Zellies Xylitol Mints Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Zellies Xylitol Mints sales on Amazon US totaled 145,000 units in July 2026 (▼ 11.4% vs. the prior month), generating an estimated $1,967,343 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 60.0% of unit volume and 51.8% of revenue, while a typical listing is priced at $16.93. The keyword itself pulled 24,891 Amazon queries over the same period (▲ 17.7% MoM).
Zooming out to the 12-month window ending July 2026, the zellies xylitol mints Top 50 moved 1,766,650 units and $22,911,912 in cumulative sales — an average of 147,221 units and $1,909,326 per month. Monthly throughput topped out at 163,700 units in June 2026 and dipped to 102,800 in May 2026, leaving the latest reading 4.0% lower than August 2025.
Zellies Xylitol Mints Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
145K
▼ 11.4% MoM
Monthly Revenue 2026/07
$2M
▼ 9.0% MoM
Top 10 Market Share 2026/07
60.0%
Zellies Xylitol Mints Market Share & Sales Concentration on Amazon US — July 2026
The most-sold zellies xylitol mints listing on Amazon US in July 2026 is ASIN B00ARABK20 (Brand: PUR Gum), which sold 20,000 units at $1.09 apiece — equal to 13.8% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 87,000 units and $1,018,640 in July 2026 — 60.0% of unit volume and 51.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Zellies Xylitol Mints' on Amazon
July 2026
Is 60.0% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B00ARABK20
PUR Gum, Spearmint, Xylitol Gum, No Artificial Flavor, 55 Count | No Artificial Sweeteners, Vegan, Sugar Free, Gluten Free, Soy Free, Nut & Peanut Free, Swiss Made, Keto Friendly chewing gum
20K
▼ 33.3%vs. prior month
$28.6K
latest month
12-month trend
B011JD6MNU
ACT Dry Mouth Lozenges with Xylitol, Soothing Mint, 36 Lozenges | With Xylitol, dry mouth relief, soothes, moisturizes and freshens, alcohol free, sugar free, on-the-go convenience
10K
▲ 0.0%vs. prior month
$66.9K
latest month
12-month trend
B06WLKGDLB
PUR Gum Peppermint, Xylitol Gum, No Artificial flavour, 165 Count (3x55) | No Artificial Sweeteners, Vegan, Sugar Free, Gluten Free, Soy Free, Nut & Peanut Free, Swiss Made, Keto Friendly chewing gum
10K
▲ 0.0%vs. prior month
$114.9K
latest month
12-month trend
B06X8Z2W7W
PUR Gum, Spearmint, Xylitol Gum, No Artificial Flavor, 165 Count (3x55) | No Artificial Sweeteners, Vegan, Sugar Free, Gluten Free, Soy Free, Nut & Peanut Free, Swiss Made, Keto Friendly chewing gum
10K
▼ 50.0%vs. prior month
$120.7K
latest month
12-month trend
B004EB5C6I
Zellie's | 100% Xylitol Cool Mint Breath Mints | No Aspartame, Gluten Free, Vegan & Kosher (250 Count - Pack of 1)
9K
▼ 10.0%vs. prior month
$134.9K
latest month
12-month trend
B00NUW6GHG
Zollipops Clean Teeth Lollipops, Anti Cavity with Xylitol, Sugar Free Candy for a Healthy Smile Great for Kids, Diabetics and Keto Diet, Natural Fruit Variety, 5.2oz
7K
▲ 0.0%vs. prior month
$45.3K
latest month
12-month trend
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Best Zellies Xylitol Mints Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
PUR Gum is the best-performing zellies xylitol mints brand in July 2026, moving 40,000 units across 3 ASINs for 46.0% of Top 10 volume. Zellies follows with 20,000 units (23.0%), ahead of ACT on 10,000 units (11.5%).
With 6 brands splitting the Top 10 and 80.5% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $6.54 to $19.49, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
PUR Gum
3 ASINs in Top 10
46.0%
Units
40K
Revenue
$264.2K
Avg. price
$8.33
B00ARABK20
$1.09·★4.5·31.1K revsPUR Gum, Spearmint, Xylitol Gum, No Artificial Flavor, 55 Count | No Artificial Sweeteners, Vegan, Sugar Free, Gluten Free, Soy Free, Nut & Peanut Free, Swiss Made, Keto Friendly chewing gum
Units sold20KB06WLKGDLB
$11.90·★4.5·14.4K revsPUR Gum Peppermint, Xylitol Gum, No Artificial flavour, 165 Count (3x55) | No Artificial Sweeteners, Vegan, Sugar Free, Gluten Free, Soy Free, Nut & Peanut Free, Swiss Made, Keto Friendly chewing gum
Units sold10KB06X8Z2W7W
$11.99·★4.5·31.1K revsPUR Gum, Spearmint, Xylitol Gum, No Artificial Flavor, 165 Count (3x55) | No Artificial Sweeteners, Vegan, Sugar Free, Gluten Free, Soy Free, Nut & Peanut Free, Swiss Made, Keto Friendly chewing gum
Units sold10K
Zellies
3 ASINs in Top 10
23.0%
Units
20K
Revenue
$367.4K
Avg. price
$19.49
B004EB5C6I
$14.99·★4.7·4.6K revsZellie's | 100% Xylitol Cool Mint Breath Mints | No Aspartame, Gluten Free, Vegan & Kosher (250 Count - Pack of 1)
Units sold9KB00C5L14YS
$14.99·★4.7·2.8K revsZellie's | 100% Xylitol Peppermint Chewing Gum | No Aspartame, Gluten Free, Vegan & Kosher (100 Count - Pack of 1)
Units sold6KB0B26HWF2Z
$28.50·★4.7·4.6K revsZellie's | 100% Xylitol Cool Mint Breath Mints | No Aspartame, Gluten Free, Vegan & Kosher (540 Count - Pack of 1)
Units sold5K
ACT
1 ASIN in Top 10
11.5%
Units
10K
Revenue
$66.9K
Avg. price
$6.54
B011JD6MNU
$6.54·★4.5·17.2K revsACT Dry Mouth Lozenges with Xylitol, Soothing Mint, 36 Lozenges | With Xylitol, dry mouth relief, soothes, moisturizes and freshens, alcohol free, sugar free, on-the-go convenience
Units sold10K
Trending Zellies Xylitol Mints Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B01LWKACRL leads positive momentum with ▲ 50.0% MoM growth on 3K units, with B08K78TJ8D close behind at ▲ 50.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B01LWKACRL
Zellie's | 100% Xylitol Cherry Berry Breath Mints | No Aspartame, Gluten Free, Vegan & Kosher Mints (250 Count - Pack of 1)
Price
$14.99
Rating
4.6
Reviews
1.8K
Latest month sales
B08K78TJ8D
Zellie's | 100% Xylitol Spearmint Breath Mints | No Aspartame, Gluten Free, Vegan & Kosher Mints (250 Count - Pack of 1)
Price
$14.99
Rating
4.7
Reviews
1.5K
Latest month sales
B0013P3KC6
NOW Foods, Xylitol, Pure with No Added Ingredients, Keto-Friendly, Low Glycemic Impact, Low Calorie, 2.5-Pound (Packaging May Vary)
Unlock to view ASIN details and product titles
Price
$17.88
Rating
4.6
Reviews
10.3K
Latest month sales
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