Best Selling Colgate Sensitive Whitening Toothpaste: See Top Product Rankings by Sales Volume & Market Trends

May 2026
120 Products Tracked

Looking for the most popular colgate sensitive whitening toothpaste products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "colgate sensitive whitening toothpaste." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B082F1QH7S currently leads the colgate sensitive whitening toothpaste market with 90K monthly sales, followed closely by B01BNHREXE with 60K monthly sales and B07C1ZQ5ZY with 60K monthly sales. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales May 2026
Colgate Optic White Advanced Hydrogen Peroxide Toothpaste, Teeth Whitening Toothpaste Pack, Enamel-Safe Formula, Helps Remove Tea, Coffee, and Wine Stains, Sparkling White, 3 Pack, 3.2 oz
1
B082F1QH7S
$11.46·
4.7
Units/sold90K
Colgate Baking Soda & Peroxide Toothpaste - Whitens Teeth, Fights Cavities & Removes Stains, Brisk Mint, 6 Ounce (Pack of 2)
2
B01BNHREXE
$3.94·
4.7
Units/sold60K
Sensodyne Repair and Protect Whitening Toothpaste, Toothpaste for Sensitive Teeth and Cavity Prevention, 3.4 oz (Pack of 2)
3
B07C1ZQ5ZY
$13.24·
4.8
Units/sold60K

Top Selling Colgate Sensitive Whitening Toothpaste

As of May 2026, we analyzed 120 tracked products in Amazon's "colgate sensitive whitening toothpaste" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 30,000 and 90,000 monthly sales. B082F1QH7S leads the colgate sensitive whitening toothpaste market with an estimated 90,000 monthly sales.

120Products Tracked
45,000Top 10 Avg. Sales
$18.16Top 10 Avg. Price
4.7Top 10 Avg. Rating
🏆
Colgate Optic White Advanced Hydrogen Peroxide Toothpaste, Teeth Whitening Toothpaste Pack, Enamel-Safe Formula, Helps Remove Tea, Coffee, and Wine Stains, Sparkling White, 3 Pack, 3.2 oz
#1
B082F1QH7S

Colgate Optic White Advanced Hydrogen Peroxide Toothpaste, Teeth Whitening Toothpaste Pack, Enamel-Safe Formula, Helps Remove Tea, Coffee, and Wine Stains, Sparkling White, 3 Pack, 3.2 oz

90,000
Units Sold/mo
$11.46
Price
4.7
Rating
49.4K
Reviews
2
Colgate Baking Soda & Peroxide Toothpaste - Whitens Teeth, Fights Cavities & Removes Stains, Brisk Mint, 6 Ounce (Pack of 2)
B01BNHREXE
$3.94
4.7 (35.9K)
Colgate Baking Soda & Peroxide Toothpaste - Whitens Teeth, Fights Cavities & Removes Stains, Brisk Mint, 6 Ounce (Pack of 2)
60,000 Units Sold/mo
3
Sensodyne Repair and Protect Whitening Toothpaste, Toothpaste for Sensitive Teeth and Cavity Prevention, 3.4 oz (Pack of 2)
B07C1ZQ5ZY
$13.24
4.8 (47.7K)
Sensodyne Repair and Protect Whitening Toothpaste, Toothpaste for Sensitive Teeth and Cavity Prevention, 3.4 oz (Pack of 2)
60,000 Units Sold/mo
4
Sensodyne Extra Whitening Sensitive Teeth and Cavity Prevention Whitening Toothpaste, Amazon Exclusive, Cool Mint, Amazon Exclusive- 4 Ounces (Pack of 4)
B0DDCRRBX2
$24.99
4.8 (5K)
Sensodyne Extra Whitening Sensitive Teeth and Cavity Prevention Whitening Toothpaste, Amazon Exclusive, Cool Mint, Amazon Exclusive- 4 Ounces (Pack of 4)
50,000 Units Sold/mo
5
Crest 3D White Deep Stain Remover Toothpaste, Teeth whitening for Adults, 3.1oz, 2 Pack, Sensitivity Safe, Enamel Repair, Cavity Protection, Fluoride Toothpaste, Travel Size Toiletries
B0DPNGKZ9P
$19.99
4.4 (8K)
Crest 3D White Deep Stain Remover Toothpaste, Teeth whitening for Adults, 3.1oz, 2 Pack, Sensitivity Safe, Enamel Repair, Cavity Protection, Fluoride Toothpaste, Travel Size Toiletries
40,000 Units Sold/mo
10
SENSODYNE PRONAMEL Gentle Teeth Whitening Enamel Toothpaste for Sensitive Teeth, to Reharden and Strengthen Enamel, Amazon Exclusive, Fresh Mint - 4 Ounces (Pack of 4)
B0DDCQ534S
$24.99
4.8 (4.9K)
SENSODYNE PRONAMEL Gentle Teeth Whitening Enamel Toothpaste for Sensitive Teeth, to Reharden and Strengthen Enamel, Amazon Exclusive, Fresh Mint - 4 Ounces (Pack of 4)
30,000 Units Sold/mo
View All 120 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the colgate sensitive whitening toothpaste price landscape, we segmented all 120 tracked listings in Amazon's live "colgate sensitive whitening toothpaste" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $10.00 ~ $20.00 band is the category's best colgate sensitive whitening toothpaste price zone, absorbing 45% of the assortment (179 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the colgate sensitive whitening toothpaste category.

Top 3 Price Tiers

$10.00 ~ $20.00 is the most competitive price tier, containing 45% of tracked products.

Sweet Spot
$10.00 ~ $20.00
Tier 1
45%
179 products

Top products in this price tier

#1
B082F1QH7S
$11.46
90k Units Sold/mo
Unlock Top Performers
#2
$0.00 ~ $10.00
Tier 2
29%
115 products
$20.00 ~ $50.00
Tier 3
23%
91 products
$50.00 ~ $100.00
4%
Unlock to view all price tier distributions and their ASIN sales contributions

"Colgate sensitive whitening toothpaste" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "colgate sensitive whitening toothpaste" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-05-10 to 2026-05-16, the Amazon USweekly search volume for "colgate sensitive whitening toothpaste" was approximately 904 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #207,629, dropping 16,578 positions from the previous week. Additionally, the top 3 products for this keyword capture 71.7% of the total click share and 66.7% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

colgate sensitive whitening toothpaste

ASINSIGHT
Search Frequency Rank
207,629
16,578
Search Volume
904
8.3%
Top 3 Click Share
71.7%
Top 3 Conv. Share
66.7%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
904
View full trends for the past 3 years
MayJunJulAugSepOctNovDecJanFebMarAprMay
Multi-Dimensional Data

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