Woody Toy Story Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Woody Toy Story sales on Amazon US totaled 136,950 units in July 2026 (▲ 12.5% vs. the prior month), generating an estimated $3,086,424 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 57.7% of unit volume and 54.7% of revenue, while a typical listing is priced at $23.65. The keyword itself pulled 4,529 Amazon queries over the same period (▼ 68.2% MoM).

Zooming out to the 12-month window ending July 2026, the woody toy story Top 50 moved 715,950 units and $20,028,582 in cumulative sales — an average of 59,663 units and $1,669,049 per month. Monthly throughput topped out at 136,950 units in July 2026 and dipped to 25,300 in January 2026, leaving the latest reading 354.2% higher than August 2025.

716KTotal units sold · Last 12 months
$20MTotal revenue · Last 12 months
4.5K▼ 68.2% MoM
Monthly search volume
$23.65Avg. price · July 2026

Woody Toy Story Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales30.1K
Revenue$865.2K

2025/09

Sales29.9K
Revenue$881.4K

2025/10

Sales42K
Revenue$1.3M

2025/11

Sales87.3K
Revenue$2.7M

2025/12

Sales91.5K
Revenue$2.9M

2026/01

Sales25.3K
Revenue$752.8K

2026/02

Sales36.5K
Revenue$1.1M

2026/03

Sales43.5K
Revenue$1.3M

2026/04

Sales43.5K
Revenue$1.2M

2026/05

Sales27.6K
Revenue$722.9K

2026/06

Sales121.7K
Revenue$3.2M
136.9K

2026/07

Sales136.9K
Revenue$3.1M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

136.9K

▲ 12.5% MoM

Monthly Revenue 2026/07

$3.1M

▼ 2.9% MoM

Top 10 Market Share 2026/07

57.7%

See the Top 10 ASINs driving 57.7% of sales

Woody Toy Story Market Share & Sales Concentration on Amazon US — July 2026

The most-sold woody toy story listing on Amazon US in July 2026 is ASIN B07PQFT83F (Brand: Disney), which sold 10,000 units at $39.95 apiece — equal to 7.3% of every unit tracked in this report.

The Top 10 ASINs account for 79,000 units and $1,686,960 in July 2026 — 57.7% of unit volume and 54.7% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Woody Toy Story' on Amazon

July 2026
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57.7% Volume Share 79K units sold
54.7% Revenue Share $1.7M estimated
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Top 5 Volume Share breakdown

B07PQFT83F 7.3%
B07QTZ8238 7.3%
B0GMQMZ96P 7.3%
B07NLRJVZL 6.6%
B0FDH2CB79 5.8%
Others 65.7%
#1
Disney Store Official Buzz Lightyear Interactive Talking Action Figure from Toy Story, Features 10+ English Phrases, Interacts with Other Figures and Toys

B07PQFT83F

Disney Store Official Buzz Lightyear Interactive Talking Action Figure from Toy Story, Features 10+ English Phrases, Interacts with Other Figures and Toys

$39.95·★ 4.7·49.4K reviews
Monthly Sales

10K

▼ 50.0%

vs. prior month

Revenue

$399.5K

latest month

Monthly Trend

12-month trend

#2
Disney Store Official Sheriff Woody Talking Action Figure from Toy Story, Features Sounds and Phrases from the Movies, Interacts with Other Figures and Toys

B07QTZ8238

Disney Store Official Sheriff Woody Talking Action Figure from Toy Story, Features Sounds and Phrases from the Movies, Interacts with Other Figures and Toys

$39.88·★ 4.7·49.5K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$398.8K

latest month

Monthly Trend

12-month trend

#3
LeapFrog Disney and Pixar Toy Story 5 Explore and Learn Lilypad

B0GMQMZ96P

LeapFrog Disney and Pixar Toy Story 5 Explore and Learn Lilypad

$27.97·★ 4.7·207 reviews
Monthly Sales

10K

▲ 66.7%

vs. prior month

Revenue

$279.7K

latest month

Monthly Trend

12-month trend

#4
Band-Aid Brand Adhesive Bandages, Disney/Pixar Toy Story 5, Assorted, 20 Ct | Fun Decorative Bandages featuring Toy Story 5 Designs for Kids, Sterile First Aid Wound Care for Minor Cuts & Scrapes

B07NLRJVZL

Band-Aid Brand Adhesive Bandages, Disney/Pixar Toy Story 5, Assorted, 20 Ct | Fun Decorative Bandages featuring Toy Story 5 Designs for Kids, Sterile First Aid Wound Care for Minor Cuts & Scrapes

$3.97·★ 4.8·1.6K reviews
Monthly Sales

9K

▼ 10.0%

vs. prior month

Revenue

$35.7K

latest month

Monthly Trend

12-month trend

#5
​Mattel Disney and Pixar Toy Story 5 Woody Action Figure | 7-inch Playscale, 1 Key Character, 8+ Posable Joints, Movie-Accurate Design

B0FDH2CB79

​Mattel Disney and Pixar Toy Story 5 Woody Action Figure | 7-inch Playscale, 1 Key Character, 8+ Posable Joints, Movie-Accurate Design

$9.97·★ 4.7·1.1K reviews
Monthly Sales

8K

▲ 100.0%

vs. prior month

Revenue

$79.8K

latest month

Monthly Trend

12-month trend

#6
​Mattel Disney and Pixar Toy Story 5 Jessie Action Figure | 7-inch Playscale, 1 Key Character, 8+ Posable Joints, Movie-Accurate Design

B0FDH3BLH2

​Mattel Disney and Pixar Toy Story 5 Jessie Action Figure | 7-inch Playscale, 1 Key Character, 8+ Posable Joints, Movie-Accurate Design

$9.97·★ 4.7·1.1K reviews
Monthly Sales

8K

▲ 166.7%

vs. prior month

Revenue

$79.8K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Woody Toy Story Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Mattel is the best-performing woody toy story brand in July 2026, moving 29,000 units across 4 ASINs for 36.7% of Top 10 volume. Disney Store follows with 15,000 units (19.0%), ahead of Disney on 10,000 units (12.7%).

With 6 brands splitting the Top 10 and 68.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $10.22 to $39.95, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

36.7%
19.0%
12.7%
31.6%
Mattel
Disney Store
Disney
Other brands
1

Mattel

4 ASINs in Top 10

36.7%

Units

29K

Revenue

$296.3K

Avg. price

$10.22

  • ​Mattel Disney and Pixar Toy Story 5 Woody Action Figure | 7-inch Playscale, 1 Key Character, 8+ Posable Joints, Movie-Accurate Design

    B0FDH2CB79

    $9.97·★4.7·1.1K revs

    ​Mattel Disney and Pixar Toy Story 5 Woody Action Figure | 7-inch Playscale, 1 Key Character, 8+ Posable Joints, Movie-Accurate Design

    Units sold8K
  • ​Mattel Disney and Pixar Toy Story 5 Jessie Action Figure | 7-inch Playscale, 1 Key Character, 8+ Posable Joints, Movie-Accurate Design

    B0FDH3BLH2

    $9.97·★4.7·1.1K revs

    ​Mattel Disney and Pixar Toy Story 5 Jessie Action Figure | 7-inch Playscale, 1 Key Character, 8+ Posable Joints, Movie-Accurate Design

    Units sold8K
  • ​Mattel Disney and Pixar Toy Story 5 Buzz Lightyear Action Figure | 7-inch Playscale, 1 Key Character, 8+ Posable Joints, Movie-Accurate Design

    B0FDH3569W

    $10.99·★4.7·1.1K revs

    ​Mattel Disney and Pixar Toy Story 5 Buzz Lightyear Action Figure | 7-inch Playscale, 1 Key Character, 8+ Posable Joints, Movie-Accurate Design

    Units sold7K
  • ​Mattel Disney and Pixar Toy Story 5 Rex Action Figure | 7-inch Playscale, 1 Key Character, 8+ Posable Joints, Movie-Accurate Design

    B0FHKMK8F6

    $9.97·★4.7·1.1K revs

    ​Mattel Disney and Pixar Toy Story 5 Rex Action Figure | 7-inch Playscale, 1 Key Character, 8+ Posable Joints, Movie-Accurate Design

    Units sold6K
2

Disney Store

2 ASINs in Top 10

19.0%

Units

15K

Revenue

$598.3K

Avg. price

$39.89

  • Disney Store Official Sheriff Woody Talking Action Figure from Toy Story, Features Sounds and Phrases from the Movies, Interacts with Other Figures and Toys

    B07QTZ8238

    $39.88·★4.7·49.5K revs

    Disney Store Official Sheriff Woody Talking Action Figure from Toy Story, Features Sounds and Phrases from the Movies, Interacts with Other Figures and Toys

    Units sold10K
  • Disney Store Official Jessie Interactive Talking Action Figure from Toy Story, Features Sounds and Phrases from The Movies, Interacts with Other Figures and Toys

    B07PN7FP76

    $39.90·★4.7·49.5K revs

    Disney Store Official Jessie Interactive Talking Action Figure from Toy Story, Features Sounds and Phrases from The Movies, Interacts with Other Figures and Toys

    Units sold5K
3

Disney

1 ASIN in Top 10

12.7%

Units

10K

Revenue

$399.5K

Avg. price

$39.95

  • Disney Store Official Buzz Lightyear Interactive Talking Action Figure from Toy Story, Features 10+ English Phrases, Interacts with Other Figures and Toys

    B07PQFT83F

    $39.95·★4.7·49.4K revs

    Disney Store Official Buzz Lightyear Interactive Talking Action Figure from Toy Story, Features 10+ English Phrases, Interacts with Other Figures and Toys

    Units sold10K

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