Best Selling B12 Supplement: See Top Product Rankings by Sales Volume & Market Trends

May 2026
127 Products Tracked

Looking for the most popular b12 supplement products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "b12 supplement." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B00DYSUQR2 currently leads the b12 supplement market with 50K monthly sales, followed closely by B00DS5BGDY with 40K monthly sales and B0014D2GEK with 30K monthly sales. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales May 2026
Nature's Bounty Vitamin B12 1000 mcg Supplements, Supports Energy Metabolism, 200 Ct
1
B00DYSUQR2
$9.97·
4.7
Units/sold50K
Nature Made Vitamin B12 1000 mcg, Dietary Supplement for Energy Metabolism Support, B12 Vitamins 1000 mcg, 150 Softgels, 150 Day Supply
2
B00DS5BGDY
$17.48·
4.7
Units/sold40K
Nature's Bounty Super B Complex Vitamins with Vitamin C & Folic Acid, Vitamins for Immune & Cellular Energy Support, 150 Tablets
3
B0014D2GEK
$14.19·
4.7
Units/sold30K

Top Selling B12 Supplement

As of May 2026, we analyzed 127 tracked products in Amazon's "b12 supplement" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 10,000 and 50,000 monthly sales. B00DYSUQR2 leads the b12 supplement market with an estimated 50,000 monthly sales.

127Products Tracked
26,000Top 10 Avg. Sales
$20.10Top 10 Avg. Price
4.6Top 10 Avg. Rating
🏆
Nature's Bounty Vitamin B12 1000 mcg Supplements, Supports Energy Metabolism, 200 Ct
#1
B00DYSUQR2

Nature's Bounty Vitamin B12 1000 mcg Supplements, Supports Energy Metabolism, 200 Ct

50,000
Units Sold/mo
$9.97
Price
4.7
Rating
75.8K
Reviews
2
Nature Made Vitamin B12 1000 mcg, Dietary Supplement for Energy Metabolism Support, B12 Vitamins 1000 mcg, 150 Softgels, 150 Day Supply
B00DS5BGDY
$17.48
4.7 (44.4K)
Nature Made Vitamin B12 1000 mcg, Dietary Supplement for Energy Metabolism Support, B12 Vitamins 1000 mcg, 150 Softgels, 150 Day Supply
40,000 Units Sold/mo
3
Nature's Bounty Super B Complex Vitamins with Vitamin C & Folic Acid, Vitamins for Immune & Cellular Energy Support, 150 Tablets
B0014D2GEK
$14.19
4.7 (59.4K)
Nature's Bounty Super B Complex Vitamins with Vitamin C & Folic Acid, Vitamins for Immune & Cellular Energy Support, 150 Tablets
30,000 Units Sold/mo
4
L Methyl Folate 15mg Plus Methyl B12 Cofactor – High Potency, Active 5-MTHF Form - Supports Mood, Methylation, Cognition – Bioactive Forms of Vitamin B9 & B12 (60 Capsules – 60 Servings)
B0938NKV1G
$21.97
4.6 (8.9K)
L Methyl Folate 15mg Plus Methyl B12 Cofactor – High Potency, Active 5-MTHF Form - Supports Mood, Methylation, Cognition – Bioactive Forms of Vitamin B9 & B12 (60 Capsules – 60 Servings)
30,000 Units Sold/mo
5
THORNE - Vitamin B12 - as Methylcobalamin - Supports Heart & Nerve Health, Blood Cell Function, Restful Sleep & Methylation* - Third-Party Certified - Gluten, Dairy & Soy-Free - 60 Capsules
B002BKW1YA
$24.00
4.8 (3.6K)
THORNE - Vitamin B12 - as Methylcobalamin - Supports Heart & Nerve Health, Blood Cell Function, Restful Sleep & Methylation* - Third-Party Certified - Gluten, Dairy & Soy-Free - 60 Capsules
20,000 Units Sold/mo
10
Pure Encapsulations B12 Folate - Energy Supplement to Support Nerves, Energy Metabolism & Cognitive Support* - with Vitamin B Folate as Metafolin - 60 Capsules
B0058HX9GC
$22.50
4.8 (3.3K)
Pure Encapsulations B12 Folate - Energy Supplement to Support Nerves, Energy Metabolism & Cognitive Support* - with Vitamin B Folate as Metafolin - 60 Capsules
10,000 Units Sold/mo
View All 127 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the b12 supplement price landscape, we segmented all 127 tracked listings in Amazon's live "b12 supplement" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $10.00 ~ $20.00 band is the category's best b12 supplement price zone, absorbing 40% of the assortment (107 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the b12 supplement category.

Top 3 Price Tiers

$10.00 ~ $20.00 is the most competitive price tier, containing 40% of tracked products.

Sweet Spot
$10.00 ~ $20.00
Tier 1
40%
107 products

Top products in this price tier

#1
B00DYSUQR2
$9.97
50k Units Sold/mo
Unlock Top Performers
#2
$20.00 ~ $50.00
Tier 2
36%
96 products
$0.00 ~ $10.00
Tier 3
22%
59 products
$50.00 ~ $100.00
1%
Unlock to view all price tier distributions and their ASIN sales contributions

"B12 supplement" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "b12 supplement" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-05-10 to 2026-05-16, the Amazon USweekly search volume for "b12 supplement" was approximately 1,098 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #172,245, climbing 24,828 positions from the previous week. Additionally, the top 3 products for this keyword capture 38.9% of the total click share and 36.2% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

b12 supplement

ASINSIGHT
Search Frequency Rank
172,245
24,828
Search Volume
1,098
15.1%
Top 3 Click Share
38.9%
Top 3 Conv. Share
36.2%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
1,098
View full trends for the past 3 years
MayJunJulAugSepOctNovDecJanFebMarAprMay
Multi-Dimensional Data

Looking for more market and competitor insights?

We provide hourly competitor rankings and multidimensional insights that fuel Amazon growth.

Start 30-Day Free Trial
No credit card required
ASINSIGHT logo

Empower Amazon Sellers With Keyword Expertise Boost Product Keyword Rankings.

Copyright © 2026 ASINSIGHT All rights reserved.

|