Best Selling Maybelline Eye Shadow: See Top Product Rankings by Sales Volume & Market Trends

August 2026
138 Products Tracked

Looking for the most popular maybelline eye shadow products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "maybelline eye shadow." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B08H3JPH74 currently leads the maybelline eye shadow market with 70K monthly sales, followed closely by B01J1A3TFW with 20K monthly sales and B004Y9GTOO with 10K monthly sales. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales August 2026
MAYBELLINE Lash Sensational Sky High Washable Mascara Makeup, Volumizing, Lengthening, Defining, Curling, Multiplying, Buildable Formula, Blackest Black, 1 Count
1
B08H3JPH74
$10.82·
4.5
Units/sold70K
REVLON ColorStay Pencil Waterproof Eyeliner, 201 Black, 2 pack | Waterproof pencil eyeliner with built-in sharpener. Smudge-proof, long-lasting, intense matte color.
2
B01J1A3TFW
$11.38·
4.5
Units/sold20K
Maybelline Instant Age Rewind Eraser Dark Circles Treatment Multi-Use Concealer, 110, 1 Count (Packaging May Vary)
3
B004Y9GTOO
$9.98·
4.5
Units/sold10K

Top Selling Maybelline Eye Shadow

As of August 2026, we analyzed 138 tracked products in Amazon's "maybelline eye shadow" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 5,000 and 70,000 monthly sales. B08H3JPH74 leads the maybelline eye shadow market with an estimated 70,000 monthly sales, down 22.2% from the previous month.

138Products Tracked
15,100Top 10 Avg. Sales
$10.31Top 10 Avg. Price
4.5Top 10 Avg. Rating
🏆
MAYBELLINE Lash Sensational Sky High Washable Mascara Makeup, Volumizing, Lengthening, Defining, Curling, Multiplying, Buildable Formula, Blackest Black, 1 Count
#1
B08H3JPH74

MAYBELLINE Lash Sensational Sky High Washable Mascara Makeup, Volumizing, Lengthening, Defining, Curling, Multiplying, Buildable Formula, Blackest Black, 1 Count

70,000
▼ 22.2%
Units Sold/mo
$10.82
Price
4.5
Rating
187K
Reviews
2
REVLON ColorStay Pencil Waterproof Eyeliner, 201 Black, 2 pack | Waterproof pencil eyeliner with built-in sharpener. Smudge-proof, long-lasting, intense matte color.
B01J1A3TFW
$11.38
4.5 (52.6K)
REVLON ColorStay Pencil Waterproof Eyeliner, 201 Black, 2 pack | Waterproof pencil eyeliner with built-in sharpener. Smudge-proof, long-lasting, intense matte color.
20,000 Units Sold/mo▼ 33.3%
3
Maybelline Instant Age Rewind Eraser Dark Circles Treatment Multi-Use Concealer, 110, 1 Count (Packaging May Vary)
B004Y9GTOO
$9.98
4.5 (35.4K)
Maybelline Instant Age Rewind Eraser Dark Circles Treatment Multi-Use Concealer, 110, 1 Count (Packaging May Vary)
10,000 Units Sold/mo▼ 50.0%
4
MAYBELLINE Super Lock Brow Glue Eyebrow Gel, Lightweight Brow Gel For Up To 24HR Hold, Clear, 1 Count
B0CZ9RC3LP
$9.98
4.5 (6.5K)
MAYBELLINE Super Lock Brow Glue Eyebrow Gel, Lightweight Brow Gel For Up To 24HR Hold, Clear, 1 Count
10,000 Units Sold/mo
5
Julep Eyeshadow 101 Crème-to-Powder Eyeshadow Stick, Champagne Shimmer
B01LW1983J
$20.00
4.3 (58.6K)
Julep Eyeshadow 101 Crème-to-Powder Eyeshadow Stick, Champagne Shimmer
8,000 Units Sold/mo▼ 20.0%
10
COVERGIRL Eye Enhancers Eye Shadow Palette, Natural Nudes, 0.19 Ounce
B00L5SMFJU
$4.71
4.3 (25.3K)
COVERGIRL Eye Enhancers Eye Shadow Palette, Natural Nudes, 0.19 Ounce
5,000 Units Sold/mo▼ 28.6%
View All 138 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the maybelline eye shadow price landscape, we segmented all 138 tracked listings in Amazon's live "maybelline eye shadow" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $0.00 ~ $10.00 band is the category's best maybelline eye shadow price zone, absorbing 58% of the assortment (216 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the maybelline eye shadow category.

Top 3 Price Tiers

$0.00 ~ $10.00 is the most competitive price tier, containing 58% of tracked products.

Sweet Spot
$0.00 ~ $10.00
Tier 1
58%
216 products

Top products in this price tier

#1
B08H3JPH74
$10.82
70k Units Sold/mo
Unlock Top Performers
#2
$10.00 ~ $20.00
Tier 2
20%
76 products
$20.00 ~ $50.00
Tier 3
19%
70 products
$50.00 ~ $100.00
3%
Unlock to view all price tier distributions and their ASIN sales contributions

"Maybelline eye shadow" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "maybelline eye shadow" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-07-19 to 2026-07-25, the Amazon USweekly search volume for "maybelline eye shadow" was approximately 534 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #345,355, climbing 21,550 positions from the previous week. Additionally, the top 3 products for this keyword capture 38.8% of the total click share and 13.2% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

maybelline eye shadow

ASINSIGHT
Search Frequency Rank
345,355
21,550
Search Volume
534
6.4%
Top 3 Click Share
38.8%
Top 3 Conv. Share
13.2%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
534
View full trends for the past 3 years
JulAugSepOctNovDecJanFebMarAprMayJunJul
Multi-Dimensional Data

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