Yerba Mate Energy Drinks Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

CELSIUS is the best-performing yerba mate energy drinks brand in July 2026, moving 70,000 units across 2 ASINs for 50.7% of Top 10 volume. Bloom Nutrition follows with 30,000 units (21.7%), ahead of Liquid Death on 10,000 units (7.2%).

With 9 brands splitting the Top 10 and 79.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $17.97 to $24.99, which frames the price band a competing listing has to justify.

Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B006JYGURS booked 4K units at $9.85, with ▲ 33.3% MoM change. On the growth side, B0GLDCBNFF leads positive momentum with ▲ 500.0% MoM growth on 600 units, with B07PLF9Z9P close behind at ▲ 400.0% MoM on 2K units.

The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.