Womens Underwear Packs Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Womens Underwear Packs sales on Amazon US totaled 143,500 units in July 2026 (▼ 7.0% vs. the prior month), generating an estimated $1,823,780 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 43.2% of unit volume and 46.5% of revenue, while a typical listing is priced at $13.44. The keyword itself pulled 15,012 Amazon queries over the same period (▼ 20.2% MoM).
Zooming out to the 12-month window ending July 2026, the womens underwear packs Top 50 moved 1,316,800 units and $17,564,637 in cumulative sales — an average of 109,733 units and $1,463,720 per month. Monthly throughput topped out at 154,300 units in June 2026 and dipped to 60,750 in May 2026, leaving the latest reading 57.5% higher than August 2025.
Womens Underwear Packs Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
143.5K
▼ 7.0% MoM
Monthly Revenue 2026/07
$1.8M
▼ 6.0% MoM
Top 10 Market Share 2026/07
43.2%
Womens Underwear Packs Market Share & Sales Concentration on Amazon US — July 2026
The most-sold womens underwear packs listing on Amazon US in July 2026 is ASIN B0B8ZPMKHP (Brand: Caterlove), which sold 10,000 units at $9.99 apiece — equal to 7.0% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 62,000 units and $848,790 in July 2026 — 43.2% of unit volume and 46.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Womens Underwear Packs' on Amazon
July 2026
Is 43.2% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0B8ZPMKHP
Caterlove Women's Seamless Underwear No Show Panties 6 Pack
10K
▲ 11.1%vs. prior month
$98.6K
latest month
12-month trend
B07RGCSNWN
INNERSY Womens Underwear Cotton Hipster Panties Regular & Plus Size 6-Pack
8K
▲ 14.3%vs. prior month
$140.6K
latest month
12-month trend
B081VSYKL5
voenxe Seamless Women Underwear Thongs,No Show Ladies Workout Thong,5 Pack | Invisible Breathable Comfortable Mesh Panties,No Seam Soft Low Rise Cut Athletic Undies for Sports Gym Running Exercise Work
6K
▼ 25.0%vs. prior month
$83.9K
latest month
12-month trend
B0DHDB8DS8
UNDER THE SEA Cotton Underwear Women Sexy Cheeky Bikini Panties Lingerie Outfits 6 pack
6K
▲ 50.0%vs. prior month
$56.9K
latest month
12-month trend
B0FD725Z7Z
Vevmon Cotton Underwear for Women High Waisted Soft Ladies Panties 5 Pack
6K
▼ 33.3%vs. prior month
$87.8K
latest month
12-month trend
B07RKKY9LC
INNERSY Womens Underwear Cotton Hipster Panties Regular & Plus Size 6-Pack
6K
▲ 0.0%vs. prior month
$105.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Womens Underwear Packs Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Vevmon is the best-performing womens underwear packs brand in July 2026, moving 16,000 units across 3 ASINs for 25.8% of Top 10 volume. INNERSY follows with 14,000 units (22.6%), ahead of Caterlove on 10,000 units (16.1%).
With 7 brands splitting the Top 10 and 64.5% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.99 to $14.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Vevmon
3 ASINs in Top 10
25.8%
Units
16K
Revenue
$234.1K
Avg. price
$14.24
B0FD725Z7Z
$14.24·★4.2·5.6K revsVevmon Cotton Underwear for Women High Waisted Soft Ladies Panties 5 Pack
Units sold6KB0FD771S38
$14.24·★4.2·5.6K revsVevmon Cotton Underwear for Women High Waisted Soft Ladies Panties 5 Pack
Units sold5KB0FD7778Q1
$14.24·★4.2·5.6K revsVevmon Cotton Underwear for Women High Waisted Soft Ladies Panties 5 Pack
Units sold5K
INNERSY
2 ASINs in Top 10
22.6%
Units
14K
Revenue
$246K
Avg. price
$14.99
B07RGCSNWN
$14.99·★4.5·49.4K revsINNERSY Womens Underwear Cotton Hipster Panties Regular & Plus Size 6-Pack
Units sold8KB07RKKY9LC
$14.99·★4.5·49.4K revsINNERSY Womens Underwear Cotton Hipster Panties Regular & Plus Size 6-Pack
Units sold6K
Caterlove
1 ASIN in Top 10
16.1%
Units
10K
Revenue
$98.6K
Avg. price
$9.99
B0B8ZPMKHP
$9.99·★4.3·10.8K revsCaterlove Women's Seamless Underwear No Show Panties 6 Pack
Units sold10K
Trending Womens Underwear Packs Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0DHDB8DS8 booked 6K units at $9.99, with ▲ 50.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0DHDB8DS8
UNDER THE SEA Cotton Underwear Women Sexy Cheeky Bikini Panties Lingerie Outfits 6 pack
Price
$9.99
Rating
4.3
Reviews
2K
Latest month sales
B0GHRW5MR8
Take Talk Underwear Womens 9 Pack Seamless Thongs No Show Workout Panties
Price
$9.99
Rating
4.4
Reviews
399
Latest month sales
B08LK79FQT
FINETOO 6 Pack Women’s Seamless Hipster Underwear No Show Panties Invisibles Briefs Soft Stretch Bikini Underwears XS-XL
Unlock to view ASIN details and product titles
Price
$13.49
Rating
4.2
Reviews
21.4K
Latest month sales
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