Best Selling Palette on Amazon
712
ProductsUSMarketplace
December 2025Reporting Period
Sales Volume of Top ASINs for 'palette' on AmazonDecember 2025
Most Selling Products
This list compiles the monthly sales and rankings of all ASINs that appeared within the first three pages of search results for the keyword “palette” on Amazon.com in the United States, totaling 712 products. Under this keyword, the top-ranked ASIN recorded more than 60,000 orders in December.1

Title
URBAN DECAY Naked 2 Basics Mini Eyeshadow Palette - 6 Matte Nude Shadows, Multi-Use Powder for Eye, Contour, or Brows, Ultra-Blendable Cool-Tone Neutrals, Long-lasting Wear, Travel Makeup with Mirror
Sales Volume
60,000+
Price($)
35.00
Ratings
4.3
Reviews
11,209
2

Title
URBAN DECAY Naked 3 Mini Eyeshadow Palette - 6 Soft Pink Shadows, Multi-Use Matte & Shimmer Finishes, Ultra-Blendable Everyday Rosy Neutrals, Long-lasting Up to 12HR Wear, Travel Makeup with Mirror
Sales Volume
50,000+
Price($)
35.00
Ratings
4.7
Reviews
4,606
3

Title
Mini Mic Pro (Latest Model) - Professional Wireless Microphone for iPhone, iPad, Android, Lavalier Microphone for Video Recording - iPhone Mic Crystal Clear Recording with USB-C for Content Creators
Sales Volume
50,000+
Price($)
24.99
Ratings
4.3
Reviews
5,843
4

Title
LAURA GELLER NEW YORK Cosmetic Professional Makeup Brushes - Cruelty-Free 02 Retractable Angled Kabuki Brush
Sales Volume
40,000+
Price($)
10.99
Ratings
4.5
Reviews
9,907
5

Title
Revlon ColorStay Pencil Waterproof Eyeliner, Smudge-Proof, Eye Makeup with Built-In Sharpener, Stocking Stuffer for Women, 202 Black Brown, 0.01 oz
Sales Volume
40,000+
Price($)
7.96
Ratings
4.5
Reviews
37,132
6

Title
ARTISTRO Watercolor Paint Set - Portable Paint Kit - Perfect for Gifting to Adults, Teens, Tweens, & Kids
Sales Volume
30,000+
Price($)
16.99
Ratings
4.8
Reviews
10,597
7

Title
Highly Pigmented Eye Makeup Palette, Matte Shimmer Metallic Eyeshadow Pallet Long Lasting Blendable Natural Colors Make Up Eye Shadows Cosmetics Gift Kit
Sales Volume
20,000+
Price($)
9.99
Ratings
4.5
Reviews
28,513
8

Title
Revlon ColorStay Pencil Waterproof Eyeliner, Smudge-Proof, Eye Makeup with Built-In Sharpener, Stocking Stuffer for Women, 201 Black, 2 pack
Sales Volume
20,000+
Price($)
11.38
Ratings
4.5
Reviews
37,132
9

Title
Beetles 31pcs Nail Art Brushes, Dotting Tools, Nail Art Pens, Dust Brush, Striping Liner Fingernail Drawing Pens with Palette Holder All in One for Starter Manicure Design Set
Sales Volume
20,000+
Price($)
6.99
Ratings
4.6
Reviews
19,143
10

Title
LAURA GELLER NEW YORK The Best of the Best Baked Palette - Tuscan Dreams - Full Size - Includes Bronzer, Blush, Highlighter and 6 Eyeshadows - Travel-Friendly (Best of the Best Tuscan Dreams)
Sales Volume
10,000+
Price($)
41.40
Ratings
4.5
Reviews
1,361
Keyword Palette Weekly Search Volume Trend
266,577
Search Frequency RankPalette Market Overview
This dataset shows the distribution of all ASINs on the first three pages under the keyword "palette". In the price range of $0–$10, there are 248 ASINs, the highest proportion, accounting for 34.83%. Nearly 73.36% of ASINs have a rating of 4.3-4.7. For this keyword, the top three ranked ASINs have a combined click-through rate of 23.15% and a combined conversion rate of 26.83%.
Price Range Distribution($)
Price distribution of all ASINs on the first three pages of search results for this keyword.
Price($)Ratio
Rating Distribution
Rating distribution of all ASINs on the first three pages of search results for this keyword.
RatingRatio
Review Count Distribution
Review Count of all ASINs on the first three pages of search results for this keyword.
Review CountRatio
Top3 Click Share
23.15%
Trend changes in the combined click share of the Top 3 ASINs for the keyword palette.
Top3 Conversion Share
26.83%
Trend changes in the combined conversion share of the Top 3 ASINs for the keyword palette.
Top3 ASINs
Top 3 ASINs by click share and conversion share for this keyword.
AsinClick(%)Conversion(%)
Most Selling Products
Search Volume & Trends
Market Overview
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