Best Selling Black Makeup: See Top Product Rankings by Sales Volume & Market Trends

July 2026
129 Products Tracked

Looking for the most popular black makeup products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "black makeup." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B00T0C9XRK currently leads the black makeup market with 100K monthly sales, followed closely by B08H3JPH74 with 90K monthly sales and B0032RMX3U with 80K monthly sales. Meanwhile, ASIN B074Y8LM6T stands out as the fastest-growing product, achieving an impressive 100.0% month-over-month sales growth. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales July 2026
essence | Lash Princess False Lash Effect Mascara | Volumizing & Lengthening | Cruelty Free & Paraben Free
1
B00T0C9XRK
$4.97·
4.3
Units/sold100K
Maybelline Lash Sensational Sky High Washable Mascara Makeup, Volumizing, Lengthening, Defining, Curling, Multiplying, Buildable Formula, Blackest Black, 1 Count
2
B08H3JPH74
$10.82·
4.5
Units/sold90K
Clinique Almost Lipstick Tinted Lip Balm in 3 Iconic Shades Black Honey, Pink, and Nude Honey | Sheer + Lightweight
3
B0032RMX3U
$25.00·
4.6
Units/sold80K
🚀Fastest Growing
by MoM sales growth
NYX PROFESSIONAL MAKEUP Epic Ink Liner, Waterproof Liquid Eyeliner - Black, Vegan Formula
#1
B074Y8LM6T
$9.99·
4.5
NYX PROFESSIONAL MAKEUP Epic Ink Liner, Waterproof Liquid Eyeliner - Black, Vegan Formula
Units/sold
40K100.0%
essence | Lash Princess False Lash Effect Mascara | Volumizing & Lengthening | Cruelty Free & Paraben Free
#2
B00T0C9XRK
$4.97·
4.3
essence | Lash Princess False Lash Effect Mascara | Volumizing & Lengthening | Cruelty Free & Paraben Free
Units/sold
100K66.7%

Top Selling Black Makeup

As of July 2026, we analyzed 129 tracked products in Amazon's "black makeup" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 30,000 and 100,000 monthly sales. B00T0C9XRK leads the black makeup market with an estimated 100,000 monthly sales, up 66.7% from the previous month.

129Products Tracked
52,000Top 10 Avg. Sales
$14.23Top 10 Avg. Price
4.4Top 10 Avg. Rating
🏆
essence | Lash Princess False Lash Effect Mascara | Volumizing & Lengthening | Cruelty Free & Paraben Free
#1
B00T0C9XRK

essence | Lash Princess False Lash Effect Mascara | Volumizing & Lengthening | Cruelty Free & Paraben Free

100,000
▲ 66.7%
Units Sold/mo
$4.97
Price
4.3
Rating
415.1K
Reviews
2
Maybelline Lash Sensational Sky High Washable Mascara Makeup, Volumizing, Lengthening, Defining, Curling, Multiplying, Buildable Formula, Blackest Black, 1 Count
B08H3JPH74
$10.82
4.5 (185.2K)
Maybelline Lash Sensational Sky High Washable Mascara Makeup, Volumizing, Lengthening, Defining, Curling, Multiplying, Buildable Formula, Blackest Black, 1 Count
90,000 Units Sold/mo▲ 2.0%
3
Clinique Almost Lipstick Tinted Lip Balm in 3 Iconic Shades Black Honey, Pink, and Nude Honey | Sheer + Lightweight
B0032RMX3U
$25.00
4.6 (17.3K)
Clinique Almost Lipstick Tinted Lip Balm in 3 Iconic Shades Black Honey, Pink, and Nude Honey | Sheer + Lightweight
80,000 Units Sold/mo▲ 7.0%
4
Lancôme Lash Idôle Lash-Lifting & Volumizing Mascara - Black Mascara for Instant Volume, Length & Lift - Smudge Proof & Up To 24H Wear - Black
B08TPCHYLW
$30.00
4.5 (10.2K)
Lancôme Lash Idôle Lash-Lifting & Volumizing Mascara - Black Mascara for Instant Volume, Length & Lift - Smudge Proof & Up To 24H Wear - Black
50,000 Units Sold/mo▲ 4.0%
5
NYX PROFESSIONAL MAKEUP Epic Ink Liner, Waterproof Liquid Eyeliner - Black, Vegan Formula
B074Y8LM6T
$9.99
4.5 (106.6K)
NYX PROFESSIONAL MAKEUP Epic Ink Liner, Waterproof Liquid Eyeliner - Black, Vegan Formula
40,000 Units Sold/mo▲ 100.0%
10
Prime Prometics PrimeLash Mascara for Older Women – Volumizing, Incredible Length in 2 Coats – Long-Stay, Zero Clumps, Hypoallergenic (Black)
B0BG6FXQCC
$28.00
4.0 (25.6K)
Prime Prometics PrimeLash Mascara for Older Women – Volumizing, Incredible Length in 2 Coats – Long-Stay, Zero Clumps, Hypoallergenic (Black)
30,000 Units Sold/mo▲ 2.0%
View All 129 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the black makeup price landscape, we segmented all 129 tracked listings in Amazon's live "black makeup" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $0.00 ~ $10.00 band is the category's best black makeup price zone, absorbing 53% of the assortment (208 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the black makeup category.

Top 3 Price Tiers

$0.00 ~ $10.00 is the most competitive price tier, containing 53% of tracked products.

Sweet Spot
$0.00 ~ $10.00
Tier 1
53%
208 products

Top products in this price tier

#1
B00T0C9XRK
$4.97
100k Units Sold/mo
Unlock Top Performers
#2
$10.00 ~ $20.00
Tier 2
26%
101 products
$20.00 ~ $50.00
Tier 3
19%
75 products
$50.00 ~ $100.00
2%
Unlock to view all price tier distributions and their ASIN sales contributions

"Black makeup" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "black makeup" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-06-21 to 2026-06-27, the Amazon USweekly search volume for "black makeup" was approximately 178 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #982,085, dropping 268,076 positions from the previous week. Additionally, the top 3 products for this keyword capture 30.8% of the total click share and 31.6% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

black makeup

ASINSIGHT
Search Frequency Rank
982,085
268,076
Search Volume
178
29.1%
Top 3 Click Share
30.8%
Top 3 Conv. Share
31.6%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
178
View full trends for the past 3 years
JunJulAugSepOctNovDecJanFebMarAprMayJun
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