Best Selling Instant Oats on Amazon
123
Products
USMarketplace
May 2026Reporting Period
Sales Volume of Top ASINs for 'instant oats' on AmazonMay 2026

Most Selling Products

This list compiles the monthly sales and rankings of all ASINs that appeared within the first three pages of search results for the keyword “instant oats” on Amazon.com in the United States, totaling 123 products. Under this keyword, the top-ranked ASIN recorded more than 20,000 orders in May.
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123
ASINs
1
Quaker Instant Oatmeal, Maple & Brown Sugar, Individual Packets, 1.51 Ounce (Pack of 48)
Title
Quaker Instant Oatmeal, Maple & Brown Sugar, Individual Packets, 1.51 Ounce (Pack of 48)
Sales Volume
20,000+
Price($)
10.78
Ratings
4.8
Reviews
22,502
2
365 by Whole Foods Market, Organic Quick Oats, 42 Ounce
Title
365 by Whole Foods Market, Organic Quick Oats, 42 Ounce
Sales Volume
10,000+
Price($)
7.49
Ratings
4.6
Reviews
6,873
3
MUSH Overnight Oats - Vanilla Bean - Good Source of Fiber, Non-GMO, Dairy Free, Gluten Free, 5oz
Title
MUSH Overnight Oats - Vanilla Bean - Good Source of Fiber, Non-GMO, Dairy Free, Gluten Free, 5oz
Sales Volume
10,000+
Price($)
1.67
Ratings
4.2
Reviews
1,207
4
Quaker Protein Instant Oatmeal, Banana Nut, 12.9 Oz, 6 Count (Pack of 1)
Title
Quaker Protein Instant Oatmeal, Banana Nut, 12.9 Oz, 6 Count (Pack of 1)
Sales Volume
8,000+
Price($)
3.97
Ratings
4.5
Reviews
7,242
5
Bob's Red Mill Gluten Free Organic Old Fashioned Rolled Oats, 32oz (Pack of 1) - Non GMO, Whole Grain, Vegan, Kosher
Title
Bob's Red Mill Gluten Free Organic Old Fashioned Rolled Oats, 32oz (Pack of 1) - Non GMO, Whole Grain, Vegan, Kosher
Sales Volume
8,000+
Price($)
5.98
Ratings
4.8
Reviews
3,639
6
365 by Whole Foods Market, Organic Rolled Quick Oats, 18 Ounce
Title
365 by Whole Foods Market, Organic Rolled Quick Oats, 18 Ounce
Sales Volume
8,000+
Price($)
4.29
Ratings
4.6
Reviews
6,873
7
Quaker Instant Oatmeal Fruit & Cream Variety Pack, Single Serve Packets, (44 Pack)
Title
Quaker Instant Oatmeal Fruit & Cream Variety Pack, Single Serve Packets, (44 Pack)
Sales Volume
8,000+
Price($)
13.72
Ratings
4.7
Reviews
7,626
8
Bob's Red Mill Steel Cut Oats, 24oz (Pack of 4) - Non GMO, Whole Grain, Vegan, Kosher
Title
Bob's Red Mill Steel Cut Oats, 24oz (Pack of 4) - Non GMO, Whole Grain, Vegan, Kosher
Sales Volume
7,000+
Price($)
13.64
Ratings
4.8
Reviews
5,934
9
MUSH Overnight Oats - Apple Cinnamon - Good Source of Fiber, Non-GMO, Dairy Free, Gluten Free, 5oz
Title
MUSH Overnight Oats - Apple Cinnamon - Good Source of Fiber, Non-GMO, Dairy Free, Gluten Free, 5oz
Sales Volume
7,000+
Price($)
1.67
Ratings
4.1
Reviews
815
10
365 by Whole Foods Market Organic Maple & Brown Sugar Instant Oatmeal 8 Pack, 11.3 OZ
Title
365 by Whole Foods Market Organic Maple & Brown Sugar Instant Oatmeal 8 Pack, 11.3 OZ
Sales Volume
6,000+
Price($)
4.29
Ratings
4.7
Reviews
2,447
Keyword Instant Oats Weekly Search Volume Trend
14,836
241,252
Search Frequency Rank
During May 10–16, this keyword ranked 241,252 in Amazon's Brand Analytics(ABA) report, up 14,836 from the previous week. The most recent Weekly search volume was 774 (+6.32% WoW). These insights help Amazon Sellers track long-term demand trends, identify market opportunities, and spot seasonal peaks.
Instant Oats Market Overview
This dataset shows the distribution of all ASINs on the first three pages under the keyword "instant oats". In the price range of $0–$10, there are 124 ASINs, the highest proportion, accounting for 36.90%. Nearly 66.87% of ASINs have a rating of 4.3-4.7. For this keyword, the top three ranked ASINs have a combined click-through rate of 40.49% and a combined conversion rate of 33.98%.
Price Range Distribution($)
Price distribution of all ASINs on the first three pages of search results for this keyword.
Price($)Ratio
0-10
36.90%
10-20
25.89%
20-50
34.82%
50-100
2.38%
100-200
0.00%
200-500
0.00%
500-1,000
0.00%
1,000-0
0.00%
Rating Distribution
Rating distribution of all ASINs on the first three pages of search results for this keyword.
RatingRatio
4.8-5.0
13.13%
4.3-4.7
66.87%
3.8-4.2
16.42%
3.3-3.7
3.28%
2.8-3.2
0.30%
0.0-2.7
0.00%
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Review Count Distribution
Review Count of all ASINs on the first three pages of search results for this keyword.
Review CountRatio
0-100
26.27%
100-500
24.78%
500-1,000
16.12%
1,000-2,000
10.45%
2,000-5,000
12.84%
5,000-10,000
5.07%
10,000-0
4.48%
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Top3 Click Share
40.49%
Trend changes in the combined click share of the Top 3 ASINs for the keyword instant oats.
Top3 Conversion Share
33.98%
Trend changes in the combined conversion share of the Top 3 ASINs for the keyword instant oats.
Top3 ASINs
Top 3 ASINs by click share and conversion share for this keyword.
AsinClick(%)Conversion(%)
B07NSRHMPRB07NSRHMPR
16.55%
10.68%
B08FNPLW4SB08FNPLW4S
13.38%
10.68%
B07NSRKBNGB07NSRKBNG
10.56%
12.62%
Most Selling Products
Search Volume & Trends
Market Overview
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