Wylers Italian Ice Freeze Pops Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Wylers Italian Ice Freeze Pops sales on Amazon US totaled 189,800 units in July 2026 (▼ 9.7% vs. the prior month), generating an estimated $2,298,753 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 58.5% of unit volume and 42.2% of revenue, while a typical listing is priced at $13.77. The keyword itself pulled 17,295 Amazon queries over the same period (▼ 16.2% MoM).
Zooming out to the 12-month window ending July 2026, the wylers italian ice freeze pops Top 50 moved 1,228,450 units and $12,395,309 in cumulative sales — an average of 102,371 units and $1,032,942 per month. Monthly throughput topped out at 210,300 units in June 2026 and dipped to 58,250 in December 2025, leaving the latest reading 55.4% higher than August 2025.
Wylers Italian Ice Freeze Pops Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
189.8K
▼ 9.7% MoM
Monthly Revenue 2026/07
$2.3M
▼ 1.5% MoM
Top 10 Market Share 2026/07
58.5%
Wylers Italian Ice Freeze Pops Market Share & Sales Concentration on Amazon US — July 2026
The most-sold wylers italian ice freeze pops listing on Amazon US in July 2026 is ASIN B07CS4CBGM (Brand: Wyler's), which sold 20,000 units at $19.42 apiece — equal to 10.5% of every unit tracked in this report.
The Top 10 ASINs account for 111,000 units and $970,560 in July 2026 — 58.5% of unit volume and 42.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Wylers Italian Ice Freeze Pops' on Amazon
July 2026









Is 58.5% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B07CS4CBGM
Wyler's Authentic Italian Ice Freezer Pops, Variety Pack, 96 Count | 2 oz Freeze Pops, Fat Free & Gluten Free Frozen Dessert, Fruit Flavored Ice, Summer Treats, Family Snacks, Freezer Ready
20K
▲ 0.0%vs. prior month
$239.6K
latest month
12-month trend

B005LURDJK
Fla-Vor-Ice Popsicle Variety Pack, Ice Pops, Assorted Flavors, 100 Count | 1.5 oz freezer bars, Freeze and Eat Popsicles, Frozen Snacks Dessert Bars for Kids and Adults, Real Fruit Juice
20K
▼ 33.3%vs. prior month
$217.4K
latest month
12-month trend

B01FB5EOL4
Bomb Pop Original Ice Pops, 12 Pack | Bomb Pop Original with Cherry, Lime, & Blue Raspberry flavors
10K
▲ 0.0%vs. prior month
$32.7K
latest month
12-month trend

B01IEGH068
Otter Pops Freezer Pops, Original Variety Pack, 80 Count | 1 oz, Freeze Pops, Six Zippy Flavors, Gluten Free, Fat Free, Bulk Frozen Treats to Keep Freezer Stocked and Cool Down in Heat
10K
▲ 25.0%vs. prior month
$69K
latest month
12-month trend

B07D6T96JS
GoodPop - Organic Cherry N' Lemonade Assorted Freezer Pops - 100% Fruit Juice, No Artifical Dyes or Flavors, No Added Sugar, 8 Count
10K
▲ 0.0%vs. prior month
$67.9K
latest month
12-month trend

B09DV125MM
Goodpop, Organic Assorted Fruit Pops, No Artificial Dyes or Flavors, No Added Sugar, 6 Count
10K
▲ 0.0%vs. prior month
$77.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Wylers Italian Ice Freeze Pops Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Otter Pops is the best-performing wylers italian ice freeze pops brand in July 2026, moving 25,000 units across 3 ASINs for 22.5% of Top 10 volume. Wyler's follows with 20,000 units (18.0%), ahead of Fla-Vor-Ice on 20,000 units (18.0%).
Volume is spread across 7 brands, with the top three holding 58.6% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $10.24 to $19.42, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Otter Pops
3 ASINs in Top 10
22.5%
Units
25K
Revenue
$259.2K
Avg. price
$11.03

B01IEGH068
$6.98·★4.6·7.6K revsOtter Pops Freezer Pops, Original Variety Pack, 80 Count | 1 oz, Freeze Pops, Six Zippy Flavors, Gluten Free, Fat Free, Bulk Frozen Treats to Keep Freezer Stocked and Cool Down in Heat
Units sold10K
B00KL1ZDKK
$11.06·★4.6·4.6K revsOtter Pops Giant Freezer Pops, Original 6 Flavors, 27 Count | 5.5 oz Ice Pops, Six Zippy Flavors, Freeze & Eat Popsicles, Frozen Snacks Dessert, Gluten Free, Fat Free, Bulk Frozen Treats
Units sold8K
B07RWRQWGW
$15.05·★4.5·2.8K revsOtter Pops Freezer Bars, 100% Fruit Juice Ice Pops, Original Flavors, 80 Ct | 2 oz dye free freezer pops, sweet treats to cool down with during summer activities
Units sold7K
Wyler's
1 ASIN in Top 10
18.0%
Units
20K
Revenue
$239.6K
Avg. price
$19.42

B07CS4CBGM
$19.42·★4.8·7.6K revsWyler's Authentic Italian Ice Freezer Pops, Variety Pack, 96 Count | 2 oz Freeze Pops, Fat Free & Gluten Free Frozen Dessert, Fruit Flavored Ice, Summer Treats, Family Snacks, Freezer Ready
Units sold20K
Fla-Vor-Ice
1 ASIN in Top 10
18.0%
Units
20K
Revenue
$217.4K
Avg. price
$10.24

B005LURDJK
$10.24·★4.7·26.2K revsFla-Vor-Ice Popsicle Variety Pack, Ice Pops, Assorted Flavors, 100 Count | 1.5 oz freezer bars, Freeze and Eat Popsicles, Frozen Snacks Dessert Bars for Kids and Adults, Real Fruit Juice
Units sold20K
Trending Wylers Italian Ice Freeze Pops Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0D23P11ZB booked 6K units at $7.69, with ▼ 25.0% MoM change. On the growth side, B0DN3D4R3R leads positive momentum with ▲ 600.0% MoM growth on 700 units, with B089RBK4Q4 close behind at ▲ 300.0% MoM on 4K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0D23P11ZB
JonnyPops Organic Tropical Paradise Punch Frozen Pops 8ct
Price
$7.69
Rating
4.5
Reviews
212
Latest month sales

B0DN3D4R3R
DeeBee's Organics SuperFruit Freezie Pops Variety Pack, No Added Sugars, No Artificial Flavors or Colors (Pack of 20)
Price
$14.99
Rating
4.5
Reviews
1.5K
Latest month sales

B089RBK4Q4
Sqwincher Zero Sqweeze Electrolyte Freezer Pops, Variety Pack, 50 Pops | Zero sugar electrolyte freezer pops; dragon fruit; orange; watermelon; punch & mixed berry for fast on-the-go hydration
Unlock to view ASIN details and product titles
Price
$18.99
Rating
4.3
Reviews
2.2K
Latest month sales
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