Best Selling Colored Mascara For Eyelashes: See Top Product Rankings by Sales Volume & Market Trends

July 2026
134 Products Tracked

Looking for the most popular colored mascara for eyelashes products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "colored mascara for eyelashes." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B00T0C9XRK currently leads the colored mascara for eyelashes market with 100K monthly sales, followed closely by B0D8CHGC5B with 100K monthly sales and B08H3JPH74 with 90K monthly sales. Meanwhile, ASIN B01DPA6OHO stands out as the fastest-growing product, achieving an impressive 100.0% month-over-month sales growth. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales July 2026
essence | Lash Princess False Lash Effect Mascara | Volumizing & Lengthening | Cruelty Free & Paraben Free
1
B00T0C9XRK
$4.84·
4.3
Units/sold100K
tarte tartelette XL tubing mascara – Lash Extensions in a Tube with Peptide, Extra-Bold Buildable Lifted Length & Volume, Smudge-Proof Longwear, Easy-to-Remove, Vegan & Cruelty-Free
2
B0D8CHGC5B
$28.00·
4.4
Units/sold100K
Maybelline Lash Sensational Sky High Washable Mascara Makeup, Volumizing, Lengthening, Defining, Curling, Multiplying, Buildable Formula, Blackest Black, 1 Count
3
B08H3JPH74
$10.57·
4.5
Units/sold90K
🚀Fastest Growing
by MoM sales growth
L'Oreal Paris Voluminous Lash Boosting Conditioning Primer Mascara, White Primer, 0.24 Fl Oz., 1 Count
#1
B01DPA6OHO
$9.50·
4.5
L'Oreal Paris Voluminous Lash Boosting Conditioning Primer Mascara, White Primer, 0.24 Fl Oz., 1 Count
Units/sold
20K100.0%
essence | Lash Princess False Lash Effect Mascara | Volumizing & Lengthening | Cruelty Free & Paraben Free
#2
B00T0C9XRK
$4.84·
4.3
essence | Lash Princess False Lash Effect Mascara | Volumizing & Lengthening | Cruelty Free & Paraben Free
Units/sold
100K66.7%

Top Selling Colored Mascara For Eyelashes

As of July 2026, we analyzed 134 tracked products in Amazon's "colored mascara for eyelashes" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 20,000 and 100,000 monthly sales. B00T0C9XRK leads the colored mascara for eyelashes market with an estimated 100,000 monthly sales, up 66.7% from the previous month.

134Products Tracked
53,000Top 10 Avg. Sales
$18.18Top 10 Avg. Price
4.4Top 10 Avg. Rating
🏆
essence | Lash Princess False Lash Effect Mascara | Volumizing & Lengthening | Cruelty Free & Paraben Free
#1
B00T0C9XRK

essence | Lash Princess False Lash Effect Mascara | Volumizing & Lengthening | Cruelty Free & Paraben Free

100,000
▲ 66.7%
Units Sold/mo
$4.84
Price
4.3
Rating
414.8K
Reviews
2
tarte tartelette XL tubing mascara – Lash Extensions in a Tube with Peptide, Extra-Bold Buildable Lifted Length & Volume, Smudge-Proof Longwear, Easy-to-Remove, Vegan & Cruelty-Free
B0D8CHGC5B
$28.00
4.4 (3.8K)
tarte tartelette XL tubing mascara – Lash Extensions in a Tube with Peptide, Extra-Bold Buildable Lifted Length & Volume, Smudge-Proof Longwear, Easy-to-Remove, Vegan & Cruelty-Free
100,000 Units Sold/mo▲ 9.0%
3
Maybelline Lash Sensational Sky High Washable Mascara Makeup, Volumizing, Lengthening, Defining, Curling, Multiplying, Buildable Formula, Blackest Black, 1 Count
B08H3JPH74
$10.57
4.5 (184.9K)
Maybelline Lash Sensational Sky High Washable Mascara Makeup, Volumizing, Lengthening, Defining, Curling, Multiplying, Buildable Formula, Blackest Black, 1 Count
90,000 Units Sold/mo▲ 2.0%
4
tarte tartelette tubing mascara – Lash Extensions in a Tube, Easy-to-Remove Eye Makeup, Clinically Proven to Volumize & Curl, 24Hr Smudge-Proof Longwear, Vegan & Cruelty-Free
B0BB6B581W
$28.00
4.4 (4.9K)
tarte tartelette tubing mascara – Lash Extensions in a Tube, Easy-to-Remove Eye Makeup, Clinically Proven to Volumize & Curl, 24Hr Smudge-Proof Longwear, Vegan & Cruelty-Free
90,000 Units Sold/mo▲ 8.0%
5
L’Oreal Paris Makeup Original Telescopic Mascara, Separating Mascara Volume and Length Formula, Washable, Blackest Black, 0.27 Fl Oz., 1 Count
B004BD107O
$11.97
4.6 (26.6K)
L’Oreal Paris Makeup Original Telescopic Mascara, Separating Mascara Volume and Length Formula, Washable, Blackest Black, 0.27 Fl Oz., 1 Count
30,000 Units Sold/mo▲ 2.0%
10
Thrive Causemetics Thrive Mascara, Liquid Lash Extensions Mascara, Tubing Mascara Lengthening, Volumizing & Curling, Smudge Proof, Washable, No Clumping or Flaking, Vegan, Brynn (Rich Black)
B0F566TFJN
$26.00
4.4 (4K)
Thrive Causemetics Thrive Mascara, Liquid Lash Extensions Mascara, Tubing Mascara Lengthening, Volumizing & Curling, Smudge Proof, Washable, No Clumping or Flaking, Vegan, Brynn (Rich Black)
20,000 Units Sold/mo▲ 1.5%
View All 134 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the colored mascara for eyelashes price landscape, we segmented all 134 tracked listings in Amazon's live "colored mascara for eyelashes" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $0.00 ~ $10.00 band is the category's best colored mascara for eyelashes price zone, absorbing 54% of the assortment (219 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the colored mascara for eyelashes category.

Top 3 Price Tiers

$0.00 ~ $10.00 is the most competitive price tier, containing 54% of tracked products.

Sweet Spot
$0.00 ~ $10.00
Tier 1
54%
219 products

Top products in this price tier

#1
B00T0C9XRK
$4.84
100k Units Sold/mo
Unlock Top Performers
#2
$10.00 ~ $20.00
Tier 2
24%
96 products
$20.00 ~ $50.00
Tier 3
20%
82 products
$100.00 ~ $200.00
1%
Unlock to view all price tier distributions and their ASIN sales contributions

"Colored mascara for eyelashes" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "colored mascara for eyelashes" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-06-21 to 2026-06-27, the Amazon USweekly search volume for "colored mascara for eyelashes" was approximately 176 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #992,832, dropping 57,982 positions from the previous week. Additionally, the top 3 products for this keyword capture 37.8% of the total click share and 15% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

colored mascara for eyelashes

ASINSIGHT
Search Frequency Rank
992,832
57,982
Search Volume
176
6.4%
Top 3 Click Share
37.8%
Top 3 Conv. Share
15%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
176
View full trends for the past 3 years
JunJulAugSepOctNovDecJanFebMarAprMayJun
Multi-Dimensional Data

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