Best Selling Rainbow Nut Butter: See Top Product Rankings by Sales Volume & Market Trends

August 2026
130 Products Tracked

Looking for the most popular rainbow nut butter products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "rainbow nut butter." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B00MHVEBY6 currently leads the rainbow nut butter market with 20K monthly sales, followed closely by B01KKEECLS with 20K monthly sales and B00FWUEITC with 10K monthly sales. Meanwhile, ASIN B07DDWCHJP stands out as the fastest-growing product, achieving an impressive 11.1% month-over-month sales growth. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales August 2026
SKIPPY Natural Peanut Butter Creamy Spread, 26.5 oz Jar
1
B00MHVEBY6
$3.74·
4.7
Units/sold20K
PBfit Classic Peanut Butter Powder 30 Oz, Peanut Spread with 8g Protein
2
B01KKEECLS
$13.67·
4.7
Units/sold20K
Jif Natural Creamy Peanut Butter Spread and Honey, 16 Oz. Jar | 7g protein per serving, 7% DV, See nutrition information for fat and saturated fat content, Contains 80% peanuts
3
B00FWUEITC
$2.72·
4.7
Units/sold10K

Top Selling Rainbow Nut Butter

As of August 2026, we analyzed 130 tracked products in Amazon's "rainbow nut butter" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 4,000 and 20,000 monthly sales. B00MHVEBY6 leads the rainbow nut butter market with an estimated 20,000 monthly sales.

130Products Tracked
9,600Top 10 Avg. Sales
$6.80Top 10 Avg. Price
4.5Top 10 Avg. Rating
🏆
SKIPPY Natural Peanut Butter Creamy Spread, 26.5 oz Jar
#1
B00MHVEBY6

SKIPPY Natural Peanut Butter Creamy Spread, 26.5 oz Jar

20,000
Units Sold/mo
$3.74
Price
4.7
Rating
5.2K
Reviews
2
PBfit Classic Peanut Butter Powder 30 Oz, Peanut Spread with 8g Protein
B01KKEECLS
$13.67
4.7 (38.2K)
PBfit Classic Peanut Butter Powder 30 Oz, Peanut Spread with 8g Protein
20,000 Units Sold/mo▼ 50.0%
3
Jif Natural Creamy Peanut Butter Spread and Honey, 16 Oz. Jar | 7g protein per serving, 7% DV, See nutrition information for fat and saturated fat content, Contains 80% peanuts
B00FWUEITC
$2.72
4.7 (8.7K)
Jif Natural Creamy Peanut Butter Spread and Honey, 16 Oz. Jar | 7g protein per serving, 7% DV, See nutrition information for fat and saturated fat content, Contains 80% peanuts
10,000 Units Sold/mo
4
Justin's Classic Creamy Peanut Butter Spread - 28 oz Jar | Shelf Stable Sandwich Spread
B07DDWCHJP
$7.72
4.5 (7.7K)
Justin's Classic Creamy Peanut Butter Spread - 28 oz Jar | Shelf Stable Sandwich Spread
10,000 Units Sold/mo▲ 11.1%
5
Nutella Peanut Spread With Cocoa, Smooth and Creamy, for Afternoon Snacking, Family Gifts, Unique Snacks, 13 oz
B0FV3V2Q6N
$4.97
4.5 (430)
Nutella Peanut Spread With Cocoa, Smooth and Creamy, for Afternoon Snacking, Family Gifts, Unique Snacks, 13 oz
9,000 Units Sold/mo
10
Lotus Biscoff Cookie Butter Spread, Creamy, non GMO + Vegan, 25.4oz
B0CJT4SSR4
$8.98
4.8 (4.6K)
Lotus Biscoff Cookie Butter Spread, Creamy, non GMO + Vegan, 25.4oz
4,000 Units Sold/mo▼ 60.0%
View All 130 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the rainbow nut butter price landscape, we segmented all 130 tracked listings in Amazon's live "rainbow nut butter" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $10.00 ~ $20.00 band is the category's best rainbow nut butter price zone, absorbing 54% of the assortment (147 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the rainbow nut butter category.

Top 3 Price Tiers

$10.00 ~ $20.00 is the most competitive price tier, containing 54% of tracked products.

Sweet Spot
$10.00 ~ $20.00
Tier 1
54%
147 products

Top products in this price tier

#1
B00MHVEBY6
$3.74
20k Units Sold/mo
Unlock Top Performers
#2
$20.00 ~ $50.00
Tier 2
30%
82 products
$0.00 ~ $10.00
Tier 3
11%
31 products
$50.00 ~ $100.00
3%
Unlock to view all price tier distributions and their ASIN sales contributions

"Rainbow nut butter" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "rainbow nut butter" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-07-26 to 2026-08-01, the Amazon USweekly search volume for "rainbow nut butter" was approximately 272 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #661,082, dropping 37,991 positions from the previous week. Additionally, the top 3 products for this keyword capture 52.4% of the total click share and 10% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

rainbow nut butter

ASINSIGHT
Search Frequency Rank
661,082
37,991
Search Volume
272
5.9%
Top 3 Click Share
52.4%
Top 3 Conv. Share
10%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
272
View full trends for the past 3 years
AugSepOctNovDecJanFebMarAprMayJunJul

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