Best Selling Niacinamide Serum: See Top Product Rankings by Sales Volume & Market Trends

August 2026
136 Products Tracked

Looking for the most popular niacinamide serum products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "niacinamide serum." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B01MDTVZTZ currently leads the niacinamide serum market with 100K monthly sales, followed closely by B01MYEZPC8 with 100K monthly sales and B0DG4WXBCF with 100K monthly sales. Meanwhile, ASIN B08R994Q1L stands out as the fastest-growing product, achieving an impressive 100.0% month-over-month sales growth. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales August 2026
The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin
1
B01MDTVZTZ
$6.00·
4.7
Units/sold100K
The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides), Multi-Depth Hydration Serum for Plumper, Smoother Skin
2
B01MYEZPC8
$9.90·
4.7
Units/sold100K
MEDITHERAPY Retinal Skin Booster Serum 5.07 fl oz | Retinaldehyde, Niacinamide, Cica | Korean Hydrating Face & Body Serum for Dull, Uneven Skin, All Skin Types, K-Beauty
3
B0DG4WXBCF
$17.49·
4.3
Units/sold100K

Top Selling Niacinamide Serum

As of August 2026, we analyzed 136 tracked products in Amazon's "niacinamide serum" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 10,000 and 100,000 monthly sales. B01MDTVZTZ leads the niacinamide serum market with an estimated 100,000 monthly sales.

136Products Tracked
53,000Top 10 Avg. Sales
$18.05Top 10 Avg. Price
4.5Top 10 Avg. Rating
🏆
The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin
#1
B01MDTVZTZ

The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin

100,000
Units Sold/mo
$6.00
Price
4.7
Rating
63.5K
Reviews
2
The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides), Multi-Depth Hydration Serum for Plumper, Smoother Skin
B01MYEZPC8
$9.90
4.7 (39.8K)
The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides), Multi-Depth Hydration Serum for Plumper, Smoother Skin
100,000 Units Sold/mo
3
MEDITHERAPY Retinal Skin Booster Serum 5.07 fl oz | Retinaldehyde, Niacinamide, Cica | Korean Hydrating Face & Body Serum for Dull, Uneven Skin, All Skin Types, K-Beauty
B0DG4WXBCF
$17.49
4.3 (10.2K)
MEDITHERAPY Retinal Skin Booster Serum 5.07 fl oz | Retinaldehyde, Niacinamide, Cica | Korean Hydrating Face & Body Serum for Dull, Uneven Skin, All Skin Types, K-Beauty
100,000 Units Sold/mo
4
medicube PDRN Pink Peptide Serum with Salmon DNA | Pink Glow Serum - Peptides & Niacinamide for Hydration & Firm-Looking Skin, Uneven Tone Care, Korean Skincare, 1.01 fl. Oz
B0DBF65JYY
$18.90
4.6 (20.6K)
medicube PDRN Pink Peptide Serum with Salmon DNA | Pink Glow Serum - Peptides & Niacinamide for Hydration & Firm-Looking Skin, Uneven Tone Care, Korean Skincare, 1.01 fl. Oz
80,000 Units Sold/mo▼ 30.0%
5
EQQUALBERRY Vitamin Illuminating Serum | Niacinamide 4% & TXA | Brightening Vitamin C Serum for Face Glow with Hyaluronic Acid | Dark Spot & Uneven Tone Care | Korean Skincare, 1.01 fl oz
B0D8W1YVBX
$24.99
4.2 (17.3K)
EQQUALBERRY Vitamin Illuminating Serum | Niacinamide 4% & TXA | Brightening Vitamin C Serum for Face Glow with Hyaluronic Acid | Dark Spot & Uneven Tone Care | Korean Skincare, 1.01 fl oz
40,000 Units Sold/mo▼ 60.0%
10
La Roche-Posay Mela B3 Dark Spot Face Serum with 10% Niacinamide, 1oz | Anti-aging dark spot correcting face serum with Melasyl™ for sun spots, age spots, and post-acne marks. Lightweight texture.
B0CM4B43DZ
$44.99
4.3 (14.6K)
La Roche-Posay Mela B3 Dark Spot Face Serum with 10% Niacinamide, 1oz | Anti-aging dark spot correcting face serum with Melasyl™ for sun spots, age spots, and post-acne marks. Lightweight texture.
10,000 Units Sold/mo▼ 50.0%
View All 136 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the niacinamide serum price landscape, we segmented all 136 tracked listings in Amazon's live "niacinamide serum" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $20.00 ~ $50.00 band is the category's best niacinamide serum price zone, absorbing 41% of the assortment (319 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the niacinamide serum category.

Top 3 Price Tiers

$20.00 ~ $50.00 is the most competitive price tier, containing 41% of tracked products.

Sweet Spot
$20.00 ~ $50.00
Tier 1
41%
319 products

Top products in this price tier

#1
B01MDTVZTZ
$6.00
100k Units Sold/mo
Unlock Top Performers
#2
$10.00 ~ $20.00
Tier 2
36%
280 products
$50.00 ~ $100.00
Tier 3
11%
83 products
$0.00 ~ $10.00
7%
Unlock to view all price tier distributions and their ASIN sales contributions

"Niacinamide serum" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "niacinamide serum" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-08-09 to 2026-08-15, the Amazon USweekly search volume for "niacinamide serum" was approximately 52,284 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #2,298, dropping 22 positions from the previous week. Additionally, the top 3 products for this keyword capture 62.7% of the total click share and 61.4% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

niacinamide serum

ASINSIGHT
Search Frequency Rank
2,298
22
Search Volume
52,284
0.9%
Top 3 Click Share
62.7%
Top 3 Conv. Share
61.4%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
52,284
View full trends for the past 3 years
AugSepOctNovDecJanFebMarAprMayJunJulAug

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