Best Selling Hair Oil Serum: See Top Product Rankings by Sales Volume & Market Trends

August 2026
126 Products Tracked

Looking for the most popular hair oil serum products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "hair oil serum." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B09WMT8HYB currently leads the hair oil serum market with 50K monthly sales, followed closely by B07N7PK9QK with 40K monthly sales and B01NALN8Q9 with 20K monthly sales. Meanwhile, ASIN B07FJ783ZG stands out as the fastest-growing product, achieving an impressive 100.0% month-over-month sales growth. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales August 2026
The Ordinary Multi-Peptide Serum for Hair Density, Peptide-Powered Formula for Thicker, Fuller Looking Hair
1
B09WMT8HYB
$24.00·
★3.9
Units/sold50K
Mielle Organics Rosemary Mint Hair Oil with Biotin, 2 oz | Hair strengthening oil, with biotin & castor oil, dry scalp care, split end support, frizz smoothing
2
B07N7PK9QK
$9.94·
★4.5
Units/sold40K
Kate Blanc Cosmetics Castor Oil Organic for Hair, Lashes, Face, Skin (2oz) | 100% Pure, Cold Pressed, Hexane Free Hair Oil in Glass Bottle. Lash Serum for Thicker-Looking Eyelashes & Eyebrows
3
B01NALN8Q9
$9.99·
★4.5
Units/sold20K

Top Selling Hair Oil Serum

As of August 2026, we analyzed 126 tracked products in Amazon's "hair oil serum" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 10,000 and 50,000 monthly sales. B09WMT8HYB leads the hair oil serum market with an estimated 50,000 monthly sales, down 33.3% from the previous month.

126Products Tracked
20,000Top 10 Avg. Sales
$18.19Top 10 Avg. Price
★4.5Top 10 Avg. Rating
🏆
The Ordinary Multi-Peptide Serum for Hair Density, Peptide-Powered Formula for Thicker, Fuller Looking Hair
#1
B09WMT8HYB

The Ordinary Multi-Peptide Serum for Hair Density, Peptide-Powered Formula for Thicker, Fuller Looking Hair

50,000
▼ 33.3%
Units Sold/mo
$24.00
Price
★
3.9
Rating
1.6K
Reviews
2
Mielle Organics Rosemary Mint Hair Oil with Biotin, 2 oz | Hair strengthening oil, with biotin & castor oil, dry scalp care, split end support, frizz smoothing
B07N7PK9QK
$9.94
★4.5 (122.1K)
Mielle Organics Rosemary Mint Hair Oil with Biotin, 2 oz | Hair strengthening oil, with biotin & castor oil, dry scalp care, split end support, frizz smoothing
40,000 Units Sold/mo▼ 33.3%
3
Kate Blanc Cosmetics Castor Oil Organic for Hair, Lashes, Face, Skin (2oz) | 100% Pure, Cold Pressed, Hexane Free Hair Oil in Glass Bottle. Lash Serum for Thicker-Looking Eyelashes & Eyebrows
B01NALN8Q9
$9.99
★4.5 (118.1K)
Kate Blanc Cosmetics Castor Oil Organic for Hair, Lashes, Face, Skin (2oz) | 100% Pure, Cold Pressed, Hexane Free Hair Oil in Glass Bottle. Lash Serum for Thicker-Looking Eyelashes & Eyebrows
20,000 Units Sold/mo
4
COLOR WOW Dream Coat – Anti-Humidity Frizz Control Spray for Glass Hair | Anti-frizz treatment and humidity-proofing spray delivers glassy-smooth, frizz-free hair. Heat activated, lasts 3-4 shampoos.
B07FJ783ZG
$14.00
★4.3 (110.6K)
COLOR WOW Dream Coat – Anti-Humidity Frizz Control Spray for Glass Hair | Anti-frizz treatment and humidity-proofing spray delivers glassy-smooth, frizz-free hair. Heat activated, lasts 3-4 shampoos.
20,000 Units Sold/mo▲ 100.0%
5
OLAPLEX N°.7 Bonding Hair Oil, High Shine | Heat Protection Up to 450°F/232°C, Use on Wet or Dry Hair, Vitamin E and Sunflower Seed Oil
B07VR1NDSQ
$32.00
★4.7 (61.3K)
OLAPLEX N°.7 Bonding Hair Oil, High Shine | Heat Protection Up to 450°F/232°C, Use on Wet or Dry Hair, Vitamin E and Sunflower Seed Oil
20,000 Units Sold/mo▼ 71.4%
10
Garnier Fructis Sleek & Shine Anti-Frizz Hair Serum for Frizzy, Dry Hair, Leave-In Argan Oil Infused Formula with Up to 72HRs of Frizz Control, Smooths Flyaways & Boosts Hair Shine, 5.1 Fl Oz
B006J44BSI
$6.97
★4.6 (44.8K)
Garnier Fructis Sleek & Shine Anti-Frizz Hair Serum for Frizzy, Dry Hair, Leave-In Argan Oil Infused Formula with Up to 72HRs of Frizz Control, Smooths Flyaways & Boosts Hair Shine, 5.1 Fl Oz
10,000 Units Sold/mo▼ 50.0%
View All 126 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the hair oil serum price landscape, we segmented all 126 tracked listings in Amazon's live "hair oil serum" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $20.00 ~ $50.00 band is the category's best hair oil serum price zone, absorbing 42% of the assortment (163 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the hair oil serum category.

Top 3 Price Tiers

$20.00 ~ $50.00 is the most competitive price tier, containing 42% of tracked products.

Sweet Spot
$20.00 ~ $50.00
Tier 1
42%
163 products

Top products in this price tier

#1
B09WMT8HYB
$24.00
50k Units Sold/mo
Unlock Top Performers
#2
$10.00 ~ $20.00
Tier 2
28%
106 products
$0.00 ~ $10.00
Tier 3
18%
70 products
$50.00 ~ $100.00
10%
Unlock to view all price tier distributions and their ASIN sales contributions

"Hair oil serum" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "hair oil serum" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-08-09 to 2026-08-15, the Amazon USweekly search volume for "hair oil serum" was approximately 323 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #561,081, climbing 25,704 positions from the previous week. Additionally, the top 3 products for this keyword capture 32.8% of the total click share and 37.9% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

hair oil serum

ASINSIGHT
Search Frequency Rank
561,081
25,704
Search Volume
323
4.9%
Top 3 Click Share
32.8%
Top 3 Conv. Share
37.9%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
323
View full trends for the past 3 years
AugSepOctNovDecJanFebMarAprMayJunJulAug

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