Best Selling Primers: See Top Product Rankings by Sales Volume & Market Trends

July 2026
135 Products Tracked

Looking for the most popular primers products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "primers." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B09XMYFTB7 currently leads the primers market with 30K monthly sales, followed closely by B01N9KIKZA with 20K monthly sales and B084P2F223 with 20K monthly sales. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales July 2026
e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer for Smoothing Skin & Gripping Makeup, Moisturizing & Priming, Vegan & Cruelty-Free, 0.811 Fl Oz
1
B09XMYFTB7
$10.00·
4.6
Units/sold30K
Milani Setting Spray + Primer, Make It Last Original - Natural Finish with Niacinamide for Hydration, Setting Spray for Makeup and Face Primer, 3-in-1 Prime + Hydrate + Set, 2.03 Fl. Oz
2
B01N9KIKZA
$10.97·
4.5
Units/sold20K
Morovan Professional Natural Nail Prep Dehydrate and Acid-Free Primer, Dehydrator for Acrylic and Gel Nail Polish, Non Acid Primer for UV Gels Fast Dry Superior Bonding Agent Gift Box Set
3
B084P2F223
$6.99·
4.6
Units/sold20K
🚀Fastest Growing
by MoM sales growth
e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer for Smoothing Skin & Gripping Makeup, Moisturizing & Priming, Vegan & Cruelty-Free, 0.811 Fl Oz
#1
B09XMYFTB7
$10.00·
4.6
e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer for Smoothing Skin & Gripping Makeup, Moisturizing & Priming, Vegan & Cruelty-Free, 0.811 Fl Oz
Units/sold
30K100.0%
Milani Setting Spray + Primer, Make It Last Original - Natural Finish with Niacinamide for Hydration, Setting Spray for Makeup and Face Primer, 3-in-1 Prime + Hydrate + Set, 2.03 Fl. Oz
#2
B01N9KIKZA
$10.97·
4.5
Milani Setting Spray + Primer, Make It Last Original - Natural Finish with Niacinamide for Hydration, Setting Spray for Makeup and Face Primer, 3-in-1 Prime + Hydrate + Set, 2.03 Fl. Oz
Units/sold
20K100.0%

Top Selling Primers

As of July 2026, we analyzed 135 tracked products in Amazon's "primers" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 10,000 and 30,000 monthly sales. B09XMYFTB7 leads the primers market with an estimated 30,000 monthly sales, up 100.0% from the previous month.

135Products Tracked
14,000Top 10 Avg. Sales
$11.00Top 10 Avg. Price
4.5Top 10 Avg. Rating
🏆
e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer for Smoothing Skin & Gripping Makeup, Moisturizing & Priming, Vegan & Cruelty-Free, 0.811 Fl Oz
#1
B09XMYFTB7

e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer for Smoothing Skin & Gripping Makeup, Moisturizing & Priming, Vegan & Cruelty-Free, 0.811 Fl Oz

30,000
▲ 100.0%
Units Sold/mo
$10.00
Price
4.6
Rating
42.1K
Reviews
2
Milani Setting Spray + Primer, Make It Last Original - Natural Finish with Niacinamide for Hydration, Setting Spray for Makeup and Face Primer, 3-in-1 Prime + Hydrate + Set, 2.03 Fl. Oz
B01N9KIKZA
$10.97
4.5 (36K)
Milani Setting Spray + Primer, Make It Last Original - Natural Finish with Niacinamide for Hydration, Setting Spray for Makeup and Face Primer, 3-in-1 Prime + Hydrate + Set, 2.03 Fl. Oz
20,000 Units Sold/mo▲ 100.0%
3
Morovan Professional Natural Nail Prep Dehydrate and Acid-Free Primer, Dehydrator for Acrylic and Gel Nail Polish, Non Acid Primer for UV Gels Fast Dry Superior Bonding Agent Gift Box Set
B084P2F223
$6.99
4.6 (23.2K)
Morovan Professional Natural Nail Prep Dehydrate and Acid-Free Primer, Dehydrator for Acrylic and Gel Nail Polish, Non Acid Primer for UV Gels Fast Dry Superior Bonding Agent Gift Box Set
20,000 Units Sold/mo▲ 100.0%
4
TOUCH IN SOL No Poreblem Primer – Pore Primer for Korean Makeup, Mattifying Primer for Oily Skin, Pore Eraser for Large Pores, Blurring Finish from K Beauty (1.01 fl.oz/30ml)
B00BR3VPLC
$14.99
4.3 (13.5K)
TOUCH IN SOL No Poreblem Primer – Pore Primer for Korean Makeup, Mattifying Primer for Oily Skin, Pore Eraser for Large Pores, Blurring Finish from K Beauty (1.01 fl.oz/30ml)
10,000 Units Sold/mo▲ 100.0%
5
Young Nails Protein Bond - Non-Acidic Nail Primer, Enhanced Adhesion for Gel Polish & Acrylic, Nail Dehydrator, PH Bonder for Gel Nails, 0.25 oz
B00EF4BBPA
$14.95
4.6 (21.1K)
Young Nails Protein Bond - Non-Acidic Nail Primer, Enhanced Adhesion for Gel Polish & Acrylic, Nail Dehydrator, PH Bonder for Gel Nails, 0.25 oz
10,000 Units Sold/mo▲ 1.5%
10
MAYBELLINE Grippy Serum Primer, Hydrating Makeup Primer with 2% Niacinamide For Up To 24HR Make Up Wear, Clear, 1 Count
B0DMQM25H9
$9.97
4.6 (2.4K)
MAYBELLINE Grippy Serum Primer, Hydrating Makeup Primer with 2% Niacinamide For Up To 24HR Make Up Wear, Clear, 1 Count
10,000 Units Sold/mo▲ 100.0%
View All 135 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the primers price landscape, we segmented all 135 tracked listings in Amazon's live "primers" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $20.00 ~ $50.00 band is the category's best primers price zone, absorbing 40% of the assortment (148 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the primers category.

Top 3 Price Tiers

$20.00 ~ $50.00 is the most competitive price tier, containing 40% of tracked products.

Sweet Spot
$20.00 ~ $50.00
Tier 1
40%
148 products

Top products in this price tier

#1
B09XMYFTB7
$10.00
30k Units Sold/mo
Unlock Top Performers
#2
$10.00 ~ $20.00
Tier 2
32%
117 products
$0.00 ~ $10.00
Tier 3
17%
64 products
$50.00 ~ $100.00
9%
Unlock to view all price tier distributions and their ASIN sales contributions

"Primers" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "primers" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-07-05 to 2026-07-11, the Amazon USweekly search volume for "primers" was approximately 163 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #1,061,575, climbing 287,058 positions from the previous week. Additionally, the top 3 products for this keyword capture 33.3% of the total click share and 42.9% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

primers

ASINSIGHT
Search Frequency Rank
1,061,575
287,058
Search Volume
163
30.4%
Top 3 Click Share
33.3%
Top 3 Conv. Share
42.9%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
163
View full trends for the past 3 years
JulAugSepOctNovDecJanFebMarAprMayJunJul
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