Best Selling Custom Underwear: See Top Product Rankings by Sales Volume & Market Trends

August 2026
124 Products Tracked

Looking for the most popular custom underwear products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "custom underwear." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B0CT8ZWDZX currently leads the custom underwear market with 1K monthly sales, followed closely by B0DQH6DLVP with 1K monthly sales and B0F9S3GVYP with 1K monthly sales. Meanwhile, ASIN B0H5HLH2RL stands out as the fastest-growing product, achieving an impressive 100.0% month-over-month sales growth. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales August 2026
AICHENG 2-Pack Personalized Thongs with Names, Custom Name Thong, Diy Gold Rhinestone Shiny Letters Name, Customize Your Fashion Logo, The Letters Are Hand Sewn, Very Strong And Not Easy To Fall Off
1
B0CT8ZWDZX
$6.89·
4.6
Units/sold1K
dmuveo Womens Underwear Cotton Soft Hipster Full Coverage Ladies Stretch Panties (Regular & Plus Size)
2
B0DQH6DLVP
$8.09·
4.4
Units/sold1K
Handmade 2-Pack Personalized Thongs with Names, Custom Lace Underwear Panties with Rhinestone Shiny Letter Name for Women & Girlfriend Birthday Gift/Valentine's Day Gift Black
3
B0F9S3GVYP
$7.89·
4.4
Units/sold1K
🚀Fastest Growing
by MoM sales growth
Personalized Rhinestone Letter Thong for Women, Custom Name G-String Panties Gifts for Her
#1
B0H5HLH2RL
$6.99·
4.7
Personalized Rhinestone Letter Thong for Women, Custom Name G-String Panties Gifts for Her
Units/sold
300100.0%
dmuveo Womens Underwear Cotton Soft Hipster Full Coverage Ladies Stretch Panties (Regular & Plus Size)
#2
B0DQH6DLVP
$8.09·
4.4
dmuveo Womens Underwear Cotton Soft Hipster Full Coverage Ladies Stretch Panties (Regular & Plus Size)
Units/sold
1K42.9%

Top Selling Custom Underwear

As of August 2026, we analyzed 124 tracked products in Amazon's "custom underwear" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 300 and 1,000 monthly sales. B0CT8ZWDZX leads the custom underwear market with an estimated 1,000 monthly sales.

124Products Tracked
610Top 10 Avg. Sales
$11.47Top 10 Avg. Price
4.5Top 10 Avg. Rating
🏆
AICHENG 2-Pack Personalized Thongs with Names, Custom Name Thong, Diy Gold Rhinestone Shiny Letters Name, Customize Your Fashion Logo, The Letters Are Hand Sewn, Very Strong And Not Easy To Fall Off
#1
B0CT8ZWDZX

AICHENG 2-Pack Personalized Thongs with Names, Custom Name Thong, Diy Gold Rhinestone Shiny Letters Name, Customize Your Fashion Logo, The Letters Are Hand Sewn, Very Strong And Not Easy To Fall Off

1,000
Units Sold/mo
$6.89
Price
4.6
Rating
833
Reviews
2
dmuveo Womens Underwear Cotton Soft Hipster Full Coverage Ladies Stretch Panties (Regular & Plus Size)
B0DQH6DLVP
$8.09
4.4 (1K)
dmuveo Womens Underwear Cotton Soft Hipster Full Coverage Ladies Stretch Panties (Regular & Plus Size)
1,000 Units Sold/mo▲ 42.9%
3
Handmade 2-Pack Personalized Thongs with Names, Custom Lace Underwear Panties with Rhinestone Shiny Letter Name for Women & Girlfriend Birthday Gift/Valentine's Day Gift Black
B0F9S3GVYP
$7.89
4.4 (224)
Handmade 2-Pack Personalized Thongs with Names, Custom Lace Underwear Panties with Rhinestone Shiny Letter Name for Women & Girlfriend Birthday Gift/Valentine's Day Gift Black
1,000 Units Sold/mo
4
Hanes Women's X-Temp Wireless Bra, Cooling Mesh T-Shirt Bra, ComfortFlex Fit Wirefree Bra
B07C5BXF6R
$12.58
4.2 (7.9K)
Hanes Women's X-Temp Wireless Bra, Cooling Mesh T-Shirt Bra, ComfortFlex Fit Wirefree Bra
900 Units Sold/mo▲ 14.3%
5
Fruit of the Loom Men's Coolzone Boxer Briefs, Moisture Wicking & Breathable
B08GZPSRWT
$34.49
4.6 (1.7K)
Fruit of the Loom Men's Coolzone Boxer Briefs, Moisture Wicking & Breathable
500 Units Sold/mo▼ 16.7%
10
Personalized Rhinestone Letter Thong for Women, Custom Name G-String Panties Gifts for Her
B0H5HLH2RL
$6.99
4.7 (43)
Personalized Rhinestone Letter Thong for Women, Custom Name G-String Panties Gifts for Her
300 Units Sold/mo▲ 100.0%
View All 124 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the custom underwear price landscape, we segmented all 124 tracked listings in Amazon's live "custom underwear" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $0.00 ~ $10.00 band is the category's best custom underwear price zone, absorbing 67% of the assortment (384 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the custom underwear category.

Top 3 Price Tiers

$0.00 ~ $10.00 is the most competitive price tier, containing 67% of tracked products.

Sweet Spot
$0.00 ~ $10.00
Tier 1
67%
384 products

Top products in this price tier

#1
B0CT8ZWDZX
$6.89
1k Units Sold/mo
Unlock Top Performers
#2
$10.00 ~ $20.00
Tier 2
16%
94 products
$20.00 ~ $50.00
Tier 3
14%
82 products
$50.00 ~ $100.00
3%
Unlock to view all price tier distributions and their ASIN sales contributions

"Custom underwear" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "custom underwear" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-07-26 to 2026-08-01, the Amazon USweekly search volume for "custom underwear" was approximately 308 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #587,194, dropping 76,516 positions from the previous week. Additionally, the top 3 products for this keyword capture 29.3% of the total click share and 23.1% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

custom underwear

ASINSIGHT
Search Frequency Rank
587,194
76,516
Search Volume
308
13.5%
Top 3 Click Share
29.3%
Top 3 Conv. Share
23.1%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
308
View full trends for the past 3 years
AugSepOctNovDecJanFebMarAprMayJunJul
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