Best Selling Men’s Underwear: See Top Product Rankings by Sales Volume & Market Trends

July 2026
185 Products Tracked

Looking for the most popular men’s underwear products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "men’s underwear." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B086KSDTQ4 currently leads the men’s underwear market with 30K monthly sales, followed closely by B00D1ARZMC with 20K monthly sales and B086KYKR6Q with 20K monthly sales. Meanwhile, ASIN B086L79Q6X stands out as the fastest-growing product, achieving an impressive 100.0% month-over-month sales growth. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales July 2026
Hanes mens Underwear Boxer Briefs Pack, Cool & Breathable Cotton Moisture-wicking Underwear for Men, No Ride Up
1
B086KSDTQ4
$23.98·
4.5
Units/sold30K
Hanes Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks
2
B00D1ARZMC
$20.00·
4.4
Units/sold20K
Hanes mens Underwear Boxer Briefs Pack, Cool & Breathable Cotton Moisture-wicking Underwear for Men, No Ride Up
3
B086KYKR6Q
$23.98·
4.5
Units/sold20K
🚀Fastest Growing
by MoM sales growth
Hanes mens Underwear Boxer Briefs Pack, Cool & Breathable Cotton Moisture-wicking Underwear for Men, No Ride Up
#1
B086L79Q6X
$23.98·
4.5
Hanes mens Underwear Boxer Briefs Pack, Cool & Breathable Cotton Moisture-wicking Underwear for Men, No Ride Up
Units/sold
9K100.0%
BAMBOO COOL Men's Ultra Breathable Underwear,No Riding Up Boxer Briefs with ComfortFlexible Waistband,Multipack
#2
B088WF1PRW
$29.99·
4.5
BAMBOO COOL Men's Ultra Breathable Underwear,No Riding Up Boxer Briefs with ComfortFlexible Waistband,Multipack
Units/sold
9K80.0%

Top Selling Men’s Underwear

As of July 2026, we analyzed 185 tracked products in Amazon's "men’s underwear" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 6,000 and 30,000 monthly sales. B086KSDTQ4 leads the men’s underwear market with an estimated 30,000 monthly sales, up 2.0% from the previous month.

185Products Tracked
14,200Top 10 Avg. Sales
$24.34Top 10 Avg. Price
4.5Top 10 Avg. Rating
🏆
Hanes mens Underwear Boxer Briefs Pack, Cool & Breathable Cotton Moisture-wicking Underwear for Men, No Ride Up
#1
B086KSDTQ4

Hanes mens Underwear Boxer Briefs Pack, Cool & Breathable Cotton Moisture-wicking Underwear for Men, No Ride Up

30,000
▲ 2.0%
Units Sold/mo
$23.98
Price
4.5
Rating
136.5K
Reviews
2
Hanes Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks
B00D1ARZMC
$20.00
4.4 (93.1K)
Hanes Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks
20,000 Units Sold/mo▲ 2.0%
3
Hanes mens Underwear Boxer Briefs Pack, Cool & Breathable Cotton Moisture-wicking Underwear for Men, No Ride Up
B086KYKR6Q
$23.98
4.5 (136.5K)
Hanes mens Underwear Boxer Briefs Pack, Cool & Breathable Cotton Moisture-wicking Underwear for Men, No Ride Up
20,000 Units Sold/mo▲ 2.3%
4
Hanes mens Underwear Boxer Briefs Pack, Cool & Breathable Cotton Moisture-wicking Underwear for Men, No Ride Up
B086L4BXZC
$23.98
4.5 (136.5K)
Hanes mens Underwear Boxer Briefs Pack, Cool & Breathable Cotton Moisture-wicking Underwear for Men, No Ride Up
20,000 Units Sold/mo▲ 2.3%
5
Hanes mens Underwear Boxers Pack, Cool and Breathable Cotton Underwear, Exposed and Comfortflex Waistbands, Multi-pack
B086KKT21Y
$22.99
4.6 (75.4K)
Hanes mens Underwear Boxers Pack, Cool and Breathable Cotton Underwear, Exposed and Comfortflex Waistbands, Multi-pack
10,000 Units Sold/mo▲ 3.0%
10
Hanes mens Underwear Boxer Briefs Pack, Cool & Breathable Cotton Moisture-wicking Underwear for Men, No Ride Up
B086KQCK7P
$23.98
4.5 (136.5K)
Hanes mens Underwear Boxer Briefs Pack, Cool & Breathable Cotton Moisture-wicking Underwear for Men, No Ride Up
6,000 Units Sold/mo▲ 1.7%
View All 185 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the men’s underwear price landscape, we segmented all 185 tracked listings in Amazon's live "men’s underwear" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $20.00 ~ $50.00 band is the category's best men’s underwear price zone, absorbing 71% of the assortment (1693 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the men’s underwear category.

Top 3 Price Tiers

$20.00 ~ $50.00 is the most competitive price tier, containing 71% of tracked products.

Sweet Spot
$20.00 ~ $50.00
Tier 1
71%
1693 products

Top products in this price tier

#1
B086KSDTQ4
$23.98
30k Units Sold/mo
Unlock Top Performers
#2
$10.00 ~ $20.00
Tier 2
17%
416 products
$50.00 ~ $100.00
Tier 3
10%
236 products
$0.00 ~ $10.00
1%
Unlock to view all price tier distributions and their ASIN sales contributions

"Men’s underwear" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "men’s underwear" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-07-12 to 2026-07-18, the Amazon USweekly search volume for "men’s underwear" was approximately 1,818 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #106,415, dropping 22,826 positions from the previous week. Additionally, the top 3 products for this keyword capture 15.4% of the total click share and 2.1% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

men’s underwear

ASINSIGHT
Search Frequency Rank
106,415
22,826
Search Volume
1,818
32.4%
Top 3 Click Share
15.4%
Top 3 Conv. Share
2.1%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
1,818
View full trends for the past 3 years
JulAugSepOctNovDecJanFebMarAprMayJunJul

One Amazon dataset. Two ways to use it.

Every number in this men’s underwear report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.

Web AppExplore & Monitor

Explore the full data

Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.

  • Organic vs. ad traffic shifts per product
  • Hourly rank and search-volume tracking
  • Competitor ASINs and historical trends
Explore the full data

Starts with a free ASINSIGHT account

MCPAsk & AnalyzeFree Beta

Analyze the data your way

Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.

  • Combine product, keyword, sales & ranking data freely
  • Follow up in your own words, no fixed reports
  • Works in ChatGPT, Claude & Cursor
Analyze with ASINSIGHT MCP

20,000 credits/mo free, no credit card

ASINSIGHT logo

Empower Amazon Sellers With Keyword Expertise Boost Product Keyword Rankings.

Copyright © 2026 ASINSIGHT All rights reserved.

|