Yellow Bikini Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Yellow Bikini sales on Amazon US totaled 3,400 units in July 2026 (▼ 8.1% vs. the prior month), generating an estimated $96,315 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 55.9% of unit volume and 54.3% of revenue, while a typical listing is priced at $28.50. The keyword itself pulled 17,506 Amazon queries over the same period (▼ 46.5% MoM).
Zooming out to the 12-month window ending July 2026, the yellow bikini Top 50 moved 10,050 units and $293,408 in cumulative sales — an average of 838 units and $24,451 per month. Monthly throughput topped out at 3,700 units in June 2026 and dipped to 0 in November 2025, leaving the latest reading 1033.3% higher than August 2025.
Yellow Bikini Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
3.4K
▼ 8.1% MoM
Monthly Revenue 2026/07
$96.3K
▼ 13.7% MoM
Top 10 Market Share 2026/07
55.9%
Yellow Bikini Market Share & Sales Concentration on Amazon US — July 2026
The most-sold yellow bikini listing on Amazon US in July 2026 is ASIN B0GJYJFN2V (Brand: WDIRARA), which sold 400 units at $24.64 apiece — equal to 11.8% of every unit tracked in this report and 33% ahead of the No. 2 listing.
The Top 10 ASINs account for 1,900 units and $52,300 in July 2026 — 55.9% of unit volume and 54.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Yellow Bikini' on Amazon
July 2026
Is 55.9% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0GJYJFN2V
WDIRARA Women's Polka Dots 2 Piece Boyshorts Bikini Set Halter Y2K Swimsuit
400
▲ 0.0%vs. prior month
$11.2K
latest month
12-month trend
B0DGQRNMDG
Herseas Women High Waisted U Wired Texured 2 Piece Bikini Sets
300
▼ 25.0%vs. prior month
$9.4K
latest month
12-month trend
B0FKN78DD4
Daci Women's 3 Piece Swimsuit Triangle Halter Bikini Set Side Tie with Cover Up
200
▲ 0.0%vs. prior month
$5.5K
latest month
12-month trend
B0FTL68S4T
ANRABESS Women's Triangle Bikini Sets Sexy Halter String Two Piece Swimsuits Tie Lace Trim Bathing Suit Trendy Beach Swimwear
200
▲ 0.0%vs. prior month
$4.2K
latest month
12-month trend
B0FYNN3YR7
Women Sexy Bikini Set 2 Piece Halter String High Cut Cheeky Thong Swimsuit Bathing Suit
200
▲ 300.0%vs. prior month
$4K
latest month
12-month trend
B0H32Q9BQL
SUUKSESS Women Color Block Underwire Bikini Sets High Waisted Bathing Suit
200
▲ 100.0%vs. prior month
$8.2K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Yellow Bikini Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
WDIRARA is the best-performing yellow bikini brand in July 2026, moving 400 units across 1 ASIN for 21.1% of Top 10 volume. Herseas follows with 300 units (15.8%), ahead of Daci on 200 units (10.5%).
Volume is spread across 10 brands, with the top three holding 47.4% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $24.64 to $27.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
WDIRARA
1 ASIN in Top 10
21.1%
Units
400
Revenue
$11.2K
Avg. price
$24.64
B0GJYJFN2V
$24.64·★3.8·147 revsWDIRARA Women's Polka Dots 2 Piece Boyshorts Bikini Set Halter Y2K Swimsuit
Units sold400
Herseas
1 ASIN in Top 10
15.8%
Units
300
Revenue
$9.4K
Avg. price
$27.99
B0DGQRNMDG
$27.99·★4.4·2.5K revsHerseas Women High Waisted U Wired Texured 2 Piece Bikini Sets
Units sold300
Daci
1 ASIN in Top 10
10.5%
Units
200
Revenue
$5.5K
Avg. price
$27.99
B0FKN78DD4
$27.99·★4.5·543 revsDaci Women's 3 Piece Swimsuit Triangle Halter Bikini Set Side Tie with Cover Up
Units sold200
Trending Yellow Bikini Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0FYNN3YR7 booked 200 units at $19.99, with ▲ 300.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0FYNN3YR7
Women Sexy Bikini Set 2 Piece Halter String High Cut Cheeky Thong Swimsuit Bathing Suit
Price
$19.99
Rating
3.7
Reviews
81
Latest month sales
B0G4MKS299
Alyweatry Women Sexy String Bikini Set Y2k Halter Triangle High Cut Tie Side Solid Color Bathing Suit Swimwear
Price
$19.99
Rating
3.7
Reviews
33
Latest month sales
B0GK12FZD1
Milumia Women's Polka Dots Boyshort Bikini Set Halter Swimsuit with Shorts
Unlock to view ASIN details and product titles
Price
$22.94
Rating
3.8
Reviews
48
Latest month sales
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