Best Selling Plant Based Protein: See Top Product Rankings by Sales Volume & Market Trends
Looking for the most popular plant based protein products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "plant based protein." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.
Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B00J074W7Q currently leads the plant based protein market with 70K monthly sales, followed closely by B07PXNNFGT with 20K monthly sales and B08ZVHH13J with 20K monthly sales. Meanwhile, ASIN B09QHBBGJT stands out as the fastest-growing product, achieving an impressive 100.0% month-over-month sales growth. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.
Top Selling Plant Based Protein
As of July 2026, we analyzed 137 tracked products in Amazon's "plant based protein" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 10,000 and 70,000 monthly sales. B00J074W7Q leads the plant based protein market with an estimated 70,000 monthly sales, up 1.3% from the previous month.
Orgain Organic Vegan Protein Powder, Vanilla Bean - 21g Plant Protein, 6g Prebiotic Fiber, No Lactose Ingredients, No Added Sugar, Non-GMO, for Shakes & Smoothies, 2.03 lb (Packaging May Vary)
For sellers and category managers benchmarking the plant based protein price landscape, we segmented all 137 tracked listings in Amazon's live "plant based protein" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.
Leading the distribution, the $20.00 ~ $50.00 band is the category's best plant based protein price zone, absorbing 62% of the assortment (248 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the plant based protein category.
Top 3 Price Tiers
$20.00 ~ $50.00 is the most competitive price tier, containing 62% of tracked products.
Top products in this price tier
"Plant based protein" Search Volume and Market Trends on Amazon
Amazon keyword search volume data for "plant based protein" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.
During the week of 2026-07-12 to 2026-07-18, the Amazon USweekly search volume for "plant based protein" was approximately 963 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #195,380, dropping 20,440 positions from the previous week. Additionally, the top 3 products for this keyword capture 25.1% of the total click share and 14.1% of the conversion share, indicating the level of market concentration.
plant based protein
Search Volume Trend
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