Best Selling Mens Underwear: See Top Product Rankings by Sales Volume & Market Trends

March 2026
210 Products Tracked

Looking for the most popular mens underwear products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "mens underwear." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B086KSDTQ4 currently leads the mens underwear market with 10K monthly sales, followed closely by B00L6PI71W with 10K monthly sales and B09FCCHNSG with 6K monthly sales. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales March 2026
Hanes mens Underwear Boxer Briefs Pack, Cool & Breathable Cotton Moisture-wicking Underwear for Men, No Ride Up
1
B086KSDTQ4
$23.98·
4.5
Units/sold10K
Hanes Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks
2
B00L6PI71W
$20.00·
4.5
Units/sold10K
Hanes Men's Boxer Brief Underwear Pack, Stretch Cotton Boxer Briefs for Men, Moisture-wicking, 6-pack
3
B09FCCHNSG
$24.99·
4.6
Units/sold6K

Top Selling Mens Underwear

As of March 2026, we analyzed 210 tracked products in Amazon's "mens underwear" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 4,000 and 10,000 monthly sales. B086KSDTQ4 leads the mens underwear market with an estimated 10,000 monthly sales.

210Products Tracked
6,300Top 10 Avg. Sales
$26.15Top 10 Avg. Price
4.6Top 10 Avg. Rating
🏆
Hanes mens Underwear Boxer Briefs Pack, Cool & Breathable Cotton Moisture-wicking Underwear for Men, No Ride Up
#1
B086KSDTQ4

Hanes mens Underwear Boxer Briefs Pack, Cool & Breathable Cotton Moisture-wicking Underwear for Men, No Ride Up

10,000
Units Sold/mo
$23.98
Price
4.5
Rating
127.4K
Reviews
2
Hanes Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks
B00L6PI71W
$20.00
4.5 (88.7K)
Hanes Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks
10,000 Units Sold/mo
3
Hanes Men's Boxer Brief Underwear Pack, Stretch Cotton Boxer Briefs for Men, Moisture-wicking, 6-pack
B09FCCHNSG
$24.99
4.6 (17.9K)
Hanes Men's Boxer Brief Underwear Pack, Stretch Cotton Boxer Briefs for Men, Moisture-wicking, 6-pack
6,000 Units Sold/mo
4
BAMBOO COOL Men's Ultra Breathable Underwear,No Riding Up Boxer Briefs with ComfortFlexible Waistband,Multipack
B088WP2FWQ
$32.59
4.5 (14.8K)
BAMBOO COOL Men's Ultra Breathable Underwear,No Riding Up Boxer Briefs with ComfortFlexible Waistband,Multipack
6,000 Units Sold/mo
5
Hanes Men's Underwear Boxers Pack, Cool & Breathable Cotton Underwear, Moisture-Wicking Boxers for Men
B086L77BVP
$26.50
4.6 (115.7K)
Hanes Men's Underwear Boxers Pack, Cool & Breathable Cotton Underwear, Moisture-Wicking Boxers for Men
6,000 Units Sold/mo
10
Fruit of the Loom Men's Coolzone Boxer Briefs, Moisture Wicking & Breathable, Assorted Color Multipacks
B097Q9FDYB
$34.53
4.6 (242.2K)
Fruit of the Loom Men's Coolzone Boxer Briefs, Moisture Wicking & Breathable, Assorted Color Multipacks
4,000 Units Sold/mo
View All 210 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the mens underwear price landscape, we segmented all 210 tracked listings in Amazon's live "mens underwear" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $20.00 ~ $50.00 band is the category's best mens underwear price zone, absorbing 63% of the assortment (1943 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the mens underwear category.

Top 3 Price Tiers

$20.00 ~ $50.00 is the most competitive price tier, containing 63% of tracked products.

Sweet Spot
$20.00 ~ $50.00
Tier 1
63%
1943 products

Top products in this price tier

#1
B086KSDTQ4
$23.98
10k Units Sold/mo
Unlock Top Performers
#2
$10.00 ~ $20.00
Tier 2
23%
692 products
$50.00 ~ $100.00
Tier 3
11%
352 products
$0.00 ~ $10.00
2%
Unlock to view all price tier distributions and their ASIN sales contributions

"Mens underwear" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "mens underwear" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-03-08 to 2026-03-14, the Amazon USweekly search volume for "mens underwear" was approximately 142,259 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #360, dropping 6 positions from the previous week. Additionally, the top 3 products for this keyword capture 11.2% of the total click share and 1.2% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

mens underwear

ASINSIGHT
Search Frequency Rank
360
6
Search Volume
142,259
0.4%
Top 3 Click Share
11.2%
Top 3 Conv. Share
1.2%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
142,259
View full trends for the past 3 years
MarAprMayJunJulAugSepOctNovDecJanFebMar
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