Best Selling Eye Shadow on Amazon
141
Products
USMarketplace
April 2026Reporting Period
Sales Volume of Top ASINs for 'eye shadow' on AmazonApril 2026

Most Selling Products

This list compiles the monthly sales and rankings of all ASINs that appeared within the first three pages of search results for the keyword “eye shadow” on Amazon.com in the United States, totaling 141 products. Under this keyword, the top-ranked ASIN recorded more than 20,000 orders in April.
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141
ASINs
1
BS-MALL Makeup Brush Set 18 Pcs Premium Synthetic Foundation Powder Concealers Eye shadows Blush Makeup Brushes with black case
Title
BS-MALL Makeup Brush Set 18 Pcs Premium Synthetic Foundation Powder Concealers Eye shadows Blush Makeup Brushes with black case
Sales Volume
20,000+
Price($)
11.39
Ratings
4.6
Reviews
58,180
2
BEAKEY Makeup Brushes Set, Professional Foundation Eyeshadow Concealer Blush Powder Bronzer Applicator, 2 Blender Sponge with Beauty Paper Case
Title
BEAKEY Makeup Brushes Set, Professional Foundation Eyeshadow Concealer Blush Powder Bronzer Applicator, 2 Blender Sponge with Beauty Paper Case
Sales Volume
10,000+
Price($)
7.99
Ratings
4.5
Reviews
81,860
3
Julep Eyeshadow 101 Cream-to-Powder Waterproof Shadow Stick – Champagne Shimmer – Long-Lasting, Crease-Proof, Medium Golden-Beige Shimmer Cream Eyeshadow with Built-in Smudger
Title
Julep Eyeshadow 101 Cream-to-Powder Waterproof Shadow Stick – Champagne Shimmer – Long-Lasting, Crease-Proof, Medium Golden-Beige Shimmer Cream Eyeshadow with Built-in Smudger
Sales Volume
10,000+
Price($)
20.00
Ratings
4.3
Reviews
57,126
4
e.l.f., Monochromatic Multi Stick, Creamy, Lightweight, Versatile, Luxurious, Adds Shimmer, Easy To Use On The Go, Blends Effortlessly, Sparkling Rose, 0.17 Oz
Title
e.l.f., Monochromatic Multi Stick, Creamy, Lightweight, Versatile, Luxurious, Adds Shimmer, Easy To Use On The Go, Blends Effortlessly, Sparkling Rose, 0.17 Oz
Sales Volume
10,000+
Price($)
5.00
Ratings
4.4
Reviews
93,828
5
wet n wild Eyeshadow Brush, Precision Blending Application, Soft Synthetic Fibers, Ergonomic Handle for Comfortable Precision Control
Title
wet n wild Eyeshadow Brush, Precision Blending Application, Soft Synthetic Fibers, Ergonomic Handle for Comfortable Precision Control
Sales Volume
10,000+
Price($)
0.83
Ratings
4.7
Reviews
4,984
6
Elizabeth Mott Thank Me Later Eye Primer - Long-Lasting, Eyeshadow Primer Base for Oily Lids & Crease-Free Wear - Smudge-Proof, Lightweight, Cruelty-Free - 10g
Title
Elizabeth Mott Thank Me Later Eye Primer - Long-Lasting, Eyeshadow Primer Base for Oily Lids & Crease-Free Wear - Smudge-Proof, Lightweight, Cruelty-Free - 10g
Sales Volume
9,000+
Price($)
13.99
Ratings
4.4
Reviews
24,577
7
Julep Eyeshadow 101 Cream-to-Powder Waterproof Shadow Stick – Putty Matte – Long-Lasting, Crease-Proof, Neutral & Soft Matte Eyeshadow with Built-in Smudger
Title
Julep Eyeshadow 101 Cream-to-Powder Waterproof Shadow Stick – Putty Matte – Long-Lasting, Crease-Proof, Neutral & Soft Matte Eyeshadow with Built-in Smudger
Sales Volume
9,000+
Price($)
20.00
Ratings
4.3
Reviews
57,126
8
COVERGIRL Eye Enhancers Eye Shadow Palette, Natural Nudes, 0.19 Ounce
Title
COVERGIRL Eye Enhancers Eye Shadow Palette, Natural Nudes, 0.19 Ounce
Sales Volume
7,000+
Price($)
5.48
Ratings
4.3
Reviews
24,374
9
Julep Eyeshadow 101 Cream-to-Powder Waterproof Shadow Stick – Pearl Shimmer – Long-Lasting, Crease-Proof, Light Golden-Beige Shimmer Cream Eyeshadow with Built-in Smudger
Title
Julep Eyeshadow 101 Cream-to-Powder Waterproof Shadow Stick – Pearl Shimmer – Long-Lasting, Crease-Proof, Light Golden-Beige Shimmer Cream Eyeshadow with Built-in Smudger
Sales Volume
7,000+
Price($)
20.00
Ratings
4.3
Reviews
57,126
10
LAURA GELLER NEW YORK The Delectables Earthy Essentials Baked Eyeshadow Palette | 14 Pigmented Eyeshadows Blendable Natural Look
Title
LAURA GELLER NEW YORK The Delectables Earthy Essentials Baked Eyeshadow Palette | 14 Pigmented Eyeshadows Blendable Natural Look
Sales Volume
7,000+
Price($)
23.63
Ratings
4.0
Reviews
4,666
Keyword Eye Shadow Weekly Search Volume Trend
234
7,358
Search Frequency Rank
During Mar 22–28, this keyword ranked 7,358 in Amazon's Brand Analytics(ABA) report, up 234 from the previous week. The most recent Weekly search volume was 18,787 (+2.58% WoW). These insights help Amazon Sellers track long-term demand trends, identify market opportunities, and spot seasonal peaks.
Eye Shadow Market Overview
This dataset shows the distribution of all ASINs on the first three pages under the keyword "eye shadow". In the price range of $0–$10, there are 511 ASINs, the highest proportion, accounting for 50.05%. Nearly 57.70% of ASINs have a rating of 4.3-4.7. For this keyword, the top three ranked ASINs have a combined click-through rate of 16.89% and a combined conversion rate of 9.13%.
Price Range Distribution($)
Price distribution of all ASINs on the first three pages of search results for this keyword.
Price($)Ratio
0-10
50.05%
10-20
18.90%
20-50
28.01%
50-100
2.94%
100-200
0.10%
200-500
0.00%
500-1,000
0.00%
1,000-0
0.00%
Rating Distribution
Rating distribution of all ASINs on the first three pages of search results for this keyword.
RatingRatio
4.8-5.0
1.49%
4.3-4.7
57.70%
3.8-4.2
35.75%
3.3-3.7
4.17%
2.8-3.2
0.40%
0.0-2.7
0.50%
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Review Count Distribution
Review Count of all ASINs on the first three pages of search results for this keyword.
Review CountRatio
0-100
19.12%
100-500
18.92%
500-1,000
15.94%
1,000-2,000
13.05%
2,000-5,000
14.84%
5,000-10,000
7.27%
10,000-0
10.86%
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Top3 Click Share
16.89%
Trend changes in the combined click share of the Top 3 ASINs for the keyword eye shadow.
Top3 Conversion Share
9.13%
Trend changes in the combined conversion share of the Top 3 ASINs for the keyword eye shadow.
Top3 ASINs
Top 3 ASINs by click share and conversion share for this keyword.
AsinClick(%)Conversion(%)
B00VTU0IHAB00VTU0IHA
7.39%
5.49%
B07LBLK57QB07LBLK57Q
5.48%
2.16%
B01LW1983JB01LW1983J
4.02%
1.48%
Most Selling Products
Search Volume & Trends
Market Overview
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