Best Selling Mac Eyeliner: See Top Product Rankings by Sales Volume & Market Trends

April 2026
121 Products Tracked

Looking for the most popular mac eyeliner products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "mac eyeliner." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B074Y8LM6T currently leads the mac eyeliner market with 30K monthly sales, followed closely by B01J1A3TFW with 20K monthly sales and B07MWSXPT1 with 20K monthly sales. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales April 2026
NYX PROFESSIONAL MAKEUP Epic Ink Liner, Waterproof Liquid Eyeliner - Black, Vegan Formula
1
B074Y8LM6T
$9.85·
4.5
Units/sold30K
REVLON ColorStay Pencil Waterproof Eyeliner, Smudge-Proof, Eye Makeup with Built-In Sharpener, 201 Black, 2 pack
2
B01J1A3TFW
$11.38·
4.5
Units/sold20K
e.l.f. No Budge Retractable Eyeliner, Creamy, Ultra-Pigmented & Waterproof, Creates Bold & Defined Lines, Vegan & Cruelty-Free, Black
3
B07MWSXPT1
$6.00·
4.4
Units/sold20K

Top Selling Mac Eyeliner

As of April 2026, we analyzed 121 tracked products in Amazon's "mac eyeliner" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 10,000 and 30,000 monthly sales. B074Y8LM6T leads the mac eyeliner market with an estimated 30,000 monthly sales.

121Products Tracked
15,000Top 10 Avg. Sales
$10.32Top 10 Avg. Price
4.4Top 10 Avg. Rating
🏆
NYX PROFESSIONAL MAKEUP Epic Ink Liner, Waterproof Liquid Eyeliner - Black, Vegan Formula
#1
B074Y8LM6T

NYX PROFESSIONAL MAKEUP Epic Ink Liner, Waterproof Liquid Eyeliner - Black, Vegan Formula

30,000
Units Sold/mo
$9.85
Price
4.5
Rating
105K
Reviews
2
REVLON ColorStay Pencil Waterproof Eyeliner, Smudge-Proof, Eye Makeup with Built-In Sharpener, 201 Black, 2 pack
B01J1A3TFW
$11.38
4.5 (49.1K)
REVLON ColorStay Pencil Waterproof Eyeliner, Smudge-Proof, Eye Makeup with Built-In Sharpener, 201 Black, 2 pack
20,000 Units Sold/mo
3
e.l.f. No Budge Retractable Eyeliner, Creamy, Ultra-Pigmented & Waterproof, Creates Bold & Defined Lines, Vegan & Cruelty-Free, Black
B07MWSXPT1
$6.00
4.4 (33.2K)
e.l.f. No Budge Retractable Eyeliner, Creamy, Ultra-Pigmented & Waterproof, Creates Bold & Defined Lines, Vegan & Cruelty-Free, Black
20,000 Units Sold/mo
4
Wonderskin Eyeliner Pencil, 1440 Longwear Deep Black Eyeliner Pencil - Waterproof, Sharpenable & Smudge Proof (Liquorice)
B0BSR2ZBK1
$18.00
3.7 (13.9K)
Wonderskin Eyeliner Pencil, 1440 Longwear Deep Black Eyeliner Pencil - Waterproof, Sharpenable & Smudge Proof (Liquorice)
20,000 Units Sold/mo
5
REVLON ColorStay Pencil Waterproof Eyeliner, Smudge-Proof, Eye Makeup with Built-In Sharpener, Packaging May Vary, 201 Black, 0.01 oz
B000H3EO3O
$7.97
4.5 (49.1K)
REVLON ColorStay Pencil Waterproof Eyeliner, Smudge-Proof, Eye Makeup with Built-In Sharpener, Packaging May Vary, 201 Black, 0.01 oz
10,000 Units Sold/mo
10
MAYBELLINE Hyper Easy Liquid Pen No-Skip Eyeliner, Satin Finish, Waterproof Formula, Pitch Black, 0.018 Fl Oz
B07W8JJ61X
$8.98
4.4 (67.5K)
MAYBELLINE Hyper Easy Liquid Pen No-Skip Eyeliner, Satin Finish, Waterproof Formula, Pitch Black, 0.018 Fl Oz
10,000 Units Sold/mo
View All 121 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the mac eyeliner price landscape, we segmented all 121 tracked listings in Amazon's live "mac eyeliner" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $20.00 ~ $50.00 band is the category's best mac eyeliner price zone, absorbing 49% of the assortment (178 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the mac eyeliner category.

Top 3 Price Tiers

$20.00 ~ $50.00 is the most competitive price tier, containing 49% of tracked products.

Sweet Spot
$20.00 ~ $50.00
Tier 1
49%
178 products

Top products in this price tier

#1
B074Y8LM6T
$9.85
30k Units Sold/mo
Unlock Top Performers
#2
$0.00 ~ $10.00
Tier 2
30%
110 products
$10.00 ~ $20.00
Tier 3
21%
75 products
$50.00 ~ $100.00
0%
Unlock to view all price tier distributions and their ASIN sales contributions

"Mac eyeliner" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "mac eyeliner" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-04-05 to 2026-04-11, the Amazon USweekly search volume for "mac eyeliner" was approximately 1,525 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #125,725, dropping 9,748 positions from the previous week. Additionally, the top 3 products for this keyword capture 53.3% of the total click share and 28.8% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

mac eyeliner

ASINSIGHT
Search Frequency Rank
125,725
9,748
Search Volume
1,525
8.1%
Top 3 Click Share
53.3%
Top 3 Conv. Share
28.8%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
1,525
View full trends for the past 3 years
AprMayJunJulAugSepOctNovDecJanFebMarApr
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