Yellow Shorts Women Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Yellow Shorts Women sales on Amazon US totaled 13,500 units in July 2026 (▼ 1.1% vs. the prior month), generating an estimated $283,175 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 76.3% of unit volume and 74.6% of revenue, while a typical listing is priced at $20.29. The keyword itself pulled 5,397 Amazon queries over the same period (▼ 43.7% MoM).
Zooming out to the 12-month window ending July 2026, the yellow shorts women Top 50 moved 62,900 units and $1,313,066 in cumulative sales — an average of 5,242 units and $109,422 per month. Monthly throughput topped out at 13,650 units in June 2026 and dipped to 850 in December 2025, leaving the latest reading 164.7% higher than August 2025.
Yellow Shorts Women Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
13.5K
▼ 1.1% MoM
Monthly Revenue 2026/07
$283.2K
▼ 4.9% MoM
Top 10 Market Share 2026/07
76.3%
Yellow Shorts Women Market Share & Sales Concentration on Amazon US — July 2026
The most-sold yellow shorts women listing on Amazon US in July 2026 is ASIN B09MKNL9M3 (Brand: BMJL), which sold 6,000 units at $19.99 apiece — equal to 44.4% of every unit tracked in this report and 6.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 10,300 units and $211,218 in July 2026 — 76.3% of unit volume and 74.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Yellow Shorts Women' on Amazon
July 2026
Is 76.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B09MKNL9M3
BMJL 2.5" Athletic Shorts for Women Comfy High Waisted Short with Pocket
6K
▼ 25.0%vs. prior month
$119.9K
latest month
12-month trend
B0DSVVG5KW
Ksmien Women's 5"/7" Athletic Running Shorts Quick Dry with Zipper Pockets
1K
▲ 0.0%vs. prior month
$23K
latest month
12-month trend
B0FZVPXTC9
Zeagoo Womens Tops Short Sleeve V Neck Tee Shirts Cute Dressy Casual
700
vs. prior month
$7.3K
latest month
12-month trend
B0FT322SMJ
SOLY HUX Women's Knit Striped Micro Shorts Y2k Crochet Beach Mini Shorts
600
vs. prior month
$14.4K
latest month
12-month trend
B0FZJFJR3V
SUUKSESS Women 2 Piece Workout Sets Halter Neck Yoga Tops Gym Biker Shorts
500
▼ 50.0%vs. prior month
$14.7K
latest month
12-month trend
B0FT314NJN
SOLY HUX Women's Knit Striped Micro Shorts Y2k Crochet Beach Mini Shorts
400
▲ 33.3%vs. prior month
$9.6K
latest month
12-month trend
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Best Yellow Shorts Women Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
BMJL is the best-performing yellow shorts women brand in July 2026, moving 6,200 units across 2 ASINs for 60.2% of Top 10 volume. Ksmien follows with 1,000 units (9.7%), ahead of SOLY HUX on 1,000 units (9.7%).
With 7 brands splitting the Top 10 and 79.6% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $19.99 to $24.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
BMJL
2 ASINs in Top 10
60.2%
Units
6.2K
Revenue
$123.9K
Avg. price
$19.99
B09MKNL9M3
$19.99·★4.3·13.7K revsBMJL 2.5" Athletic Shorts for Women Comfy High Waisted Short with Pocket
Units sold6KB0B4WF36QM
$19.99·★4.4·13.4K revsBMJL 2.5" Running Shorts for Women High Waisted Quick Dry Short with Pocket
Units sold200
Ksmien
1 ASIN in Top 10
9.7%
Units
1K
Revenue
$23K
Avg. price
$24.99
B0DSVVG5KW
$24.99·★4.3·2.3K revsKsmien Women's 5"/7" Athletic Running Shorts Quick Dry with Zipper Pockets
Units sold1K
SOLY HUX
2 ASINs in Top 10
9.7%
Units
1K
Revenue
$24K
Avg. price
$23.99
B0FT322SMJ
$23.99·★3.9·136 revsSOLY HUX Women's Knit Striped Micro Shorts Y2k Crochet Beach Mini Shorts
Units sold600B0FT314NJN
$23.99·★3.9·136 revsSOLY HUX Women's Knit Striped Micro Shorts Y2k Crochet Beach Mini Shorts
Units sold400
Trending Yellow Shorts Women Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0FZVPXTC9 booked 700 units at $8.49.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0FZVPXTC9
Zeagoo Womens Tops Short Sleeve V Neck Tee Shirts Cute Dressy Casual
Price
$8.49
Rating
4.3
Reviews
6K
Latest month sales
B0FT322SMJ
SOLY HUX Women's Knit Striped Micro Shorts Y2k Crochet Beach Mini Shorts
Price
$23.99
Rating
3.9
Reviews
136
Latest month sales
B097DGR94N
THE GYM PEOPLE Women's High Waisted Running Shorts Quick Dry Workout Shorts
Unlock to view ASIN details and product titles
Price
$24.99
Rating
4.3
Reviews
13.8K
Latest month sales
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