Best Selling Kids Toys on Amazon
3,072
Products
USMarketplace
February 2026Reporting Period
Sales Volume of Top ASINs for 'kids toys' on AmazonFebruary 2026

Most Selling Products

This list compiles the monthly sales and rankings of all ASINs that appeared within the first three pages of search results for the keyword “kids toys” on Amazon.com in the United States, totaling 3,072 products. Under this keyword, the top-ranked ASIN recorded more than 30,000 orders in February.
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3,072
ASINs
1
Play Doh Modeling Compound 10-Pack Case of Assorted Colors, Non-Toxic 2 oz. Cans, Back to School Gifts, Prizes, & Party Favors, Preschool Toys for Kids, Ages 2+ (Amazon Exclusive)
Title
Play Doh Modeling Compound 10-Pack Case of Assorted Colors, Non-Toxic 2 oz. Cans, Back to School Gifts, Prizes, & Party Favors, Preschool Toys for Kids, Ages 2+ (Amazon Exclusive)
Sales Volume
30,000+
Price($)
7.99
Ratings
4.8
Reviews
66,905
2
Pampers Sensitive Baby Wipes, Water Based, Hypoallergenic and Unscented, 8 Flip-Top Packs, 4 Refill Packs (1008 Wipes Total)
Title
Pampers Sensitive Baby Wipes, Water Based, Hypoallergenic and Unscented, 8 Flip-Top Packs, 4 Refill Packs (1008 Wipes Total)
Sales Volume
30,000+
Price($)
29.94
Ratings
4.8
Reviews
237,346
3
Party Favors for Kids 8-12 4-8, 150-Pack Fidget Toys Bulk, Treasure Box Toys for Classroom, Stocking Stuffers Goodie Bags, Classroom Prizes, Birthday Holiday for Boys Girls
Title
Party Favors for Kids 8-12 4-8, 150-Pack Fidget Toys Bulk, Treasure Box Toys for Classroom, Stocking Stuffers Goodie Bags, Classroom Prizes, Birthday Holiday for Boys Girls
Sales Volume
20,000+
Price($)
12.99
Ratings
4.4
Reviews
1,073
4
LEGO Botanicals Happy Plants Building Toy for Kids, Girls, and Boys 9+ - Playroom Decor for Desk or Shelf - Birthday Gift Idea for Young Gardeners - Artificial Indoor Plant for Play & Display - 10349
Title
LEGO Botanicals Happy Plants Building Toy for Kids, Girls, and Boys 9+ - Playroom Decor for Desk or Shelf - Birthday Gift Idea for Young Gardeners - Artificial Indoor Plant for Play & Display - 10349
Sales Volume
20,000+
Price($)
19.97
Ratings
4.9
Reviews
2,445
5
4 Pack LCD Writing Tablet for Kids, 8.5 Inch Colorful Doodle Board Drawing Tablet, Educational Learning Toys Birthday Gifts for Boys Girls Age 3 4 5 6 7 8
Title
4 Pack LCD Writing Tablet for Kids, 8.5 Inch Colorful Doodle Board Drawing Tablet, Educational Learning Toys Birthday Gifts for Boys Girls Age 3 4 5 6 7 8
Sales Volume
10,000+
Price($)
8.99
Ratings
4.5
Reviews
3,421
6
30 Pack Squishy Toys, Kawaii Squishies Party Favors for Kids 4-8 8-12 Treasure Box Toys for Classroom Birthday Xmas Gifts Goodie Bag Mini Animals Mochi Squishy Stress Relief Sensory Toys Random
Title
30 Pack Squishy Toys, Kawaii Squishies Party Favors for Kids 4-8 8-12 Treasure Box Toys for Classroom Birthday Xmas Gifts Goodie Bag Mini Animals Mochi Squishy Stress Relief Sensory Toys Random
Sales Volume
10,000+
Price($)
7.99
Ratings
4.6
Reviews
2,137
7
Valentines Day Gifts Transformable Fidget Spinners Toys 4 Pcs for Kids and Adults Stress Relief Sensory Toys for Boys and Girls Age 8-13 Fingertip Gyros Easter Basket Stuffers for Teens
Title
Valentines Day Gifts Transformable Fidget Spinners Toys 4 Pcs for Kids and Adults Stress Relief Sensory Toys for Boys and Girls Age 8-13 Fingertip Gyros Easter Basket Stuffers for Teens
Sales Volume
10,000+
Price($)
9.99
Ratings
4.6
Reviews
11,078
8
Talking Flash Cards for Toddlers 1 2 3 4 Year Olds, Montessori Language Learning with 224 Words, Pocket Speech Therapy Tools, and Speech Development Educational Playthings for Children
Title
Talking Flash Cards for Toddlers 1 2 3 4 Year Olds, Montessori Language Learning with 224 Words, Pocket Speech Therapy Tools, and Speech Development Educational Playthings for Children
Sales Volume
10,000+
Price($)
8.99
Ratings
4.5
Reviews
5,978
9
80Pcs Party Favors for Kids 4-8, Kawaii Squishies Mochi Squishy Toy Bulk Fidget Sensory Toys Birthday Gifts for Boys Girls Goodie Bag Christmas Stocking Stuffers Treasure Box Classroom Prizes
Title
80Pcs Party Favors for Kids 4-8, Kawaii Squishies Mochi Squishy Toy Bulk Fidget Sensory Toys Birthday Gifts for Boys Girls Goodie Bag Christmas Stocking Stuffers Treasure Box Classroom Prizes
Sales Volume
10,000+
Price($)
15.99
Ratings
4.6
Reviews
2,605
10
Educational Insights Kanoodle - Original 3D Brain Teaser Puzzle, Single Player Mind Challenge Toys, Handheld Travel Games, Challenging Logic Puzzles and Gifts for Kids, Teens & Adults Ages 7+
Title
Educational Insights Kanoodle - Original 3D Brain Teaser Puzzle, Single Player Mind Challenge Toys, Handheld Travel Games, Challenging Logic Puzzles and Gifts for Kids, Teens & Adults Ages 7+
Sales Volume
10,000+
Price($)
9.99
Ratings
4.8
Reviews
33,762
Keyword Kids Toys Weekly Search Volume Trend
261
5,690
Search Frequency Rank
During Jan 18–24, this keyword ranked 5,690 in Amazon's Brand Analytics(ABA) report, down 261 from the previous week. The most recent Weekly search volume was 23,277 (-3.92% WoW). These insights help Amazon Sellers track long-term demand trends, identify market opportunities, and spot seasonal peaks.
Kids Toys Market Overview
This dataset shows the distribution of all ASINs on the first three pages under the keyword "kids toys". In the price range of $20–$50, there are 1,550 ASINs, the highest proportion, accounting for 51.22%. Nearly 67.60% of ASINs have a rating of 4.3-4.7. For this keyword, the top three ranked ASINs have a combined click-through rate of 10.86% and a combined conversion rate of 8.91%.
Price Range Distribution($)
Price distribution of all ASINs on the first three pages of search results for this keyword.
Price($)Ratio
0-10
8.36%
10-20
26.80%
20-50
51.22%
50-100
7.60%
100-200
2.78%
200-500
3.07%
500-1,000
0.07%
1,000-0
0.10%
Rating Distribution
Rating distribution of all ASINs on the first three pages of search results for this keyword.
RatingRatio
4.8-5.0
18.55%
4.3-4.7
67.60%
3.8-4.2
11.68%
3.3-3.7
1.66%
2.8-3.2
0.41%
0.0-2.7
0.10%
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Review Count Distribution
Review Count of all ASINs on the first three pages of search results for this keyword.
Review CountRatio
0-100
27.39%
100-500
22.95%
500-1,000
11.10%
1,000-2,000
10.05%
2,000-5,000
12.93%
5,000-10,000
7.31%
10,000-0
8.26%
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Top3 Click Share
10.86%
Trend changes in the combined click share of the Top 3 ASINs for the keyword kids toys.
Top3 Conversion Share
8.91%
Trend changes in the combined conversion share of the Top 3 ASINs for the keyword kids toys.
Top3 ASINs
Top 3 ASINs by click share and conversion share for this keyword.
AsinClick(%)Conversion(%)
B0D46FMQTJB0D46FMQTJ
4.29%
5.23%
B08HC44TBPB08HC44TBP
3.33%
1.90%
B08FCRF2Q3B08FCRF2Q3
3.24%
1.78%
Most Selling Products
Search Volume & Trends
Market Overview
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