Best Selling Mac Eye Shadow: See Top Product Rankings by Sales Volume & Market Trends

June 2026
133 Products Tracked

Looking for the most popular mac eye shadow products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "mac eye shadow." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B00L5SMFJU currently leads the mac eye shadow market with 6K monthly sales, followed closely by B0FBX3M65V with 6K monthly sales and B01LW1983J with 5K monthly sales. Meanwhile, ASIN B0GDW9HHSC stands out as the fastest-growing product, achieving an impressive 100.0% month-over-month sales growth. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales June 2026
COVERGIRL Eye Enhancers Eye Shadow Palette, Natural Nudes, 0.19 Ounce
1
B00L5SMFJU
$5.19·
4.3
Units/sold6K
Champagne Shimmer Cream Eyeshadow, Light Gold Sheer Metallic Glow Glitter Eye Shadow for Mature Skin, Lightweight Blendable, Subtle Shimmer, Crease-Proof, Vegan & Cruelty-Free Sombras para Ojos
2
B0FBX3M65V
$6.99·
4.1
Units/sold6K
Julep Eyeshadow 101 Cream-to-Powder Waterproof Eyeshadow Stick – Champagne Shimmer – Long-Lasting, Buildable, Crease-Proof, Cruelty Free, Shimmer Finish with Built-In Smudger
3
B01LW1983J
$13.00·
4.3
Units/sold5K
🚀Fastest Growing
by MoM sales growth
tarte glow wardrobe highlighting eye & cheek palette – Highlighter, Blush, Bronze & Eyeshadow All-in-One Face & Eye Viral Makeup for Everday Radiant Blendable Glow, Vegan & Cruelty Free, full size
#1
B0GDW9HHSC
$32.00·
4.4
tarte glow wardrobe highlighting eye & cheek palette – Highlighter, Blush, Bronze & Eyeshadow All-in-One Face & Eye Viral Makeup for Everday Radiant Blendable Glow, Vegan & Cruelty Free, full size
Units/sold
3K100.0%
Julep Eyeshadow 101 Cream-to-Powder Waterproof Eyeshadow Stick – Champagne Shimmer – Long-Lasting, Buildable, Crease-Proof, Cruelty Free, Shimmer Finish with Built-In Smudger
#2
B01LW1983J
$13.00·
4.3
Julep Eyeshadow 101 Cream-to-Powder Waterproof Eyeshadow Stick – Champagne Shimmer – Long-Lasting, Buildable, Crease-Proof, Cruelty Free, Shimmer Finish with Built-In Smudger
Units/sold
5K14.3%

Top Selling Mac Eye Shadow

As of June 2026, we analyzed 133 tracked products in Amazon's "mac eye shadow" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 2,000 and 6,000 monthly sales. B00L5SMFJU leads the mac eye shadow market with an estimated 6,000 monthly sales, down 42.9% from the previous month.

133Products Tracked
3,500Top 10 Avg. Sales
$13.26Top 10 Avg. Price
4.3Top 10 Avg. Rating
🏆
COVERGIRL Eye Enhancers Eye Shadow Palette, Natural Nudes, 0.19 Ounce
#1
B00L5SMFJU

COVERGIRL Eye Enhancers Eye Shadow Palette, Natural Nudes, 0.19 Ounce

6,000
▼ 42.9%
Units Sold/mo
$5.19
Price
4.3
Rating
24.8K
Reviews
2
Champagne Shimmer Cream Eyeshadow, Light Gold Sheer Metallic Glow Glitter Eye Shadow for Mature Skin, Lightweight Blendable, Subtle Shimmer, Crease-Proof, Vegan & Cruelty-Free Sombras para Ojos
B0FBX3M65V
$6.99
4.1 (1.2K)
Champagne Shimmer Cream Eyeshadow, Light Gold Sheer Metallic Glow Glitter Eye Shadow for Mature Skin, Lightweight Blendable, Subtle Shimmer, Crease-Proof, Vegan & Cruelty-Free Sombras para Ojos
6,000 Units Sold/mo▼ 33.3%
3
Julep Eyeshadow 101 Cream-to-Powder Waterproof Eyeshadow Stick – Champagne Shimmer – Long-Lasting, Buildable, Crease-Proof, Cruelty Free, Shimmer Finish with Built-In Smudger
B01LW1983J
$13.00
4.3 (58K)
Julep Eyeshadow 101 Cream-to-Powder Waterproof Eyeshadow Stick – Champagne Shimmer – Long-Lasting, Buildable, Crease-Proof, Cruelty Free, Shimmer Finish with Built-In Smudger
5,000 Units Sold/mo▲ 14.3%
4
URBAN DECAY Naked 2 Basics Mini Eyeshadow Palette - 6 Matte Neutral Shadows, Long-lasting Wear, Multi-Use Powder for Eye, Contour, Brows, Ultra-Blendable Cool-Tone Shades, Travel Makeup with Mirror
B07LBLK57Q
$21.00
4.4 (11.8K)
URBAN DECAY Naked 2 Basics Mini Eyeshadow Palette - 6 Matte Neutral Shadows, Long-lasting Wear, Multi-Use Powder for Eye, Contour, Brows, Ultra-Blendable Cool-Tone Shades, Travel Makeup with Mirror
4,000 Units Sold/mo▼ 33.3%
5
LAURA GELLER NEW YORK The Delectables Earthy Essentials Baked Eyeshadow Palette | 14 Pigmented Eyeshadows Blendable Natural Look
B0BGR4TG4R
$20.18
4.0 (5.1K)
LAURA GELLER NEW YORK The Delectables Earthy Essentials Baked Eyeshadow Palette | 14 Pigmented Eyeshadows Blendable Natural Look
3,000 Units Sold/mo▼ 33.3%
10
MYSTER ROSEY Neutral Eyeshadow Palette, Nude Eyeshadow Palette, Matte Eye Shadow Makeup Palette with Mirror, Long-Lasting Wear, Vegan, Cruelty-Free - 0.5oz (Nude Matte)
B0FH24Q3R5
$9.48
4.5 (431)
MYSTER ROSEY Neutral Eyeshadow Palette, Nude Eyeshadow Palette, Matte Eye Shadow Makeup Palette with Mirror, Long-Lasting Wear, Vegan, Cruelty-Free - 0.5oz (Nude Matte)
2,000 Units Sold/mo▼ 50.0%
View All 133 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the mac eye shadow price landscape, we segmented all 133 tracked listings in Amazon's live "mac eye shadow" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $20.00 ~ $50.00 band is the category's best mac eye shadow price zone, absorbing 62% of the assortment (216 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the mac eye shadow category.

Top 3 Price Tiers

$20.00 ~ $50.00 is the most competitive price tier, containing 62% of tracked products.

Sweet Spot
$20.00 ~ $50.00
Tier 1
62%
216 products

Top products in this price tier

#1
B00L5SMFJU
$5.19
6k Units Sold/mo
Unlock Top Performers
#2
$10.00 ~ $20.00
Tier 2
20%
68 products
$0.00 ~ $10.00
Tier 3
16%
54 products
$50.00 ~ $100.00
3%
Unlock to view all price tier distributions and their ASIN sales contributions

"Mac eye shadow" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "mac eye shadow" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-06-14 to 2026-06-20, the Amazon USweekly search volume for "mac eye shadow" was approximately 256 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #699,956, climbing 76,937 positions from the previous week. Additionally, the top 3 products for this keyword capture 41.4% of the total click share and 23.5% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

mac eye shadow

ASINSIGHT
Search Frequency Rank
699,956
76,937
Search Volume
256
11.8%
Top 3 Click Share
41.4%
Top 3 Conv. Share
23.5%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
256
View full trends for the past 3 years
JunJulAugSepOctNovDecJanFebMarAprMayJun
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