Best Selling E.l.f on Amazon
121
ProductsUSMarketplace
April 2026Reporting Period
Sales Volume of Top ASINs for 'e.l.f' on AmazonApril 2026
Most Selling Products
This list compiles the monthly sales and rankings of all ASINs that appeared within the first three pages of search results for the keyword “e.l.f” on Amazon.com in the United States, totaling 121 products. Under this keyword, the top-ranked ASIN recorded more than 40,000 orders in April.1

Title
e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz (24 ml.)
Sales Volume
40,000+
Price($)
11.00
Ratings
4.6
Reviews
40,113
2

Title
e.l.f. Pro Eyelash Curler, Stainless Steel Lash Curler, Long-Lasting Natural Curl, Ergonomic Design, Includes Replacement Pad, Fits All Eye Shapes
Sales Volume
30,000+
Price($)
6.00
Ratings
4.4
Reviews
22,954
3

Title
e.l.f. Instant Lift Brow Pencil, Dual-Sided, Precise, Fine Tip, Shapes, Defines, Fills Brows, Contours, Combs, Tames, Taupe, 0.006 Oz
Sales Volume
20,000+
Price($)
4.00
Ratings
4.5
Reviews
72,401
4

Title
e.l.f. No Budge Retractable Eyeliner, Creamy, Ultra-Pigmented & Waterproof, Creates Bold & Defined Lines, Vegan & Cruelty-Free, Black
Sales Volume
20,000+
Price($)
6.00
Ratings
4.4
Reviews
33,206
5

Title
e.l.f. Power Grip Dewy Setting Spray, Ultra Fine Mist Made With Hyaluronic Acid, Grips Makeup For A Hydrated, Dewy Finish, Vegan & Cruelty-Free
Sales Volume
20,000+
Price($)
11.00
Ratings
4.6
Reviews
8,310
6

Title
e.l.f. Squeeze Me More Lip Balm Duo, Moisturizing Balm For A Sheer Tint Of Color, Made With Hyaluronic Acid, Vegan & Cruelty-Free, Mango & Watermelon
Sales Volume
20,000+
Price($)
9.00
Ratings
4.7
Reviews
4,510
7

Title
e.l.f. SKIN Holy Hydration! Thirst Burst Drops, Serum For A Radiant Complexion Instantly & Over Time, Made With Hyaluronic Acid, Vegan & Cruelty-Free
Sales Volume
20,000+
Price($)
12.97
Ratings
4.6
Reviews
4,313
8

Title
e.l.f. SKIN Holy Hydration! Daily Hydration Moisturizer, Lightweight Face Cream, Hydrating with Aloe & Jojoba, Smooths & Softens Skin, All Skin Types
Sales Volume
10,000+
Price($)
8.97
Ratings
4.7
Reviews
13,100
9

Title
e.l.f. Perfect Finish HD Powder, Blurs Fine Lines & Imperfections, All Day Wear, Perfect for On The Go, 0.28 Oz
Sales Volume
10,000+
Price($)
7.00
Ratings
4.5
Reviews
14,146
10

Title
e.l.f. Instant Lift Brow Pencil, Dual-Sided, Precise, Fine Tip, Shapes, Defines, Fills Brows, Contours, Combs, Tames, 0.006 Oz, Deep Brown, 1 Count
Sales Volume
10,000+
Price($)
4.00
Ratings
4.5
Reviews
72,401
Keyword E.l.f Weekly Search Volume Trend
35,817
Search Frequency RankE.l.f Market Overview
This dataset shows the distribution of all ASINs on the first three pages under the keyword "e.l.f". In the price range of $0–$10, there are 387 ASINs, the highest proportion, accounting for 34.62%. Nearly 73.39% of ASINs have a rating of 4.3-4.7. For this keyword, the top three ranked ASINs have a combined click-through rate of 25.46% and a combined conversion rate of 22.15%.
Price Range Distribution($)
Price distribution of all ASINs on the first three pages of search results for this keyword.
Price($)Ratio
Rating Distribution
Rating distribution of all ASINs on the first three pages of search results for this keyword.
RatingRatio
Review Count Distribution
Review Count of all ASINs on the first three pages of search results for this keyword.
Review CountRatio
Top3 Click Share
25.46%
Trend changes in the combined click share of the Top 3 ASINs for the keyword e.l.f.
Top3 Conversion Share
22.15%
Trend changes in the combined conversion share of the Top 3 ASINs for the keyword e.l.f.
Top3 ASINs
Top 3 ASINs by click share and conversion share for this keyword.
AsinClick(%)Conversion(%)
Most Selling Products
Search Volume & Trends
Market Overview
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