Best Selling Blue Hair Color: See Top Product Rankings by Sales Volume & Market Trends

August 2026
133 Products Tracked

Looking for the most popular blue hair color products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "blue hair color." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B01829EORK currently leads the blue hair color market with 6K monthly sales, followed closely by B08L8B421V with 3K monthly sales and B0147R9UHU with 2K monthly sales. Meanwhile, ASIN B00VYYA07Y stands out as the fastest-growing product, achieving an impressive 66.7% month-over-month sales growth. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales August 2026
Schwarzkopf Color ULTÎME® 1.4 Sapphire Black Permanent Hair Dye | Covers grays for vivid color, Diamond brilliance shine, Fade-resistant up to 10 weeks, Suitable for all textures
1
B01829EORK
$9.97·
4.6
Units/sold6K
Joico Color Balance Blue Shampoo | For Lightened Brown Hair | Eliminate Brassy Orange Tones | Boost Color Vibrancy & Shine | Protect Against Harmful UV Radiation | With Rosehip Oil & Green Tea Extract
2
B08L8B421V
$24.50·
4.2
Units/sold3K
ARCTIC FOX Semi-Permanent Hair Dye Aquamarine - Vegan - 4 fl oz | Vivid and Vibrant, Cruelty Free, Ammonia Free, Peroxide Free, , Cream Formula
3
B0147R9UHU
$11.98·
4.7
Units/sold2K
🚀Fastest Growing
by MoM sales growth
Naissant Silver Ash Blonde Hair Blue Toning Mask | Ultra High-Purity Blue Pigments | Neutralizes Orange & Brassy Tones | Hyaluronic Acid, Collagen & Biotin | Paraben, Ammonia &Sulfate Free |10.1 Fl.Oz
#1
B00VYYA07Y
$18.60·
4.3
Naissant Silver Ash Blonde Hair Blue Toning Mask | Ultra High-Purity Blue Pigments | Neutralizes Orange & Brassy Tones | Hyaluronic Acid, Collagen & Biotin | Paraben, Ammonia &Sulfate Free |10.1 Fl.Oz
Units/sold
1K66.7%
Splat Midnight Indigo Semi Permanent Hair Dye Kit, 1 Application | With Deep Reconstructor Conditioner, Lasts 30 Washes, No Bleach Required, Vegan & Cruelty Free Hair Color
#2
B07C4P3VS2
$9.79·
3.6
Splat Midnight Indigo Semi Permanent Hair Dye Kit, 1 Application | With Deep Reconstructor Conditioner, Lasts 30 Washes, No Bleach Required, Vegan & Cruelty Free Hair Color
Units/sold
1K1.5%

Top Selling Blue Hair Color

As of August 2026, we analyzed 133 tracked products in Amazon's "blue hair color" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 1,000 and 6,000 monthly sales. B01829EORK leads the blue hair color market with an estimated 6,000 monthly sales, down 14.3% from the previous month.

133Products Tracked
2,000Top 10 Avg. Sales
$15.07Top 10 Avg. Price
4.3Top 10 Avg. Rating
🏆
Schwarzkopf Color ULTÎME® 1.4 Sapphire Black Permanent Hair Dye | Covers grays for vivid color, Diamond brilliance shine, Fade-resistant up to 10 weeks, Suitable for all textures
#1
B01829EORK

Schwarzkopf Color ULTÎME® 1.4 Sapphire Black Permanent Hair Dye | Covers grays for vivid color, Diamond brilliance shine, Fade-resistant up to 10 weeks, Suitable for all textures

6,000
▼ 14.3%
Units Sold/mo
$9.97
Price
4.6
Rating
5.3K
Reviews
2
Joico Color Balance Blue Shampoo | For Lightened Brown Hair | Eliminate Brassy Orange Tones | Boost Color Vibrancy & Shine | Protect Against Harmful UV Radiation | With Rosehip Oil & Green Tea Extract
B08L8B421V
$24.50
4.2 (2.2K)
Joico Color Balance Blue Shampoo | For Lightened Brown Hair | Eliminate Brassy Orange Tones | Boost Color Vibrancy & Shine | Protect Against Harmful UV Radiation | With Rosehip Oil & Green Tea Extract
3,000 Units Sold/mo▼ 25.0%
3
ARCTIC FOX Semi-Permanent Hair Dye Aquamarine - Vegan - 4 fl oz | Vivid and Vibrant, Cruelty Free, Ammonia Free, Peroxide Free, , Cream Formula
B0147R9UHU
$11.98
4.7 (6.5K)
ARCTIC FOX Semi-Permanent Hair Dye Aquamarine - Vegan - 4 fl oz | Vivid and Vibrant, Cruelty Free, Ammonia Free, Peroxide Free, , Cream Formula
2,000 Units Sold/mo
4
20 Purple Premium Natural Semi Permanent Hair Color
B01IU3KF08
$12.95
4.5 (2.1K)
20 Purple Premium Natural Semi Permanent Hair Color
2,000 Units Sold/mo
5
4 Colors Temporary Hair Color for Kids,Gifts for Teens,Girls,Boys,Gifts for Kids,Temporary Hair Dye,Hair Color Spray Green Red Blue Purple Hair Dye Hair Wax Color,Instant Color Wax Halloween Party
B08Y8KTG2X
$16.96
4.2 (2.2K)
4 Colors Temporary Hair Color for Kids,Gifts for Teens,Girls,Boys,Gifts for Kids,Temporary Hair Dye,Hair Color Spray Green Red Blue Purple Hair Dye Hair Wax Color,Instant Color Wax Halloween Party
2,000 Units Sold/mo▼ 33.3%
10
Splat Midnight Indigo Semi Permanent Hair Dye Kit, 1 Application | With Deep Reconstructor Conditioner, Lasts 30 Washes, No Bleach Required, Vegan & Cruelty Free Hair Color
B07C4P3VS2
$9.79
3.6 (528)
Splat Midnight Indigo Semi Permanent Hair Dye Kit, 1 Application | With Deep Reconstructor Conditioner, Lasts 30 Washes, No Bleach Required, Vegan & Cruelty Free Hair Color
1,000 Units Sold/mo▲ 1.5%
View All 133 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the blue hair color price landscape, we segmented all 133 tracked listings in Amazon's live "blue hair color" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $10.00 ~ $20.00 band is the category's best blue hair color price zone, absorbing 45% of the assortment (171 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the blue hair color category.

Top 3 Price Tiers

$10.00 ~ $20.00 is the most competitive price tier, containing 45% of tracked products.

Sweet Spot
$10.00 ~ $20.00
Tier 1
45%
171 products

Top products in this price tier

#1
B01829EORK
$9.97
6k Units Sold/mo
Unlock Top Performers
#2
$0.00 ~ $10.00
Tier 2
30%
116 products
$20.00 ~ $50.00
Tier 3
23%
89 products
$50.00 ~ $100.00
1%
Unlock to view all price tier distributions and their ASIN sales contributions

"Blue hair color" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "blue hair color" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-08-02 to 2026-08-08, the Amazon USweekly search volume for "blue hair color" was approximately 230 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #773,157, dropping 130,585 positions from the previous week. Additionally, the top 3 products for this keyword capture 30.7% of the total click share and 23.1% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

blue hair color

ASINSIGHT
Search Frequency Rank
773,157
130,585
Search Volume
230
17.9%
Top 3 Click Share
30.7%
Top 3 Conv. Share
23.1%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
230
View full trends for the past 3 years
AugSepOctNovDecJanFebMarAprMayJunJulAug

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