Best Selling Niacinamide Serum: See Top Product Rankings by Sales Volume & Market Trends

March 2026
141 Products Tracked

Looking for the most popular niacinamide serum products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "niacinamide serum." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B01MDTVZTZ currently leads the niacinamide serum market with 100K monthly sales, followed closely by B0D8W1YVBX with 100K monthly sales and B00365DABC with 90K monthly sales. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales March 2026
The Ordinary Niacinamide 10%!Z(MISSING)inc 1%!,(MISSING) Smoothing Serum for Blemish-Prone Skin
1
B01MDTVZTZ
$6.00·
4.7
Units/sold100K
EQQUALBERRY Vitamin Illuminating Serum | Niacinamide 4%!B(MISSING)rightening Vitamin C Face Serum with Hyaluronic Acid & Vitamin E | Dark Spot, Uneven Tone Care | Korean Skincare, 1.01 fl.oz
2
B0D8W1YVBX
$15.50·
4.4
Units/sold100K
CeraVe PM Facial Moisturizing Lotion, Night Cream with Hyaluronic Acid and Niacinamide, Ultra-Lightweight, Oil-Free Moisturizer for Face, 3 Ounce
3
B00365DABC
$14.92·
4.7
Units/sold90K

Top Selling Niacinamide Serum

As of March 2026, we analyzed 141 tracked products in Amazon's "niacinamide serum" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 9,000 and 100,000 monthly sales. B01MDTVZTZ leads the niacinamide serum market with an estimated 100,000 monthly sales.

141Products Tracked
44,800Top 10 Avg. Sales
$17.36Top 10 Avg. Price
4.5Top 10 Avg. Rating
🏆
The Ordinary Niacinamide 10%!Z(MISSING)inc 1%!,(MISSING) Smoothing Serum for Blemish-Prone Skin
#1
B01MDTVZTZ

The Ordinary Niacinamide 10%!Z(MISSING)inc 1%!,(MISSING) Smoothing Serum for Blemish-Prone Skin

100,000
Units Sold/mo
$6.00
Price
4.7
Rating
51.2K
Reviews
2
EQQUALBERRY Vitamin Illuminating Serum | Niacinamide 4%!B(MISSING)rightening Vitamin C Face Serum with Hyaluronic Acid & Vitamin E | Dark Spot, Uneven Tone Care | Korean Skincare, 1.01 fl.oz
B0D8W1YVBX
$15.50
4.4 (8.5K)
EQQUALBERRY Vitamin Illuminating Serum | Niacinamide 4%!B(MISSING)rightening Vitamin C Face Serum with Hyaluronic Acid & Vitamin E | Dark Spot, Uneven Tone Care | Korean Skincare, 1.01 fl.oz
100,000 Units Sold/mo
3
CeraVe PM Facial Moisturizing Lotion, Night Cream with Hyaluronic Acid and Niacinamide, Ultra-Lightweight, Oil-Free Moisturizer for Face, 3 Ounce
B00365DABC
$14.92
4.7 (60.5K)
CeraVe PM Facial Moisturizing Lotion, Night Cream with Hyaluronic Acid and Niacinamide, Ultra-Lightweight, Oil-Free Moisturizer for Face, 3 Ounce
90,000 Units Sold/mo
4
medicube PDRN Pink Peptide Serum with Salmon DNA | Pink Glow Serum with Peptides & Niacinamide for Hydration & Firm-Looking Skin | Uneven Tone Care | Korean Skincare, 1.01 fl. Oz
B0DBF65JYY
$18.90
4.6 (10.9K)
medicube PDRN Pink Peptide Serum with Salmon DNA | Pink Glow Serum with Peptides & Niacinamide for Hydration & Firm-Looking Skin | Uneven Tone Care | Korean Skincare, 1.01 fl. Oz
80,000 Units Sold/mo
5
ANUA Niacinamide 10 + TXA 4 Serum, Dark Spot Care, Hyaluronic Acid, Tranexamic Acid, Lightweight & Hydrating All-in-One Daily Facial Serum for Glass Skin, Korean Skincare, 1.01 fl.oz
B0CLLV2T1P
$21.85
4.5 (13.3K)
ANUA Niacinamide 10 + TXA 4 Serum, Dark Spot Care, Hyaluronic Acid, Tranexamic Acid, Lightweight & Hydrating All-in-One Daily Facial Serum for Glass Skin, Korean Skincare, 1.01 fl.oz
30,000 Units Sold/mo
10
AXIS-Y Dark Spot Correcting Glow Serum - 5%!N(MISSING)iacinamide Dark Spot Remover For Face - Vegan Korean Skin Care Niacinamide Serum for All Skin Types - 1.69 fl. oz.
B091238V7N
$13.10
4.2 (10.2K)
AXIS-Y Dark Spot Correcting Glow Serum - 5%!N(MISSING)iacinamide Dark Spot Remover For Face - Vegan Korean Skin Care Niacinamide Serum for All Skin Types - 1.69 fl. oz.
9,000 Units Sold/mo
View All 141 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the niacinamide serum price landscape, we segmented all 141 tracked listings in Amazon's live "niacinamide serum" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $20.00 ~ $50.00 band is the category's best niacinamide serum price zone, absorbing 42% of the assortment (507 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the niacinamide serum category.

Top 3 Price Tiers

$20.00 ~ $50.00 is the most competitive price tier, containing 42% of tracked products.

Sweet Spot
$20.00 ~ $50.00
Tier 1
42%
507 products

Top products in this price tier

#1
B01MDTVZTZ
$6.00
100k Units Sold/mo
Unlock Top Performers
#2
$10.00 ~ $20.00
Tier 2
35%
420 products
$0.00 ~ $10.00
Tier 3
10%
122 products
$50.00 ~ $100.00
8%
Unlock to view all price tier distributions and their ASIN sales contributions

"Niacinamide serum" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "niacinamide serum" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-03-08 to 2026-03-14, the Amazon USweekly search volume for "niacinamide serum" was approximately 63,981 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #1,912, climbing 125 positions from the previous week. Additionally, the top 3 products for this keyword capture 58% of the total click share and 60% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

niacinamide serum

ASINSIGHT
Search Frequency Rank
1,912
125
Search Volume
63,981
9.4%
Top 3 Click Share
58%
Top 3 Conv. Share
60%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
63,981
View full trends for the past 3 years
MarAprMayJunJulAugSepOctNovDecJanFebMar
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