Best Selling Face Moisturizers: See Top Product Rankings by Sales Volume & Market Trends

March 2026
135 Products Tracked

Looking for the most popular face moisturizers products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "face moisturizers." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B01N9SPQHQ currently leads the face moisturizers market with 100K monthly sales, followed closely by B08BW46XXK with 100K monthly sales and B00TTD9BRC with 100K monthly sales. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales March 2026
La Roche-Posay Toleriane Double Repair Face Moisturizer, Daily Moisturizer Face Cream with Ceramide & Niacinamide for All Skin Types, Immediate Comfort & Long Lasting Hydration, Fragrance Free
1
B01N9SPQHQ
$24.99·
4.6
Units/sold100K
Vanicream Daily Facial Moisturizer With Ceramides and Hyaluronic Acid - Formulated Without Common Irritants for Those with Sensitive Skin, 3 fl oz (Pack of 1)
2
B08BW46XXK
$13.97·
4.6
Units/sold100K
CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce
3
B00TTD9BRC
$18.96·
4.7
Units/sold100K

Top Selling Face Moisturizers

As of March 2026, we analyzed 135 tracked products in Amazon's "face moisturizers" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 60,000 and 100,000 monthly sales. B01N9SPQHQ leads the face moisturizers market with an estimated 100,000 monthly sales.

135Products Tracked
79,000Top 10 Avg. Sales
$18.77Top 10 Avg. Price
4.6Top 10 Avg. Rating
🏆
La Roche-Posay Toleriane Double Repair Face Moisturizer, Daily Moisturizer Face Cream with Ceramide & Niacinamide for All Skin Types, Immediate Comfort & Long Lasting Hydration, Fragrance Free
#1
B01N9SPQHQ

La Roche-Posay Toleriane Double Repair Face Moisturizer, Daily Moisturizer Face Cream with Ceramide & Niacinamide for All Skin Types, Immediate Comfort & Long Lasting Hydration, Fragrance Free

100,000
Units Sold/mo
$24.99
Price
4.6
Rating
48K
Reviews
2
Vanicream Daily Facial Moisturizer With Ceramides and Hyaluronic Acid - Formulated Without Common Irritants for Those with Sensitive Skin, 3 fl oz (Pack of 1)
B08BW46XXK
$13.97
4.6 (23.1K)
Vanicream Daily Facial Moisturizer With Ceramides and Hyaluronic Acid - Formulated Without Common Irritants for Those with Sensitive Skin, 3 fl oz (Pack of 1)
100,000 Units Sold/mo
3
CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce
B00TTD9BRC
$18.96
4.7 (142.7K)
CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce
100,000 Units Sold/mo
4
CeraVe PM Facial Moisturizing Lotion, Night Cream with Hyaluronic Acid and Niacinamide, Ultra-Lightweight, Oil-Free Moisturizer for Face, 3 Ounce
B00365DABC
$14.92
4.7 (60.5K)
CeraVe PM Facial Moisturizing Lotion, Night Cream with Hyaluronic Acid and Niacinamide, Ultra-Lightweight, Oil-Free Moisturizer for Face, 3 Ounce
90,000 Units Sold/mo
5
CeraVe Skin Renewing Night Cream, Niacinamide, Peptide Complex, and Hyaluronic Acid Moisturizer for Face, 1.7 Ounce, Packaging may Vary
B00SNPCSUY
$15.44
4.6 (55.5K)
CeraVe Skin Renewing Night Cream, Niacinamide, Peptide Complex, and Hyaluronic Acid Moisturizer for Face, 1.7 Ounce, Packaging may Vary
90,000 Units Sold/mo
10
La Roche-Posay Cicaplast Balm B5, Healing Ointment and Soothing Therapeutic Multi Purpose Cream for Dry & Irritated Skin, Body and Hand Balm, Baby Safe, Fragrance Free
B0060OUV5Y
$18.99
4.7 (20.9K)
La Roche-Posay Cicaplast Balm B5, Healing Ointment and Soothing Therapeutic Multi Purpose Cream for Dry & Irritated Skin, Body and Hand Balm, Baby Safe, Fragrance Free
60,000 Units Sold/mo
View All 135 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the face moisturizers price landscape, we segmented all 135 tracked listings in Amazon's live "face moisturizers" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $20.00 ~ $50.00 band is the category's best face moisturizers price zone, absorbing 46% of the assortment (613 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the face moisturizers category.

Top 3 Price Tiers

$20.00 ~ $50.00 is the most competitive price tier, containing 46% of tracked products.

Sweet Spot
$20.00 ~ $50.00
Tier 1
46%
613 products

Top products in this price tier

#1
B01N9SPQHQ
$24.99
100k Units Sold/mo
Unlock Top Performers
#2
$10.00 ~ $20.00
Tier 2
32%
432 products
$50.00 ~ $100.00
Tier 3
10%
137 products
$0.00 ~ $10.00
7%
Unlock to view all price tier distributions and their ASIN sales contributions

"Face moisturizers" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "face moisturizers" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-03-08 to 2026-03-14, the Amazon USweekly search volume for "face moisturizers" was approximately 5,827 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #36,459, dropping 1,481 positions from the previous week. Additionally, the top 3 products for this keyword capture 42% of the total click share and 29.6% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

face moisturizers

ASINSIGHT
Search Frequency Rank
36,459
1,481
Search Volume
5,827
2.9%
Top 3 Click Share
42%
Top 3 Conv. Share
29.6%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
5,827
View full trends for the past 3 years
MarAprMayJunJulAugSepOctNovDecJanFebMar
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