Best Selling Overnight Hair Serum: See Top Product Rankings by Sales Volume & Market Trends

July 2026
136 Products Tracked

Looking for the most popular overnight hair serum products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "overnight hair serum." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B07QZ5CTTF currently leads the overnight hair serum market with 90K monthly sales, followed closely by B09HR5KSR8 with 50K monthly sales and B07N7PK9QK with 40K monthly sales. Meanwhile, ASIN B09HR5KSR8 stands out as the fastest-growing product, achieving an impressive 100.0% month-over-month sales growth. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales July 2026
Women's Balance Hair Growth Supplements, Ages 45 and Up, Clinically Tested for Visibly Thicker Hair and Scalp Coverage, Dermatologist Recommended - 1 Month Supply
1
B07QZ5CTTF
$88.00·
4.1
Units/sold90K
K18 Leave-In Molecular Repair Hair Mask, Patented, Lasting Repair For Dry, Frizzy, Damaged Hair, Reverse Damage In 4 Minutes From Bleach, Color, Chemical Services + Heat
2
B09HR5KSR8
$29.00·
4.3
Units/sold50K
Mielle Organics Rosemary & Mint Hair Oil - Strengthening Biotin Oil Infused Frizzy & Damaged Hair Care - Split Ends & Dry Scalp Treatment to Support Longer, Healthier Strands, 2 Ounce
3
B07N7PK9QK
$9.94·
4.5
Units/sold40K
🚀Fastest Growing
by MoM sales growth
K18 Leave-In Molecular Repair Hair Mask, Patented, Lasting Repair For Dry, Frizzy, Damaged Hair, Reverse Damage In 4 Minutes From Bleach, Color, Chemical Services + Heat
#1
B09HR5KSR8
$29.00·
4.3
K18 Leave-In Molecular Repair Hair Mask, Patented, Lasting Repair For Dry, Frizzy, Damaged Hair, Reverse Damage In 4 Minutes From Bleach, Color, Chemical Services + Heat
Units/sold
50K100.0%
Mielle Organics Rosemary & Mint Hair Oil - Strengthening Biotin Oil Infused Frizzy & Damaged Hair Care - Split Ends & Dry Scalp Treatment to Support Longer, Healthier Strands, 2 Ounce
#2
B07N7PK9QK
$9.94·
4.5
Mielle Organics Rosemary & Mint Hair Oil - Strengthening Biotin Oil Infused Frizzy & Damaged Hair Care - Split Ends & Dry Scalp Treatment to Support Longer, Healthier Strands, 2 Ounce
Units/sold
40K100.0%

Top Selling Overnight Hair Serum

As of July 2026, we analyzed 136 tracked products in Amazon's "overnight hair serum" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 10,000 and 90,000 monthly sales. B07QZ5CTTF leads the overnight hair serum market with an estimated 90,000 monthly sales, up 66.7% from the previous month.

136Products Tracked
27,000Top 10 Avg. Sales
$29.86Top 10 Avg. Price
4.5Top 10 Avg. Rating
🏆
Women's Balance Hair Growth Supplements, Ages 45 and Up, Clinically Tested for Visibly Thicker Hair and Scalp Coverage, Dermatologist Recommended - 1 Month Supply
#1
B07QZ5CTTF

Women's Balance Hair Growth Supplements, Ages 45 and Up, Clinically Tested for Visibly Thicker Hair and Scalp Coverage, Dermatologist Recommended - 1 Month Supply

90,000
▲ 66.7%
Units Sold/mo
$88.00
Price
4.1
Rating
15.8K
Reviews
2
K18 Leave-In Molecular Repair Hair Mask, Patented, Lasting Repair For Dry, Frizzy, Damaged Hair, Reverse Damage In 4 Minutes From Bleach, Color, Chemical Services + Heat
B09HR5KSR8
$29.00
4.3 (30.9K)
K18 Leave-In Molecular Repair Hair Mask, Patented, Lasting Repair For Dry, Frizzy, Damaged Hair, Reverse Damage In 4 Minutes From Bleach, Color, Chemical Services + Heat
50,000 Units Sold/mo▲ 100.0%
3
Mielle Organics Rosemary & Mint Hair Oil - Strengthening Biotin Oil Infused Frizzy & Damaged Hair Care - Split Ends & Dry Scalp Treatment to Support Longer, Healthier Strands, 2 Ounce
B07N7PK9QK
$9.94
4.5 (122.4K)
Mielle Organics Rosemary & Mint Hair Oil - Strengthening Biotin Oil Infused Frizzy & Damaged Hair Care - Split Ends & Dry Scalp Treatment to Support Longer, Healthier Strands, 2 Ounce
40,000 Units Sold/mo▲ 100.0%
4
Olaplex N°.7 Bonding Oil: High Shine | Heat Protectant, Visibly Smooths & Softens Hair, Added Color Vibrancy, Up to 72 Hour Frizz Control | For Coily, Curly, Straight, and Wavy
B07VR1NDSQ
$32.00
4.7 (61K)
Olaplex N°.7 Bonding Oil: High Shine | Heat Protectant, Visibly Smooths & Softens Hair, Added Color Vibrancy, Up to 72 Hour Frizz Control | For Coily, Curly, Straight, and Wavy
20,000 Units Sold/mo▲ 6.0%
5
Dove Hair Intensive Repair 10-in-1 Serum Mask for Damaged Hair, 9.2 fl oz
B0DB6CDLSM
$9.97
4.6 (4.3K)
Dove Hair Intensive Repair 10-in-1 Serum Mask for Damaged Hair, 9.2 fl oz
20,000 Units Sold/mo▲ 4.0%
10
The Ordinary Multi-Peptide Serum for Hair Density, Peptide-Powered Formula for Thicker, Fuller Looking Hair
B09WMT8HYB
$24.00
4.0 (1.5K)
The Ordinary Multi-Peptide Serum for Hair Density, Peptide-Powered Formula for Thicker, Fuller Looking Hair
10,000 Units Sold/mo▲ 2.0%
View All 136 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the overnight hair serum price landscape, we segmented all 136 tracked listings in Amazon's live "overnight hair serum" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $20.00 ~ $50.00 band is the category's best overnight hair serum price zone, absorbing 51% of the assortment (143 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the overnight hair serum category.

Top 3 Price Tiers

$20.00 ~ $50.00 is the most competitive price tier, containing 51% of tracked products.

Sweet Spot
$20.00 ~ $50.00
Tier 1
51%
143 products

Top products in this price tier

#1
B07QZ5CTTF
$88.00
90k Units Sold/mo
Unlock Top Performers
#2
$10.00 ~ $20.00
Tier 2
19%
52 products
$50.00 ~ $100.00
Tier 3
16%
45 products
$0.00 ~ $10.00
11%
Unlock to view all price tier distributions and their ASIN sales contributions

"Overnight hair serum" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "overnight hair serum" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-07-19 to 2026-07-25, the Amazon USweekly search volume for "overnight hair serum" was approximately 660 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #281,555, climbing 11,143 positions from the previous week. Additionally, the top 3 products for this keyword capture 38.1% of the total click share and 21.2% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

overnight hair serum

ASINSIGHT
Search Frequency Rank
281,555
11,143
Search Volume
660
4.1%
Top 3 Click Share
38.1%
Top 3 Conv. Share
21.2%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
660
View full trends for the past 3 years
JulAugSepOctNovDecJanFebMarAprMayJunJul

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