Best Selling Foundation Makeup on Amazon
161
Products
USMarketplace
March 2026Reporting Period
Sales Volume of Top ASINs for 'foundation makeup' on AmazonMarch 2026

Most Selling Products

This list compiles the monthly sales and rankings of all ASINs that appeared within the first three pages of search results for the keyword “foundation makeup” on Amazon.com in the United States, totaling 161 products. Under this keyword, the top-ranked ASIN recorded more than 20,000 orders in March.
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161
ASINs
1
MAYBELLINE Dream Fresh Skin Hydrating BB cream, 8-in-1 Skin Perfecting Beauty Balm with Broad Spectrum SPF 30, Sheer Tint Coverage, Oil-Free, Light/Medium, 1 Fl Oz
Title
MAYBELLINE Dream Fresh Skin Hydrating BB cream, 8-in-1 Skin Perfecting Beauty Balm with Broad Spectrum SPF 30, Sheer Tint Coverage, Oil-Free, Light/Medium, 1 Fl Oz
Sales Volume
20,000+
Price($)
7.99
Ratings
4.5
Reviews
43,502
2
L'Oreal Paris Makeup True Match Lumi Glotion, Natural Glow Enhancer, Illuminator Highlighter, Bronzing Drops For a Sun-Kissed Glow, 903 Medium
Title
L'Oreal Paris Makeup True Match Lumi Glotion, Natural Glow Enhancer, Illuminator Highlighter, Bronzing Drops For a Sun-Kissed Glow, 903 Medium
Sales Volume
20,000+
Price($)
14.99
Ratings
4.6
Reviews
50,666
3
COVERGIRL & Olay Simply Ageless 3-in-1 Liquid Foundation, Matte Finish, Hyaluronic & Vitamin C Formula, 220 Creamy Natural, 1 Count
Title
COVERGIRL & Olay Simply Ageless 3-in-1 Liquid Foundation, Matte Finish, Hyaluronic & Vitamin C Formula, 220 Creamy Natural, 1 Count
Sales Volume
10,000+
Price($)
9.97
Ratings
4.6
Reviews
52,642
4
Blanc Cover Cream Stick V White - Korean Color-Changing Foundation Stick with Volufiline - Medium to Full Coverage Dewy Finish Base Makeup - Dual-Ended with Detachable Brush (202 Natural)
Title
Blanc Cover Cream Stick V White - Korean Color-Changing Foundation Stick with Volufiline - Medium to Full Coverage Dewy Finish Base Makeup - Dual-Ended with Detachable Brush (202 Natural)
Sales Volume
10,000+
Price($)
27.90
Ratings
3.8
Reviews
5,172
5
PRIME PROMETICS Color Changing Foundation for Mature Women – Instantly Adapts to Your Skin Tone – Buildable Light-to-Medium Coverage – 12-Hour Wear – Natural Dewy Finish – Hypoallergenic
Title
PRIME PROMETICS Color Changing Foundation for Mature Women – Instantly Adapts to Your Skin Tone – Buildable Light-to-Medium Coverage – 12-Hour Wear – Natural Dewy Finish – Hypoallergenic
Sales Volume
10,000+
Price($)
44.00
Ratings
4.1
Reviews
867
6
LAURA GELLER NEW YORK Award-Winning Baked Balance-n-Brighten Color Correcting Powder Foundation - Light - Buildable Light to Medium Coverage - Demi-Matte Natural Finish
Title
LAURA GELLER NEW YORK Award-Winning Baked Balance-n-Brighten Color Correcting Powder Foundation - Light - Buildable Light to Medium Coverage - Demi-Matte Natural Finish
Sales Volume
10,000+
Price($)
22.80
Ratings
4.2
Reviews
67,298
7
tarte colored clay cc undereye corrector – Full Coverage Concealer with Vegan Squalane & Caffeine for Dark Circles & Discoloration, Smooths, Hydrates & Moisturizes, Cruelty-Free
Title
tarte colored clay cc undereye corrector – Full Coverage Concealer with Vegan Squalane & Caffeine for Dark Circles & Discoloration, Smooths, Hydrates & Moisturizes, Cruelty-Free
Sales Volume
10,000+
Price($)
32.00
Ratings
4.2
Reviews
1,415
8
Maybelline Instant Age Rewind Eraser Dark Circles Treatment Multi-Use Concealer, 110, 1 Count (Packaging May Vary)
Title
Maybelline Instant Age Rewind Eraser Dark Circles Treatment Multi-Use Concealer, 110, 1 Count (Packaging May Vary)
Sales Volume
10,000+
Price($)
9.98
Ratings
4.4
Reviews
238,895
9
LAURA GELLER NEW YORK Award-Winning Baked Balance-n-Brighten Color Correcting Powder Foundation - Fair - Buildable Light to Medium Coverage - Demi-Matte Natural Finish
Title
LAURA GELLER NEW YORK Award-Winning Baked Balance-n-Brighten Color Correcting Powder Foundation - Fair - Buildable Light to Medium Coverage - Demi-Matte Natural Finish
Sales Volume
9,000+
Price($)
22.80
Ratings
4.2
Reviews
67,298
10
COVERGIRL+Olay Simply Ageless 3-in-1 Liquid Foundation Classic Ivory, 1 Ounce (packaging may vary)
Title
COVERGIRL+Olay Simply Ageless 3-in-1 Liquid Foundation Classic Ivory, 1 Ounce (packaging may vary)
Sales Volume
8,000+
Price($)
9.97
Ratings
4.6
Reviews
52,642
Keyword Foundation Makeup Weekly Search Volume Trend
391
19,447
Search Frequency Rank
During Mar 8–14, this keyword ranked 19,447 in Amazon's Brand Analytics(ABA) report, down 391 from the previous week. The most recent Weekly search volume was 9,011 (-1.41% WoW). These insights help Amazon Sellers track long-term demand trends, identify market opportunities, and spot seasonal peaks.
Foundation Makeup Market Overview
This dataset shows the distribution of all ASINs on the first three pages under the keyword "foundation makeup". In the price range of $20–$50, there are 857 ASINs, the highest proportion, accounting for 39.22%. Nearly 61.10% of ASINs have a rating of 4.3-4.7. For this keyword, the top three ranked ASINs have a combined click-through rate of 16.89% and a combined conversion rate of 6.28%.
Price Range Distribution($)
Price distribution of all ASINs on the first three pages of search results for this keyword.
Price($)Ratio
0-10
21.97%
10-20
27.09%
20-50
39.22%
50-100
11.17%
100-200
0.55%
200-500
0.00%
500-1,000
0.00%
1,000-0
0.00%
Rating Distribution
Rating distribution of all ASINs on the first three pages of search results for this keyword.
RatingRatio
4.8-5.0
2.94%
4.3-4.7
61.10%
3.8-4.2
30.41%
3.3-3.7
2.99%
2.8-3.2
1.49%
0.0-2.7
1.07%
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Review Count Distribution
Review Count of all ASINs on the first three pages of search results for this keyword.
Review CountRatio
0-100
16.28%
100-500
22.53%
500-1,000
7.46%
1,000-2,000
9.42%
2,000-5,000
13.90%
5,000-10,000
9.33%
10,000-0
21.08%
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Top3 Click Share
16.89%
Trend changes in the combined click share of the Top 3 ASINs for the keyword foundation makeup.
Top3 Conversion Share
6.28%
Trend changes in the combined conversion share of the Top 3 ASINs for the keyword foundation makeup.
Top3 ASINs
Top 3 ASINs by click share and conversion share for this keyword.
AsinClick(%)Conversion(%)
B01ACPW2QCB01ACPW2QC
8.88%
4.75%
B0G1T61T7XB0G1T61T7X
4.65%
0.34%
B0BCGZMTSYB0BCGZMTSY
3.36%
1.19%
Most Selling Products
Search Volume & Trends
Market Overview
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