Best Selling Men's Face Lotion: See Top Product Rankings by Sales Volume & Market Trends

June 2026
134 Products Tracked

Looking for the most popular men's face lotion products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "men's face lotion." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B01N9SPQHQ currently leads the men's face lotion market with 100K monthly sales, followed closely by B08BW46XXK with 90K monthly sales and B00365DABC with 80K monthly sales. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales June 2026
La Roche-Posay Toleriane Double Repair Face Moisturizer, Daily Moisturizer Face Cream with Ceramide and Niacinamide for All Skin Types, Oil Free, Fragrance Free
1
B01N9SPQHQ
$24.99·
4.6
Units/sold100K
Vanicream Daily Facial Moisturizer With Ceramides and Hyaluronic Acid - Formulated Without Common Irritants for Those with Sensitive Skin, 3 fl oz (Pack of 1)
2
B08BW46XXK
$13.97·
4.6
Units/sold90K
CeraVe PM Facial Moisturizing Lotion, Night Cream with Hyaluronic Acid and Niacinamide, Ultra-Lightweight, Oil-Free Moisturizer for Face, 3 Ounce
3
B00365DABC
$14.97·
4.7
Units/sold80K

Top Selling Men's Face Lotion

As of June 2026, we analyzed 134 tracked products in Amazon's "men's face lotion" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 20,000 and 100,000 monthly sales. B01N9SPQHQ leads the men's face lotion market with an estimated 100,000 monthly sales, down 40.0% from the previous month.

134Products Tracked
52,000Top 10 Avg. Sales
$20.28Top 10 Avg. Price
4.6Top 10 Avg. Rating
🏆
La Roche-Posay Toleriane Double Repair Face Moisturizer, Daily Moisturizer Face Cream with Ceramide and Niacinamide for All Skin Types, Oil Free, Fragrance Free
#1
B01N9SPQHQ

La Roche-Posay Toleriane Double Repair Face Moisturizer, Daily Moisturizer Face Cream with Ceramide and Niacinamide for All Skin Types, Oil Free, Fragrance Free

100,000
▼ 40.0%
Units Sold/mo
$24.99
Price
4.6
Rating
49.7K
Reviews
2
Vanicream Daily Facial Moisturizer With Ceramides and Hyaluronic Acid - Formulated Without Common Irritants for Those with Sensitive Skin, 3 fl oz (Pack of 1)
B08BW46XXK
$13.97
4.6 (24.2K)
Vanicream Daily Facial Moisturizer With Ceramides and Hyaluronic Acid - Formulated Without Common Irritants for Those with Sensitive Skin, 3 fl oz (Pack of 1)
90,000 Units Sold/mo▼ 30.0%
3
CeraVe PM Facial Moisturizing Lotion, Night Cream with Hyaluronic Acid and Niacinamide, Ultra-Lightweight, Oil-Free Moisturizer for Face, 3 Ounce
B00365DABC
$14.97
4.7 (62.1K)
CeraVe PM Facial Moisturizing Lotion, Night Cream with Hyaluronic Acid and Niacinamide, Ultra-Lightweight, Oil-Free Moisturizer for Face, 3 Ounce
80,000 Units Sold/mo▼ 44.4%
4
CeraVe AM Facial Moisturizing Lotion with SPF 30, Oil-Free Face Moisturizer with SPF, Formulated with Hyaluronic Acid, Niacinamide & Ceramides, Non-Comedogenic, Broad Spectrum Sunscreen, 3 Ounce
B00F97FHAW
$14.97
4.5 (97.6K)
CeraVe AM Facial Moisturizing Lotion with SPF 30, Oil-Free Face Moisturizer with SPF, Formulated with Hyaluronic Acid, Niacinamide & Ceramides, Non-Comedogenic, Broad Spectrum Sunscreen, 3 Ounce
50,000 Units Sold/mo▼ 50.0%
5
La Roche-Posay Toleriane Double Repair UV SPF Moisturizer for Face, Daily Facial Moisturizer with Sunscreen SPF 30, Niacinamide and Glycerin, Oil Free, Moisturizing Sun Protection
B01NCWV3KM
$24.99
4.6 (28.5K)
La Roche-Posay Toleriane Double Repair UV SPF Moisturizer for Face, Daily Facial Moisturizer with Sunscreen SPF 30, Niacinamide and Glycerin, Oil Free, Moisturizing Sun Protection
50,000 Units Sold/mo▼ 40.0%
10
EltaMD UV Daily SPF 40 Face Sunscreen Moisturizer with Zinc Oxide, Daily Face Moisturizer with SPF, Sunscreen for Dry Skin
B00464EC1E
$41.00
4.6 (43.8K)
EltaMD UV Daily SPF 40 Face Sunscreen Moisturizer with Zinc Oxide, Daily Face Moisturizer with SPF, Sunscreen for Dry Skin
20,000 Units Sold/mo▼ 50.0%
View All 134 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the men's face lotion price landscape, we segmented all 134 tracked listings in Amazon's live "men's face lotion" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $20.00 ~ $50.00 band is the category's best men's face lotion price zone, absorbing 43% of the assortment (110 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the men's face lotion category.

Top 3 Price Tiers

$20.00 ~ $50.00 is the most competitive price tier, containing 43% of tracked products.

Sweet Spot
$20.00 ~ $50.00
Tier 1
43%
110 products

Top products in this price tier

#1
B01N9SPQHQ
$24.99
100k Units Sold/mo
Unlock Top Performers
#2
$10.00 ~ $20.00
Tier 2
35%
89 products
$0.00 ~ $10.00
Tier 3
15%
38 products
$50.00 ~ $100.00
7%
Unlock to view all price tier distributions and their ASIN sales contributions

"Men's face lotion" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "men's face lotion" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-06-07 to 2026-06-13, the Amazon USweekly search volume for "men's face lotion" was approximately 218 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #812,472, dropping 60,491 positions from the previous week. Additionally, the top 3 products for this keyword capture 23.9% of the total click share and 21.2% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

men's face lotion

ASINSIGHT
Search Frequency Rank
812,472
60,491
Search Volume
218
8.0%
Top 3 Click Share
23.9%
Top 3 Conv. Share
21.2%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
218
View full trends for the past 3 years
JunJulAugSepOctNovDecJanFebMarAprMayJun
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