Best Selling Neutrogena Serum: See Top Product Rankings by Sales Volume & Market Trends

August 2026
143 Products Tracked

Looking for the most popular neutrogena serum products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "neutrogena serum." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B01MDTVZTZ currently leads the neutrogena serum market with 100K monthly sales, followed closely by B00PBX3L7K with 40K monthly sales and B07VWSN95S with 30K monthly sales. Meanwhile, ASIN B0C9L29ZYS stands out as the fastest-growing product, achieving an impressive 100.0% month-over-month sales growth. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales August 2026
The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin
1
B01MDTVZTZ
$4.80·
4.7
Units/sold100K
COSRX Snail Mucin 96% Repairing Serum for Sooothing & Hydrating 3.38 oz. | Snail Secretion Filtrate for Dull Skin & Fine Lines, Korean Skin Care
2
B00PBX3L7K
$17.50·
4.6
Units/sold40K
CeraVe Resurfacing Retinol Face Serum with Niacinamide, Pore Minimizer, 1oz | Skin Care Brightening Serum with Licorice Root, Acne Scar & Hyperpigmentation Treatment, Dark Spot Corrector, Skin Repair
3
B07VWSN95S
$18.68·
4.6
Units/sold30K

Top Selling Neutrogena Serum

As of August 2026, we analyzed 143 tracked products in Amazon's "neutrogena serum" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 10,000 and 100,000 monthly sales. B01MDTVZTZ leads the neutrogena serum market with an estimated 100,000 monthly sales.

143Products Tracked
26,000Top 10 Avg. Sales
$16.14Top 10 Avg. Price
4.6Top 10 Avg. Rating
🏆
The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin
#1
B01MDTVZTZ

The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin

100,000
Units Sold/mo
$4.80
Price
4.7
Rating
62.2K
Reviews
2
COSRX Snail Mucin 96% Repairing Serum for Sooothing & Hydrating 3.38 oz. | Snail Secretion Filtrate for Dull Skin & Fine Lines, Korean Skin Care
B00PBX3L7K
$17.50
4.6 (106K)
COSRX Snail Mucin 96% Repairing Serum for Sooothing & Hydrating 3.38 oz. | Snail Secretion Filtrate for Dull Skin & Fine Lines, Korean Skin Care
40,000 Units Sold/mo▼ 60.0%
3
CeraVe Resurfacing Retinol Face Serum with Niacinamide, Pore Minimizer, 1oz | Skin Care Brightening Serum with Licorice Root, Acne Scar & Hyperpigmentation Treatment, Dark Spot Corrector, Skin Repair
B07VWSN95S
$18.68
4.6 (56.7K)
CeraVe Resurfacing Retinol Face Serum with Niacinamide, Pore Minimizer, 1oz | Skin Care Brightening Serum with Licorice Root, Acne Scar & Hyperpigmentation Treatment, Dark Spot Corrector, Skin Repair
30,000 Units Sold/mo▼ 25.0%
4
Naturium Vitamin C Complex Face Serum, Plus Hyaluronic Acid & Vitamin E, Anti Aging Skin Care Treatment, 1 oz
B07Y469VXX
$14.69
4.6 (8.2K)
Naturium Vitamin C Complex Face Serum, Plus Hyaluronic Acid & Vitamin E, Anti Aging Skin Care Treatment, 1 oz
20,000 Units Sold/mo
5
Neutrogena Ultra Gentle Daily Face Moisturizer, Fragrance-Free, 3.4 fl. oz | Suitable for Sensitive Skin, Vitamin B3, Pro-Vitamin B5, Vitamin E, Hydrating Moisturizer
B0C9L29ZYS
$9.97
4.6 (6.2K)
Neutrogena Ultra Gentle Daily Face Moisturizer, Fragrance-Free, 3.4 fl. oz | Suitable for Sensitive Skin, Vitamin B3, Pro-Vitamin B5, Vitamin E, Hydrating Moisturizer
20,000 Units Sold/mo▲ 100.0%
10
La Roche-Posay Hyalu B5 Pure Hyaluronic Acid Serum for Face, with Vitamin B5, Anti-Aging Serum for Fine Lines and Wrinkles, Plumps and Repairs Dry Skin, Safe on Sensitive Skin
B075VX4QVM
$39.99
4.6 (35.8K)
La Roche-Posay Hyalu B5 Pure Hyaluronic Acid Serum for Face, with Vitamin B5, Anti-Aging Serum for Fine Lines and Wrinkles, Plumps and Repairs Dry Skin, Safe on Sensitive Skin
10,000 Units Sold/mo▼ 75.0%
View All 143 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the neutrogena serum price landscape, we segmented all 143 tracked listings in Amazon's live "neutrogena serum" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $10.00 ~ $20.00 band is the category's best neutrogena serum price zone, absorbing 40% of the assortment (137 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the neutrogena serum category.

Top 3 Price Tiers

$10.00 ~ $20.00 is the most competitive price tier, containing 40% of tracked products.

Sweet Spot
$10.00 ~ $20.00
Tier 1
40%
137 products

Top products in this price tier

#1
B01MDTVZTZ
$4.80
100k Units Sold/mo
Unlock Top Performers
#2
$20.00 ~ $50.00
Tier 2
37%
128 products
$0.00 ~ $10.00
Tier 3
10%
34 products
$50.00 ~ $100.00
8%
Unlock to view all price tier distributions and their ASIN sales contributions

"Neutrogena serum" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "neutrogena serum" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-07-26 to 2026-08-01, the Amazon USweekly search volume for "neutrogena serum" was approximately 497 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #370,175, climbing 650 positions from the previous week. Additionally, the top 3 products for this keyword capture 48.1% of the total click share and 53.7% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

neutrogena serum

ASINSIGHT
Search Frequency Rank
370,175
650
Search Volume
497
0.2%
Top 3 Click Share
48.1%
Top 3 Conv. Share
53.7%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
497
View full trends for the past 3 years
AugSepOctNovDecJanFebMarAprMayJunJul
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