Yard Flags Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Yard Flags sales on Amazon US totaled 75,100 units in July 2026 (▼ 61.0% vs. the prior month), generating an estimated $782,282 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 78.6% of unit volume and 78.8% of revenue, while a typical listing is priced at $9.93. The keyword itself pulled 9,030 Amazon queries over the same period (▼ 58.6% MoM).
Zooming out to the 12-month window ending July 2026, the yard flags Top 50 moved 918,650 units and $9,927,392 in cumulative sales — an average of 76,554 units and $827,283 per month. Monthly throughput topped out at 192,550 units in June 2026 and dipped to 40,850 in January 2026, leaving the latest reading 27.4% higher than August 2025.
Yard Flags Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
75.1K
▼ 61.0% MoM
Monthly Revenue 2026/07
$782.3K
▼ 60.4% MoM
Top 10 Market Share 2026/07
78.6%
Yard Flags Market Share & Sales Concentration on Amazon US — July 2026
The most-sold yard flags listing on Amazon US in July 2026 is ASIN B088RLLQBG (Brand: YEAHOME), which sold 20,000 units at $5.99 apiece — equal to 26.6% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 59,000 units and $616,510 in July 2026 — 78.6% of unit volume and 78.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Yard Flags' on Amazon
July 2026
Is 78.6% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B088RLLQBG
YEAHOME Garden Flag Holder Stand, Premium Yard Flag Holder Weather-Proof Metal Powder-Coated Flagpole with Clip and Stopper for Christmas Garden Flag, Outdoor Garden Decor Decoration
20K
▼ 50.0%vs. prior month
$125K
latest month
12-month trend
B0742G9C3D
HOOSUN Garden Flag Stand,Premium Garden Flag Holder Pole Metal Powder-Coated Weather-Proof Paint with Graden Flag Clip and Spring Stoppers Without Flag Garden Decorations
10K
▼ 75.0%vs. prior month
$73.8K
latest month
12-month trend
B0F649T266
American Flag Made in USA, 3x5 FT Heavy Duty Nylon Outdoor Flag, Super Durable for All-Weather High Wind Use, Fade-Resistant, UV-Protected & Tear-Proof, Longest-Lasting Embroidered Stars US Flag.
8K
▼ 20.0%vs. prior month
$246.6K
latest month
12-month trend
B0CHY3SQMB
Zozen 50Pack Fluorescent Orange Marking Flags, 15x4x5 In Yard Flag for Lawn | Writable Marker Flags , for Lawn & Irrigation & Landscape & Sprinkler & Survey & Dog Training.
5K
▲ 25.0%vs. prior month
$31.3K
latest month
12-month trend
B088FLY7S8
12 Pack Small American Flags on Stick Small US Flags/Mini American Flags for Outside 4x6 Inch American Hand Held Stick Flags with Kid-Safe Spear Top, Patriotic Veterans Day Decorations, 4th of July Decorations | American Hand Held Stick Flags with Kid-Safe Spear Top, Patriotic 250th Anniversary Decor, Labor Day, 4th of July Decorations
5K
▼ 83.3%vs. prior month
$38.2K
latest month
12-month trend
B0795T8NG6
Garden Flag Pole Stand Holder, Garden Flags for Outside with Flag Stopper and Clip Waterproof Powder-Coated Paint for Flag Pole Holder for Outside House,Yard Flags for Outside
3K
▼ 57.1%vs. prior month
$16.9K
latest month
12-month trend
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Best Yard Flags Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
YEAHOME is the best-performing yard flags brand in July 2026, moving 20,000 units across 1 ASIN for 39.2% of Top 10 volume. HOOSUN follows with 10,000 units (19.6%), ahead of zozen on 5,000 units (9.8%).
With 9 brands splitting the Top 10 and 68.6% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $5.99 to $6.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
YEAHOME
1 ASIN in Top 10
39.2%
Units
20K
Revenue
$125K
Avg. price
$5.99
B088RLLQBG
$5.99·★4.4·20.6K revsYEAHOME Garden Flag Holder Stand, Premium Yard Flag Holder Weather-Proof Metal Powder-Coated Flagpole with Clip and Stopper for Christmas Garden Flag, Outdoor Garden Decor Decoration
Units sold20K
HOOSUN
1 ASIN in Top 10
19.6%
Units
10K
Revenue
$73.8K
Avg. price
$6.99
B0742G9C3D
$6.99·★4.4·88.5K revsHOOSUN Garden Flag Stand,Premium Garden Flag Holder Pole Metal Powder-Coated Weather-Proof Paint with Graden Flag Clip and Spring Stoppers Without Flag Garden Decorations
Units sold10K
zozen
1 ASIN in Top 10
9.8%
Units
5K
Revenue
$31.3K
Avg. price
$6.99
B0CHY3SQMB
$6.99·★4.8·5.9K revsZozen 50Pack Fluorescent Orange Marking Flags, 15x4x5 In Yard Flag for Lawn | Writable Marker Flags , for Lawn & Irrigation & Landscape & Sprinkler & Survey & Dog Training.
Units sold5K
Trending Yard Flags Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0CHY3SQMB booked 5K units at $6.99, with ▲ 25.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0CHY3SQMB
Zozen 50Pack Fluorescent Orange Marking Flags, 15x4x5 In Yard Flag for Lawn | Writable Marker Flags , for Lawn & Irrigation & Landscape & Sprinkler & Survey & Dog Training.
Price
$6.99
Rating
4.8
Reviews
5.9K
Latest month sales
B0F6D5L59P
Seasonal Garden Flags Set of 12, Double Sided 12x18 Inch Yard Flags | Spring Summer Fall Winter & Holiday Outdoor Decor, 4th of July, Thanksgiving, Halloween, Christmas for All Seasons
Price
$16.99
Rating
4.8
Reviews
1.1K
Latest month sales
B0DL5MHTVQ
20Pack Orange Marking Flags, JIZHGRAD 13x4x5 Inch Marker Flags Use for Yard & Lawn, Boundary & Dog Training, Survey & Landscape, Sprinkler & Surveyor, Garden & Construction, High Visibility, Sturdy, Versatile, UV & Weather Resistant
Unlock to view ASIN details and product titles
Price
$6.99
Rating
4.7
Reviews
500
Latest month sales
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