Best Selling Overnight Hair Serum: See Top Product Rankings by Sales Volume & Market Trends

June 2026
135 Products Tracked

Looking for the most popular overnight hair serum products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "overnight hair serum." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B07QZ5CTTF currently leads the overnight hair serum market with 90K monthly sales, followed closely by B07N7PK9QK with 50K monthly sales and B09HR5KSR8 with 40K monthly sales. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales June 2026
Nutrafol Women's Balance Hair Growth Supplements, Ages 45 and Up, Clinically Tested for Visibly Thicker Hair and Scalp Coverage, Dermatologist Recommended - 1 Month Supply
1
B07QZ5CTTF
$88.00·
4.2
Units/sold90K
Mielle Organics Rosemary & Mint Hair Oil - Strengthening Biotin Oil Infused Frizzy & Damaged Hair Care - Split Ends & Dry Scalp Treatment to Support Longer, Healthier Strands, 2 Ounce
2
B07N7PK9QK
$8.90·
4.5
Units/sold50K
K18 Leave-In Molecular Repair Hair Mask, Patented, Lasting Repair For Dry, Frizzy, Damaged Hair, Reverse Damage In 4 Minutes From Bleach, Color, Chemical Services + Heat
3
B09HR5KSR8
$29.00·
4.3
Units/sold40K

Top Selling Overnight Hair Serum

As of June 2026, we analyzed 135 tracked products in Amazon's "overnight hair serum" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 10,000 and 90,000 monthly sales. B07QZ5CTTF leads the overnight hair serum market with an estimated 90,000 monthly sales.

135Products Tracked
28,000Top 10 Avg. Sales
$28.79Top 10 Avg. Price
4.5Top 10 Avg. Rating
🏆
Nutrafol Women's Balance Hair Growth Supplements, Ages 45 and Up, Clinically Tested for Visibly Thicker Hair and Scalp Coverage, Dermatologist Recommended - 1 Month Supply
#1
B07QZ5CTTF

Nutrafol Women's Balance Hair Growth Supplements, Ages 45 and Up, Clinically Tested for Visibly Thicker Hair and Scalp Coverage, Dermatologist Recommended - 1 Month Supply

90,000
Units Sold/mo
$88.00
Price
4.2
Rating
15.7K
Reviews
2
Mielle Organics Rosemary & Mint Hair Oil - Strengthening Biotin Oil Infused Frizzy & Damaged Hair Care - Split Ends & Dry Scalp Treatment to Support Longer, Healthier Strands, 2 Ounce
B07N7PK9QK
$8.90
4.5 (122.3K)
Mielle Organics Rosemary & Mint Hair Oil - Strengthening Biotin Oil Infused Frizzy & Damaged Hair Care - Split Ends & Dry Scalp Treatment to Support Longer, Healthier Strands, 2 Ounce
50,000 Units Sold/mo
3
K18 Leave-In Molecular Repair Hair Mask, Patented, Lasting Repair For Dry, Frizzy, Damaged Hair, Reverse Damage In 4 Minutes From Bleach, Color, Chemical Services + Heat
B09HR5KSR8
$29.00
4.3 (29.8K)
K18 Leave-In Molecular Repair Hair Mask, Patented, Lasting Repair For Dry, Frizzy, Damaged Hair, Reverse Damage In 4 Minutes From Bleach, Color, Chemical Services + Heat
40,000 Units Sold/mo
4
Olaplex Nº. 6 Bond Smoother: Leave-In Styling Treatment | Smooths, Conditions, & Strengthens | Frizz Control for Up to 72 Hours
B07PW4MTHV
$32.00
4.7 (54.3K)
Olaplex Nº. 6 Bond Smoother: Leave-In Styling Treatment | Smooths, Conditions, & Strengthens | Frizz Control for Up to 72 Hours
20,000 Units Sold/mo
5
Olaplex N°.7 Bonding Oil: High Shine | Heat Protectant, Visibly Smooths & Softens Hair, Added Color Vibrancy, Up to 72 Hour Frizz Control | For Coily, Curly, Straight, and Wavy
B07VR1NDSQ
$32.00
4.7 (60.4K)
Olaplex N°.7 Bonding Oil: High Shine | Heat Protectant, Visibly Smooths & Softens Hair, Added Color Vibrancy, Up to 72 Hour Frizz Control | For Coily, Curly, Straight, and Wavy
20,000 Units Sold/mo
10
The Ordinary Multi-Peptide Serum for Hair Density, Peptide-Powered Formula for Thicker, Fuller Looking Hair
B09WMT8HYB
$24.00
4.0 (1.5K)
The Ordinary Multi-Peptide Serum for Hair Density, Peptide-Powered Formula for Thicker, Fuller Looking Hair
10,000 Units Sold/mo
View All 135 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the overnight hair serum price landscape, we segmented all 135 tracked listings in Amazon's live "overnight hair serum" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $20.00 ~ $50.00 band is the category's best overnight hair serum price zone, absorbing 49% of the assortment (144 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the overnight hair serum category.

Top 3 Price Tiers

$20.00 ~ $50.00 is the most competitive price tier, containing 49% of tracked products.

Sweet Spot
$20.00 ~ $50.00
Tier 1
49%
144 products

Top products in this price tier

#1
B07QZ5CTTF
$88.00
90k Units Sold/mo
Unlock Top Performers
#2
$10.00 ~ $20.00
Tier 2
21%
61 products
$50.00 ~ $100.00
Tier 3
16%
48 products
$0.00 ~ $10.00
11%
Unlock to view all price tier distributions and their ASIN sales contributions

"Overnight hair serum" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "overnight hair serum" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-05-31 to 2026-06-06, the Amazon USweekly search volume for "overnight hair serum" was approximately 438 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #418,354, dropping 52,136 positions from the previous week. Additionally, the top 3 products for this keyword capture 41.1% of the total click share and 44.5% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

overnight hair serum

ASINSIGHT
Search Frequency Rank
418,354
52,136
Search Volume
438
12.9%
Top 3 Click Share
41.1%
Top 3 Conv. Share
44.5%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
438
View full trends for the past 3 years
JunJulAugSepOctNovDecJanFebMarAprMay
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