Mitt Applicator | Sunny Honey Bali Bronzing Kit
Sales Volume
8,000+
Price($)
41.00
Ratings
4.4
Reviews
9,715
10

Title
Loving Tan 2 HR Express Self Tanning Mousse, Dark - Streak Free, Natural, Professional Quality - 5+ Sunless Self Tanner Applications per Bottle, Cruelty Free, Naturally Derived DHA - 4 FL Oz
Sales Volume
8,000+
Price($)
40.00
Ratings
4.5
Reviews
5,672
Keyword Self Tanner Weekly Search Volume Trend
854
Search Frequency RankSelf Tanner Market Overview
This dataset shows the distribution of all ASINs on the first three pages under the keyword "self tanner". In the price range of $20–$50, there are 580 ASINs, the highest proportion, accounting for 52.78%. Nearly 51.60% of ASINs have a rating of 4.3-4.7. For this keyword, the top three ranked ASINs have a combined click-through rate of 27.47% and a combined conversion rate of 14.47%.
Price Range Distribution($)
Price distribution of all ASINs on the first three pages of search results for this keyword.
Price($)Ratio
Rating Distribution
Rating distribution of all ASINs on the first three pages of search results for this keyword.
RatingRatio
Review Count Distribution
Review Count of all ASINs on the first three pages of search results for this keyword.
Review CountRatio
Top3 Click Share
27.47%
Trend changes in the combined click share of the Top 3 ASINs for the keyword self tanner.
Top3 Conversion Share
14.47%
Trend changes in the combined conversion share of the Top 3 ASINs for the keyword self tanner.
Top3 ASINs
Top 3 ASINs by click share and conversion share for this keyword.
AsinClick(%)Conversion(%)
Most Selling Products
Search Volume & Trends
Market Overview
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