Best Selling Household Essentials on Amazon
3,887
Products
USMarketplace
February 2026Reporting Period
Sales Volume of Top ASINs for 'household essentials' on AmazonFebruary 2026

Most Selling Products

This list compiles the monthly sales and rankings of all ASINs that appeared within the first three pages of search results for the keyword “household essentials” on Amazon.com in the United States, totaling 3,887 products. Under this keyword, the top-ranked ASIN recorded more than 100,000 orders in February.
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3,887
ASINs
1
Scott ComfortPlus Toilet Paper, 12 Double Rolls, 231 Sheets per Roll, Septic-Safe, 1-Ply Toilet Tissue
Title
Scott ComfortPlus Toilet Paper, 12 Double Rolls, 231 Sheets per Roll, Septic-Safe, 1-Ply Toilet Tissue
Sales Volume
100,000+
Price($)
5.68
Ratings
4.5
Reviews
128,029
2
Amazon Basics Cotton Swabs for Personal Hygiene and Baby Care, 500 Count, 1 Pack
Title
Amazon Basics Cotton Swabs for Personal Hygiene and Baby Care, 500 Count, 1 Pack
Sales Volume
100,000+
Price($)
2.89
Ratings
4.7
Reviews
70,581
3
Clorox Toilet Bowl Cleaner Clinging Bleach Gel, Ocean Mist, 24 Fl Oz, Pack of 2 (Package May Vary)
Title
Clorox Toilet Bowl Cleaner Clinging Bleach Gel, Ocean Mist, 24 Fl Oz, Pack of 2 (Package May Vary)
Sales Volume
100,000+
Price($)
5.24
Ratings
4.8
Reviews
38,200
4
Clorox Disinfecting Cleaning Wipes Variety Pack, 75 Count Each, Pack of 3 (Package May Vary)
Title
Clorox Disinfecting Cleaning Wipes Variety Pack, 75 Count Each, Pack of 3 (Package May Vary)
Sales Volume
100,000+
Price($)
12.78
Ratings
4.8
Reviews
116,129
5
Scott Paper Towels, Choose-A-Sheet, 6 Double Rolls = 12 Regular Rolls (108 Sheets Per Roll)
Title
Scott Paper Towels, Choose-A-Sheet, 6 Double Rolls = 12 Regular Rolls (108 Sheets Per Roll)
Sales Volume
100,000+
Price($)
6.84
Ratings
4.5
Reviews
19,697
6
Amazon Basics 2-Ply Soft Toilet Paper, 30 Rolls (5 Packs of 6), 350 Sheets per Roll, Septic Safe, Equivalent to 185 Regular Rolls
Title
Amazon Basics 2-Ply Soft Toilet Paper, 30 Rolls (5 Packs of 6), 350 Sheets per Roll, Septic Safe, Equivalent to 185 Regular Rolls
Sales Volume
100,000+
Price($)
25.21
Ratings
4.4
Reviews
94,269
7
Kleenex Ultra Soft Facial Tissues, 8 Cube Boxes, 80 Tissues per Box, 3-Ply, Packaging May Vary
Title
Kleenex Ultra Soft Facial Tissues, 8 Cube Boxes, 80 Tissues per Box, 3-Ply, Packaging May Vary
Sales Volume
100,000+
Price($)
17.98
Ratings
4.7
Reviews
15,370
8
Amazon Basics 2-Ply Flex-Sheets Paper Towels, 12 Rolls = 32 Regular Rolls, 150 Sheets per Roll, Lint-Free for Multi-Surface Cleanups
Title
Amazon Basics 2-Ply Flex-Sheets Paper Towels, 12 Rolls = 32 Regular Rolls, 150 Sheets per Roll, Lint-Free for Multi-Surface Cleanups
Sales Volume
100,000+
Price($)
22.86
Ratings
4.2
Reviews
67,118
9
Charmin Ultra Soft Cushiony Touch Toilet Paper, 24 Family Mega = 123 Regular Rolls, White
Title
Charmin Ultra Soft Cushiony Touch Toilet Paper, 24 Family Mega = 123 Regular Rolls, White
Sales Volume
100,000+
Price($)
35.49
Ratings
4.8
Reviews
122,906
10
Bounty Quick Size Paper Towels, White, 8 Family Rolls
Title
Bounty Quick Size Paper Towels, White, 8 Family Rolls
Sales Volume
100,000+
Price($)
24.42
Ratings
4.8
Reviews
228,951
Keyword Household Essentials Weekly Search Volume Trend
12,312
16,379
Search Frequency Rank
During Feb 15–21, this keyword ranked 16,379 in Amazon's Brand Analytics(ABA) report, up 12,312 from the previous week. The most recent Weekly search volume was 10,176 (+47.74% WoW). These insights help Amazon Sellers track long-term demand trends, identify market opportunities, and spot seasonal peaks.
Household Essentials Market Overview
This dataset shows the distribution of all ASINs on the first three pages under the keyword "household essentials". In the price range of $20–$50, there are 1,428 ASINs, the highest proportion, accounting for 37.02%. Nearly 69.81% of ASINs have a rating of 4.3-4.7. For this keyword, the top three ranked ASINs have a combined click-through rate of 13.78% and a combined conversion rate of 6.13%.
Price Range Distribution($)
Price distribution of all ASINs on the first three pages of search results for this keyword.
Price($)Ratio
0-10
21.80%
10-20
28.08%
20-50
37.02%
50-100
8.12%
100-200
2.96%
200-500
1.56%
500-1,000
0.31%
1,000-0
0.16%
Rating Distribution
Rating distribution of all ASINs on the first three pages of search results for this keyword.
RatingRatio
4.8-5.0
13.57%
4.3-4.7
69.81%
3.8-4.2
13.22%
3.3-3.7
2.05%
2.8-3.2
0.71%
0.0-2.7
0.63%
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Review Count Distribution
Review Count of all ASINs on the first three pages of search results for this keyword.
Review CountRatio
0-100
20.26%
100-500
17.90%
500-1,000
8.95%
1,000-2,000
10.30%
2,000-5,000
13.53%
5,000-10,000
9.03%
10,000-0
20.02%
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Top3 Click Share
13.78%
Trend changes in the combined click share of the Top 3 ASINs for the keyword household essentials.
Top3 Conversion Share
6.13%
Trend changes in the combined conversion share of the Top 3 ASINs for the keyword household essentials.
Top3 ASINs
Top 3 ASINs by click share and conversion share for this keyword.
AsinClick(%)Conversion(%)
B085LTV2X2B085LTV2X2
5.25%
5.31%
B00WSWGVZQB00WSWGVZQ
4.33%
0.82%
B093X8QQ12B093X8QQ12
4.20%
0.00%
Most Selling Products
Search Volume & Trends
Market Overview
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