Best Selling Scrunchies: See Top Product Rankings by Sales Volume & Market Trends

August 2026
146 Products Tracked

Looking for the most popular scrunchies products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "scrunchies." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B0BNSF38C9 currently leads the scrunchies market with 40K monthly sales, followed closely by B00MFUYC02 with 20K monthly sales and B07D5ZY3GZ with 20K monthly sales. Meanwhile, ASIN B07D5ZY3GZ stands out as the fastest-growing product, achieving an impressive 100.0% month-over-month sales growth. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales August 2026
Kitsch Zig Zag Headbands for Women - Black and Tortoise, 2 pcs | Fashion Accessories for Slicked Back Styles | Comfortable Wavy Headbands | Comb Headband with Teeth
1
B0BNSF38C9
$9.99·
3.8
Units/sold40K
Goody Ouchless Hair Elastics – No Pull, No Breakage, Tangle-Free Hold for Thick, Curly, Coily & Textured Hair – 15 Count, Black, Long-Lasting Ponytail Holders for Women & Men
2
B00MFUYC02
$2.08·
4.7
Units/sold20K
120 Pieces Black Hair Ties for Thick and Curly Hair Ponytail Holders Hair Elastic Band for Women or Men(4mm)
3
B07D5ZY3GZ
$8.99·
4.6
Units/sold20K
🚀Fastest Growing
by MoM sales growth
120 Pieces Black Hair Ties for Thick and Curly Hair Ponytail Holders Hair Elastic Band for Women or Men(4mm)
#1
B07D5ZY3GZ
$8.99·
4.6
120 Pieces Black Hair Ties for Thick and Curly Hair Ponytail Holders Hair Elastic Band for Women or Men(4mm)
Units/sold
20K100.0%
Kitsch Elastic Hair Ties No Damage | Stretchable Hair Bands - Black, 12pcs | Strong All-Day Hold Hair, Rubber Bands For Hair, Ponytail Holders | Hair Accessories for Everyday Use
#2
B09GYRBHBP
$7.99·
4.6
Kitsch Elastic Hair Ties No Damage | Stretchable Hair Bands - Black, 12pcs | Strong All-Day Hold Hair, Rubber Bands For Hair, Ponytail Holders | Hair Accessories for Everyday Use
Units/sold
10K100.0%

Top Selling Scrunchies

As of August 2026, we analyzed 146 tracked products in Amazon's "scrunchies" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 10,000 and 40,000 monthly sales. B0BNSF38C9 leads the scrunchies market with an estimated 40,000 monthly sales.

146Products Tracked
15,000Top 10 Avg. Sales
$7.59Top 10 Avg. Price
4.5Top 10 Avg. Rating
🏆
Kitsch Zig Zag Headbands for Women - Black and Tortoise, 2 pcs | Fashion Accessories for Slicked Back Styles | Comfortable Wavy Headbands | Comb Headband with Teeth
#1
B0BNSF38C9

Kitsch Zig Zag Headbands for Women - Black and Tortoise, 2 pcs | Fashion Accessories for Slicked Back Styles | Comfortable Wavy Headbands | Comb Headband with Teeth

40,000
Units Sold/mo
$9.99
Price
3.8
Rating
7.2K
Reviews
2
Goody Ouchless Hair Elastics – No Pull, No Breakage, Tangle-Free Hold for Thick, Curly, Coily & Textured Hair – 15 Count, Black, Long-Lasting Ponytail Holders for Women & Men
B00MFUYC02
$2.08
4.7 (6.9K)
Goody Ouchless Hair Elastics – No Pull, No Breakage, Tangle-Free Hold for Thick, Curly, Coily & Textured Hair – 15 Count, Black, Long-Lasting Ponytail Holders for Women & Men
20,000 Units Sold/mo▲ 25.0%
3
120 Pieces Black Hair Ties for Thick and Curly Hair Ponytail Holders Hair Elastic Band for Women or Men(4mm)
B07D5ZY3GZ
$8.99
4.6 (16.6K)
120 Pieces Black Hair Ties for Thick and Curly Hair Ponytail Holders Hair Elastic Band for Women or Men(4mm)
20,000 Units Sold/mo▲ 100.0%
4
Kitsch Satin Scrunchies for Women | For All Hair Types - Black, 5pcs
B0798RWHC9
$7.94
4.6 (53.3K)
Kitsch Satin Scrunchies for Women | For All Hair Types - Black, 5pcs
10,000 Units Sold/mo
5
50PCS Black Hair Ties for Women, Cotton Seamless Hair Bands, Elastic Ponytail Holders, No Damage for Thick Hair, 2 Inch in Diameter, by Qarwayoc
B08518TGJX
$5.99
4.7 (15.3K)
50PCS Black Hair Ties for Women, Cotton Seamless Hair Bands, Elastic Ponytail Holders, No Damage for Thick Hair, 2 Inch in Diameter, by Qarwayoc
10,000 Units Sold/mo
10
LuSeren 120PCS Black Hair Ties for Thick Hair – Seamless No Damage Elastic Ponytail Holders, Black Hair Band,Bulk Nylon Hair Elastics for Women
B0DB1HPB3J
$5.06
4.7 (3.7K)
LuSeren 120PCS Black Hair Ties for Thick Hair – Seamless No Damage Elastic Ponytail Holders, Black Hair Band,Bulk Nylon Hair Elastics for Women
10,000 Units Sold/mo▲ 100.0%
View All 146 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the scrunchies price landscape, we segmented all 146 tracked listings in Amazon's live "scrunchies" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $0.00 ~ $10.00 band is the category's best scrunchies price zone, absorbing 70% of the assortment (689 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the scrunchies category.

Top 3 Price Tiers

$0.00 ~ $10.00 is the most competitive price tier, containing 70% of tracked products.

Sweet Spot
$0.00 ~ $10.00
Tier 1
70%
689 products

Top products in this price tier

#1
B0BNSF38C9
$9.99
40k Units Sold/mo
Unlock Top Performers
#2
$10.00 ~ $20.00
Tier 2
24%
233 products
$20.00 ~ $50.00
Tier 3
6%
61 products
$50.00 ~ $100.00
1%
Unlock to view all price tier distributions and their ASIN sales contributions

"Scrunchies" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "scrunchies" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-08-09 to 2026-08-15, the Amazon USweekly search volume for "scrunchies" was approximately 26,453 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #4,901, climbing 302 positions from the previous week. Additionally, the top 3 products for this keyword capture 27.6% of the total click share and 18.9% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

scrunchies

ASINSIGHT
Search Frequency Rank
4,901
302
Search Volume
26,453
5.3%
Top 3 Click Share
27.6%
Top 3 Conv. Share
18.9%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
26,453
View full trends for the past 3 years
AugSepOctNovDecJanFebMarAprMayJunJulAug

One Amazon dataset. Two ways to use it.

Every number in this scrunchies report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.

Web AppExplore & Monitor

Explore the full data

Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.

  • Organic vs. ad traffic shifts per product
  • Hourly rank and search-volume tracking
  • Competitor ASINs and historical trends
Explore the full data

Starts with a free ASINSIGHT account

MCPAsk & AnalyzeFree Beta

Analyze the data your way

Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.

  • Combine product, keyword, sales & ranking data freely
  • Follow up in your own words, no fixed reports
  • Works in ChatGPT, Claude & Cursor
Analyze with ASINSIGHT MCP

20,000 credits/mo free, no credit card

ASINSIGHT logo

Empower Amazon Sellers With Keyword Expertise Boost Product Keyword Rankings.

Copyright © 2026 ASINSIGHT All rights reserved.

|