Best Selling Infant Toys on Amazon
1,867
Products
USMarketplace
January 2026Reporting Period
Sales Volume of Top ASINs for 'infant toys' on AmazonJanuary 2026

Most Selling Products

This list compiles the monthly sales and rankings of all ASINs that appeared within the first three pages of search results for the keyword “infant toys” on Amazon.com in the United States, totaling 1,867 products. Under this keyword, the top-ranked ASIN recorded more than 70,000 orders in January.
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1,867
ASINs
1
Infinno Baby Wrist Rattle Socks and Foot Finder Set, Perfect Baby Toys for 0-12 Months Newborn Boys and Girls As Shower Gifts, Garden Bug Series
Title
Infinno Baby Wrist Rattle Socks and Foot Finder Set, Perfect Baby Toys for 0-12 Months Newborn Boys and Girls As Shower Gifts, Garden Bug Series
Sales Volume
70,000+
Price($)
9.99
Ratings
4.8
Reviews
5,812
2
Baby Montessori Sensory Toys for 0-6 6-12 Months, Baby Teether Teething Toys for Babies 0 3 6 9 12 18 Months, Newborn Infant Learning Developmental Toys Gifts for 1 2 Year Old Boys Girls
Title
Baby Montessori Sensory Toys for 0-6 6-12 Months, Baby Teether Teething Toys for Babies 0 3 6 9 12 18 Months, Newborn Infant Learning Developmental Toys Gifts for 1 2 Year Old Boys Girls
Sales Volume
60,000+
Price($)
8.99
Ratings
4.7
Reviews
6,748
3
LeapFrog Learning Friends 100 Words Book, Green
Title
LeapFrog Learning Friends 100 Words Book, Green
Sales Volume
50,000+
Price($)
13.99
Ratings
4.8
Reviews
143,386
4
Melissa & Doug K’s Kids, Flip Fish Stuffed Animal, Soft Baby Book, Multi-Textured Squeaking & Crinkling Infant Sensory Toys for Babies with Baby Mirror, Tummy Time Toys for Infants Ages 0–9 Months
Title
Melissa & Doug K’s Kids, Flip Fish Stuffed Animal, Soft Baby Book, Multi-Textured Squeaking & Crinkling Infant Sensory Toys for Babies with Baby Mirror, Tummy Time Toys for Infants Ages 0–9 Months
Sales Volume
40,000+
Price($)
12.58
Ratings
4.8
Reviews
8,388
5
Infinno Inflatable Tummy Time Mat Premium Baby Water Play Mat for Infants and Toddlers Baby Toys for 3 to 24 Months, Strengthen Your Baby's Muscles, Portable
Title
Infinno Inflatable Tummy Time Mat Premium Baby Water Play Mat for Infants and Toddlers Baby Toys for 3 to 24 Months, Strengthen Your Baby's Muscles, Portable
Sales Volume
40,000+
Price($)
9.99
Ratings
4.4
Reviews
28,673
6
Sassy Stacks of Circles Stacking Ring STEM Learning Toy, Age 6+ Months, Multi, 9 Piece Set
Title
Sassy Stacks of Circles Stacking Ring STEM Learning Toy, Age 6+ Months, Multi, 9 Piece Set
Sales Volume
40,000+
Price($)
9.96
Ratings
4.8
Reviews
63,862
7
Ms. Rachel Official Speak & Sing Doll, 16” Tall Interactive Toy with 4 Songs & 16+ Phrases, Toddler Toys for Girls & Boys Ages 6 Months to 3+ Years.
Title
Ms. Rachel Official Speak & Sing Doll, 16” Tall Interactive Toy with 4 Songs & 16+ Phrases, Toddler Toys for Girls & Boys Ages 6 Months to 3+ Years.
Sales Volume
40,000+
Price($)
15.99
Ratings
4.8
Reviews
5,619
8
fash n kolor fash n kolor® My Sweet Baby Disappearing Doll Feeding Set, Baby Care 6 Piece Doll Feeding Set - for Toy Stroller | 2 Milk & Juice Bottles with 2 Toy Pacifier for Baby Dolls Set - Kids Gift Set
Title
fash n kolor fash n kolor® My Sweet Baby Disappearing Doll Feeding Set, Baby Care 6 Piece Doll Feeding Set - for Toy Stroller | 2 Milk & Juice Bottles with 2 Toy Pacifier for Baby Dolls Set - Kids Gift Set
Sales Volume
40,000+
Price($)
9.99
Ratings
4.7
Reviews
21,841
9
Baby Einstein Sea Dreams Soother Musical Crib Toy and Sound Machine, Newborn and up
Title
Baby Einstein Sea Dreams Soother Musical Crib Toy and Sound Machine, Newborn and up
Sales Volume
30,000+
Price($)
34.92
Ratings
4.6
Reviews
22,602
10
Tummy Time Water Mat丨Inflatable Tummy Time Water Play Mat for Babies, Infants and Toddlers 3 to 12 Months Promote Development Toys Baby Gifts
Title
Tummy Time Water Mat丨Inflatable Tummy Time Water Play Mat for Babies, Infants and Toddlers 3 to 12 Months Promote Development Toys Baby Gifts
Sales Volume
30,000+
Price($)
9.99
Ratings
4.4
Reviews
10,324
Keyword Infant Toys Weekly Search Volume Trend
18,012
27,363
Search Frequency Rank
During Dec 28–3, this keyword ranked 27,363 in Amazon's Brand Analytics(ABA) report, down 18,012 from the previous week. The most recent Weekly search volume was 7,116 (-54.09% WoW). These insights help Amazon Sellers track long-term demand trends, identify market opportunities, and spot seasonal peaks.
Infant Toys Market Overview
This dataset shows the distribution of all ASINs on the first three pages under the keyword "infant toys". In the price range of $20–$50, there are 814 ASINs, the highest proportion, accounting for 44.29%. Nearly 66.03% of ASINs have a rating of 4.3-4.7. For this keyword, the top three ranked ASINs have a combined click-through rate of 13.22% and a combined conversion rate of 11.91%.
Price Range Distribution($)
Price distribution of all ASINs on the first three pages of search results for this keyword.
Price($)Ratio
0-10
17.46%
10-20
31.39%
20-50
44.29%
50-100
5.01%
100-200
1.74%
200-500
0.05%
500-1,000
0.05%
1,000-0
0.00%
Rating Distribution
Rating distribution of all ASINs on the first three pages of search results for this keyword.
RatingRatio
4.8-5.0
25.24%
4.3-4.7
66.03%
3.8-4.2
7.55%
3.3-3.7
0.78%
2.8-3.2
0.22%
0.0-2.7
0.17%
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Review Count Distribution
Review Count of all ASINs on the first three pages of search results for this keyword.
Review CountRatio
0-100
30.96%
100-500
23.24%
500-1,000
12.65%
1,000-2,000
10.02%
2,000-5,000
10.08%
5,000-10,000
5.38%
10,000-0
7.67%
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Top3 Click Share
13.22%
Trend changes in the combined click share of the Top 3 ASINs for the keyword infant toys.
Top3 Conversion Share
11.91%
Trend changes in the combined conversion share of the Top 3 ASINs for the keyword infant toys.
Top3 ASINs
Top 3 ASINs by click share and conversion share for this keyword.
AsinClick(%)Conversion(%)
B0B21ZM7LJB0B21ZM7LJ
5.43%
5.14%
B0CD42KQ3KB0CD42KQ3K
4.42%
4.67%
B0CBQRXNVWB0CBQRXNVW
3.37%
2.10%
Most Selling Products
Search Volume & Trends
Market Overview
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