Womens Bikini Bottoms Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Womens Bikini Bottoms sales on Amazon US totaled 36,300 units in July 2026 (▼ 7.2% vs. the prior month), generating an estimated $693,057 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 33.1% of unit volume and 32.5% of revenue, while a typical listing is priced at $17.47. The keyword itself pulled 2,723 Amazon queries over the same period (▼ 72.1% MoM).
Zooming out to the 12-month window ending July 2026, the womens bikini bottoms Top 50 moved 150,450 units and $2,820,583 in cumulative sales — an average of 12,538 units and $235,049 per month. Monthly throughput topped out at 39,100 units in June 2026 and dipped to 3,200 in December 2025, leaving the latest reading 208.9% higher than August 2025.
Womens Bikini Bottoms Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
36.3K
▼ 7.2% MoM
Monthly Revenue 2026/07
$693.1K
▼ 8.4% MoM
Top 10 Market Share 2026/07
33.1%
Womens Bikini Bottoms Market Share & Sales Concentration on Amazon US — July 2026
The most-sold womens bikini bottoms listing on Amazon US in July 2026 is ASIN B0BGRFJN4S (Brand: Tempt Me), which sold 2,000 units at $24.99 apiece — equal to 5.5% of every unit tracked in this report.
The Top 10 ASINs account for 12,000 units and $225,510 in July 2026 — 33.1% of unit volume and 32.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Womens Bikini Bottoms' on Amazon
July 2026
Is 33.1% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B0BGRFJN4S
Tempt Me Women's High Waisted Bikini Bottom Tummy Control Ruched Bathing Suit Bottom
2K
▼ 33.3%vs. prior month
$49.8K
latest month
12-month trend
B0DSC5SRN9
Tempt Me Women Low Rise Bikini Bottoms - Moderate Coverage Swimsuit Bottoms Brief
2K
▲ 0.0%vs. prior month
$30K
latest month
12-month trend
B0BQXKS62Z
OVRUNS Period Swimwear Leakproof Swim Bikini Bottoms for Teens,Girls,Women
1K
▼ 50.0%vs. prior month
$23.5K
latest month
12-month trend
B0D4TMT9PG
Tempt Me Women's Swim Shorts High Waisted Swimsuit Shorts Ruched Side Boyshorts
1K
▲ 0.0%vs. prior month
$20K
latest month
12-month trend
B07D9LGXCC
RELLECIGA Women's Cheeky Bikini Bottom
1K
▲ 0.0%vs. prior month
$13.4K
latest month
12-month trend
B09WJBWT32
Holipick Women's String Bikini Bottoms Low Waist Moderate Coverage Bathing Suit
1K
▲ 0.0%vs. prior month
$13K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Womens Bikini Bottoms Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Tempt Me is the best-performing womens bikini bottoms brand in July 2026, moving 5,000 units across 3 ASINs for 41.7% of Top 10 volume. OVRUNS follows with 1,000 units (8.3%), ahead of RELLECIGA on 1,000 units (8.3%).
Volume is spread across 8 brands, with the top three holding 58.3% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $11.99 to $19.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Tempt Me
3 ASINs in Top 10
41.7%
Units
5K
Revenue
$99.8K
Avg. price
$19.99
B0BGRFJN4S
$24.99·★4.3·2.3K revsTempt Me Women's High Waisted Bikini Bottom Tummy Control Ruched Bathing Suit Bottom
Units sold2KB0DSC5SRN9
$14.99·★4.4·503 revsTempt Me Women Low Rise Bikini Bottoms - Moderate Coverage Swimsuit Bottoms Brief
Units sold2KB0D4TMT9PG
$19.99·★4.5·488 revsTempt Me Women's Swim Shorts High Waisted Swimsuit Shorts Ruched Side Boyshorts
Units sold1K
OVRUNS
1 ASIN in Top 10
8.3%
Units
1K
Revenue
$23.5K
Avg. price
$14.99
B0BQXKS62Z
$14.99·★4.1·1.6K revsOVRUNS Period Swimwear Leakproof Swim Bikini Bottoms for Teens,Girls,Women
Units sold1K
RELLECIGA
1 ASIN in Top 10
8.3%
Units
1K
Revenue
$13.4K
Avg. price
$11.99
B07D9LGXCC
$11.99·★4.4·9.3K revsRELLECIGA Women's Cheeky Bikini Bottom
Units sold1K
Trending Womens Bikini Bottoms Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0D39X5JX5 booked 1K units at $11.99, with ▲ 42.9% MoM change. On the growth side, B0DKXBQ1N5 leads positive momentum with ▲ 125.0% MoM growth on 900 units, with B0CCDRC1ZP close behind at ▲ 50.0% MoM on 600 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0D39X5JX5
Period Swim Bottoms Leakproof Period Swimwear for Women and Teens Menstrual Swimwear Period Underwear for Swimming
Price
$11.99
Rating
4.2
Reviews
294
Latest month sales
B0DKXBQ1N5
COCOPEAR Mid Rise Full Coverage Bikini Bottoms for Women Ruched Bathing Suit Bottoms
Price
$17.99
Rating
4.2
Reviews
536
Latest month sales
B0CCDRC1ZP
Kepblom Women's High Waisted Bikini Bottom - High Cut Cheeky Rave Bottoms for Beach, Swimming Pool,Rave Festivals
Unlock to view ASIN details and product titles
Price
$19.99
Rating
4.2
Reviews
506
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this womens bikini bottoms report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card