Best Selling Face Serum on Amazon
1,668
Products
USMarketplace
December 2025Reporting Period
Sales Volume of Top ASINs for 'face serum' on AmazonDecember 2025

Most Selling Products

This list compiles the monthly sales and rankings of all ASINs that appeared within the first three pages of search results for the keyword “face serum” on Amazon.com in the United States, totaling 1,668 products. Under this keyword, the top-ranked ASIN recorded more than 100,000 orders in December.
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1,668
ASINs
1
The Ordinary Hyaluronic Acid 2%!B(MISSING)5 (with Ceramides), Multi-Depth Hydration Serum for Plumper, Smoother Skin
Title
The Ordinary Hyaluronic Acid 2%!B(MISSING)5 (with Ceramides), Multi-Depth Hydration Serum for Plumper, Smoother Skin
Sales Volume
100,000+
Price($)
9.90
Ratings
4.7
Reviews
29,158
2
The Ordinary Niacinamide 10%!Z(MISSING)inc 1%!,(MISSING) Smoothing Serum for Blemish-Prone Skin
Title
The Ordinary Niacinamide 10%!Z(MISSING)inc 1%!,(MISSING) Smoothing Serum for Blemish-Prone Skin
Sales Volume
100,000+
Price($)
6.00
Ratings
4.7
Reviews
44,084
3
COSRX Snail Mucin Repairing Serum 100ml, Hydrating Serum for Face with Snail Secretion Filtrate for Dull Skin & Fine Lines, Korean Skin Care, Stocking Stuffers for Women
Title
COSRX Snail Mucin Repairing Serum 100ml, Hydrating Serum for Face with Snail Secretion Filtrate for Dull Skin & Fine Lines, Korean Skin Care, Stocking Stuffers for Women
Sales Volume
100,000+
Price($)
19.29
Ratings
4.6
Reviews
97,425
4
ANUA Niacinamide 10 + TXA 4 Serum, Hyaluronic Acid, Tranexamic acid, Facial Serum For GlassSkin, Glow Back Serum, Dark Spot Care, Postnatal Skincare, Korean Skincare (30ml/1.01 fl.oz)
Title
ANUA Niacinamide 10 + TXA 4 Serum, Hyaluronic Acid, Tranexamic acid, Facial Serum For GlassSkin, Glow Back Serum, Dark Spot Care, Postnatal Skincare, Korean Skincare (30ml/1.01 fl.oz)
Sales Volume
100,000+
Price($)
18.70
Ratings
4.4
Reviews
10,792
5
medicube Salmon DNA PDRN Pink Peptide Serum, Pink glow serum, Peptide, Niacinamide, Hydrating & Moisturizing & Firming, Uneven Skin Tone, Korean Skincare | 1.01 fl.oz. (1.01 fl.oz., Salmon DNA PDRN)
Title
medicube Salmon DNA PDRN Pink Peptide Serum, Pink glow serum, Peptide, Niacinamide, Hydrating & Moisturizing & Firming, Uneven Skin Tone, Korean Skincare | 1.01 fl.oz. (1.01 fl.oz., Salmon DNA PDRN)
Sales Volume
100,000+
Price($)
18.90
Ratings
4.6
Reviews
8,428
6
BIODANCE Bio-Collagen Real Deep Mask, Hydrating Overnight Hydrogel Mask, Pore Minimizing, Elasticity, Plumping Improvement, Korean Skincare, Stocking Stuffers for Teen Girls | 1.19oz(34g) x 4ea
Title
BIODANCE Bio-Collagen Real Deep Mask, Hydrating Overnight Hydrogel Mask, Pore Minimizing, Elasticity, Plumping Improvement, Korean Skincare, Stocking Stuffers for Teen Girls | 1.19oz(34g) x 4ea
Sales Volume
100,000+
Price($)
16.99
Ratings
4.4
Reviews
30,140
7
medicube Collagen Overnight Wrapping Peel Off Facial Mask Pack - Elasticity & Hydration Care, Reduces Sagging & Dullness - Hydrolyzed Collagen For Glowing Skin - Korean Skin Care, 2.53 fl.oz
Title
medicube Collagen Overnight Wrapping Peel Off Facial Mask Pack - Elasticity & Hydration Care, Reduces Sagging & Dullness - Hydrolyzed Collagen For Glowing Skin - Korean Skin Care, 2.53 fl.oz
Sales Volume
100,000+
Price($)
13.30
Ratings
4.5
Reviews
16,083
8
La Roche-Posay Toleriane Double Repair Face Moisturizer, Daily Moisturizer Face Cream with Ceramide & Niacinamide for All Skin Types, Immediate Comfort & Long Lasting Hydration, Fragrance Free
Title
La Roche-Posay Toleriane Double Repair Face Moisturizer, Daily Moisturizer Face Cream with Ceramide & Niacinamide for All Skin Types, Immediate Comfort & Long Lasting Hydration, Fragrance Free
Sales Volume
100,000+
Price($)
24.99
Ratings
4.6
Reviews
47,688
9
Anua Heartleaf Pore Control Cleansing Oil, Oil Cleanser for Face, Makeup Blackhead Remover, Korean Skin Care 6.76 fl oz(200ml) (original)
Title
Anua Heartleaf Pore Control Cleansing Oil, Oil Cleanser for Face, Makeup Blackhead Remover, Korean Skin Care 6.76 fl oz(200ml) (original)
Sales Volume
100,000+
Price($)
17.69
Ratings
4.4
Reviews
23,361
10
ANUA Heartleaf Quercetinol Pore Deep Cleansing Foam, Facial Cleanser, for Double Cleansing, BHA, Hyaluronic Acid, Glycerin, Face Wash, Blackhead Remover, Korean Skincare (150ml/5.07 fl.oz.)
Title
ANUA Heartleaf Quercetinol Pore Deep Cleansing Foam, Facial Cleanser, for Double Cleansing, BHA, Hyaluronic Acid, Glycerin, Face Wash, Blackhead Remover, Korean Skincare (150ml/5.07 fl.oz.)
Sales Volume
100,000+
Price($)
13.00
Ratings
4.5
Reviews
15,234
Keyword Face Serum Weekly Search Volume Trend
4,349
25,778
Search Frequency Rank
During Dec 7–13, this keyword ranked 25,778 in Amazon's Brand Analytics(ABA) report, down 4,349 from the previous week. The most recent Weekly search volume was 7,414 (-11.97% WoW). These insights help Amazon Sellers track long-term demand trends, identify market opportunities, and spot seasonal peaks.
Face Serum Market Overview
This dataset shows the distribution of all ASINs on the first three pages under the keyword "face serum". In the price range of $20–$50, there are 586 ASINs, the highest proportion, accounting for 35.73%. Nearly 79.60% of ASINs have a rating of 4.3-4.7. For this keyword, the top three ranked ASINs have a combined click-through rate of 30.92% and a combined conversion rate of 25.37%.
Price Range Distribution($)
Price distribution of all ASINs on the first three pages of search results for this keyword.
Price($)Ratio
0-10
8.48%
10-20
34.63%
20-50
35.73%
50-100
13.96%
100-200
5.43%
200-500
1.65%
500-1,000
0.12%
1,000-0
0.00%
Rating Distribution
Rating distribution of all ASINs on the first three pages of search results for this keyword.
RatingRatio
4.8-5.0
7.06%
4.3-4.7
79.60%
3.8-4.2
12.19%
3.3-3.7
0.83%
2.8-3.2
0.19%
0.0-2.7
0.13%
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Review Count Distribution
Review Count of all ASINs on the first three pages of search results for this keyword.
Review CountRatio
0-100
24.31%
100-500
24.37%
500-1,000
12.19%
1,000-2,000
10.78%
2,000-5,000
10.65%
5,000-10,000
7.25%
10,000-0
10.46%
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Top3 Click Share
30.92%
Trend changes in the combined click share of the Top 3 ASINs for the keyword face serum.
Top3 Conversion Share
25.37%
Trend changes in the combined conversion share of the Top 3 ASINs for the keyword face serum.
Top3 ASINs
Top 3 ASINs by click share and conversion share for this keyword.
AsinClick(%)Conversion(%)
B01MYEZPC8B01MYEZPC8
14.61%
12.76%
B08TM8DLFJB08TM8DLFJ
9.19%
6.79%
B0DCJ7952PB0DCJ7952P
7.12%
5.82%
Most Selling Products
Search Volume & Trends
Market Overview
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