Best Selling Fabric Softener on Amazon
151
Products
USMarketplace
March 2026Reporting Period
Sales Volume of Top ASINs for 'fabric softener' on AmazonMarch 2026

Most Selling Products

This list compiles the monthly sales and rankings of all ASINs that appeared within the first three pages of search results for the keyword “fabric softener” on Amazon.com in the United States, totaling 151 products. Under this keyword, the top-ranked ASIN recorded more than 60,000 orders in March.
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151
ASINs
1
Bounce Fabric Softener Sheets, Outdoor Fresh Scent, 240 Count
Title
Bounce Fabric Softener Sheets, Outdoor Fresh Scent, 240 Count
Sales Volume
60,000+
Price($)
9.97
Ratings
4.8
Reviews
112,505
2
Downy Liquid Fabric Softener, April Fresh 2-in-1 Fresh & Soft, 140 Fl Oz, 190 Loads, Fabric Conditioner For Freshness And Softness
Title
Downy Liquid Fabric Softener, April Fresh 2-in-1 Fresh & Soft, 140 Fl Oz, 190 Loads, Fabric Conditioner For Freshness And Softness
Sales Volume
60,000+
Price($)
12.97
Ratings
4.8
Reviews
33,541
3
Handy Laundry Wool Dryer Balls - Natural Fabric Softener, Reusable, Reduces Clothing Wrinkles and Saves Drying Time, Better Alternative to Plastic Balls and Liquid Softener (Pack of 6)
Title
Handy Laundry Wool Dryer Balls - Natural Fabric Softener, Reusable, Reduces Clothing Wrinkles and Saves Drying Time, Better Alternative to Plastic Balls and Liquid Softener (Pack of 6)
Sales Volume
30,000+
Price($)
12.99
Ratings
4.6
Reviews
92,629
4
Snuggle Fabric Softener Dryer Sheets, Blue Sparkle Cuddle-Up Fresh, 230 Ct, Long-Lasting Fresh & Clean Scent, Softens Fabric, Reduces Static, Fights Wrinkles, Helps Repel Lint & Pet Hair, HE Safe
Title
Snuggle Fabric Softener Dryer Sheets, Blue Sparkle Cuddle-Up Fresh, 230 Ct, Long-Lasting Fresh & Clean Scent, Softens Fabric, Reduces Static, Fights Wrinkles, Helps Repel Lint & Pet Hair, HE Safe
Sales Volume
20,000+
Price($)
8.79
Ratings
4.8
Reviews
57,017
5
Downy Soft, 2 in 1 Soft and Fresh Liquid Fabric Softener, Cool Cotton, 140 fl oz, 190 Loads, Fabric Conditioner Liquid provides softness and freshness for fabrics
Title
Downy Soft, 2 in 1 Soft and Fresh Liquid Fabric Softener, Cool Cotton, 140 fl oz, 190 Loads, Fabric Conditioner Liquid provides softness and freshness for fabrics
Sales Volume
20,000+
Price($)
12.97
Ratings
4.8
Reviews
32,019
6
Gain Super Fresh Blast Liquid Odor Defense Fabric Softener, 140 FL OZ 190 Load, Softening Laundry Conditioner for 2 in 1 Freshness plus Odor Protection
Title
Gain Super Fresh Blast Liquid Odor Defense Fabric Softener, 140 FL OZ 190 Load, Softening Laundry Conditioner for 2 in 1 Freshness plus Odor Protection
Sales Volume
20,000+
Price($)
12.99
Ratings
4.8
Reviews
6,903
7
Downy Fabric Softener Dryer Sheets, April Fresh, 240 Count
Title
Downy Fabric Softener Dryer Sheets, April Fresh, 240 Count
Sales Volume
10,000+
Price($)
9.94
Ratings
4.8
Reviews
31,981
8
Bounce Fabric Softener Sheets, Fresh Linen Scent, 240 Count
Title
Bounce Fabric Softener Sheets, Fresh Linen Scent, 240 Count
Sales Volume
10,000+
Price($)
9.94
Ratings
4.8
Reviews
18,294
9
Downy Infusions CALM Liquid Fabric Softener, Soothing Lavender And Vanilla Bean, 56 Fl Oz, Fabric Conditioner For Softness And Scent, Pack of 2
Title
Downy Infusions CALM Liquid Fabric Softener, Soothing Lavender And Vanilla Bean, 56 Fl Oz, Fabric Conditioner For Softness And Scent, Pack of 2
Sales Volume
10,000+
Price($)
19.98
Ratings
4.8
Reviews
63,595
10
The Clean People Fabric Softener Sheets - Dryer Sheets - Softens & Removes Static Cling - Vegan Laundry Softener With Essential Oils - Fresh Scent, 120 Pack
Title
The Clean People Fabric Softener Sheets - Dryer Sheets - Softens & Removes Static Cling - Vegan Laundry Softener With Essential Oils - Fresh Scent, 120 Pack
Sales Volume
10,000+
Price($)
14.99
Ratings
4.4
Reviews
9,486
Keyword Fabric Softener Weekly Search Volume Trend
48
1,392
Search Frequency Rank
During Mar 15–21, this keyword ranked 1,392 in Amazon's Brand Analytics(ABA) report, down 48 from the previous week. The most recent Weekly search volume was 89,461 (-2.56% WoW). These insights help Amazon Sellers track long-term demand trends, identify market opportunities, and spot seasonal peaks.
Fabric Softener Market Overview
This dataset shows the distribution of all ASINs on the first three pages under the keyword "fabric softener". In the price range of $10–$20, there are 279 ASINs, the highest proportion, accounting for 44.93%. Nearly 63.64% of ASINs have a rating of 4.3-4.7. For this keyword, the top three ranked ASINs have a combined click-through rate of 31.05% and a combined conversion rate of 26.52%.
Price Range Distribution($)
Price distribution of all ASINs on the first three pages of search results for this keyword.
Price($)Ratio
0-10
24.15%
10-20
44.93%
20-50
27.05%
50-100
3.06%
100-200
0.32%
200-500
0.00%
500-1,000
0.32%
1,000-0
0.16%
Rating Distribution
Rating distribution of all ASINs on the first three pages of search results for this keyword.
RatingRatio
4.8-5.0
18.02%
4.3-4.7
63.64%
3.8-4.2
13.72%
3.3-3.7
2.98%
2.8-3.2
0.83%
0.0-2.7
0.83%
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Review Count Distribution
Review Count of all ASINs on the first three pages of search results for this keyword.
Review CountRatio
0-100
18.51%
100-500
22.98%
500-1,000
11.90%
1,000-2,000
11.40%
2,000-5,000
12.40%
5,000-10,000
7.27%
10,000-0
15.54%
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Top3 Click Share
31.05%
Trend changes in the combined click share of the Top 3 ASINs for the keyword fabric softener.
Top3 Conversion Share
26.52%
Trend changes in the combined conversion share of the Top 3 ASINs for the keyword fabric softener.
Top3 ASINs
Top 3 ASINs by click share and conversion share for this keyword.
AsinClick(%)Conversion(%)
B0C8XBKZYGB0C8XBKZYG
18.55%
15.45%
B0CCK3WPR7B0CCK3WPR7
6.63%
6.34%
B0CCK46S54B0CCK46S54
5.87%
4.73%
Most Selling Products
Search Volume & Trends
Market Overview
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