Witchy Home Decor Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Witchy Home Decor sales on Amazon US totaled 72,500 units in July 2026 (▼ 0.1% vs. the prior month), generating an estimated $1,123,572 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 53.8% of unit volume and 48.9% of revenue, while a typical listing is priced at $17.83. The keyword itself pulled 21,969 Amazon queries over the same period (▲ 31.1% MoM).
Zooming out to the 12-month window ending July 2026, the witchy home decor Top 50 moved 1,122,500 units and $18,642,748 in cumulative sales — an average of 93,542 units and $1,553,562 per month. Monthly throughput topped out at 180,300 units in December 2025 and dipped to 44,650 in May 2026, leaving the latest reading 21.5% lower than August 2025.
Witchy Home Decor Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
72.5K
▼ 0.1% MoM
Monthly Revenue 2026/07
$1.1M
▼ 4.2% MoM
Top 10 Market Share 2026/07
53.8%
Witchy Home Decor Market Share & Sales Concentration on Amazon US — July 2026
The most-sold witchy home decor listing on Amazon US in July 2026 is ASIN B0DFD1NT9L (Brand: YOROXRG), which sold 7,000 units at $8.99 apiece — equal to 9.7% of every unit tracked in this report and 17% ahead of the No. 2 listing.
The Top 10 ASINs account for 39,000 units and $549,890 in July 2026 — 53.8% of unit volume and 48.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Witchy Home Decor' on Amazon
July 2026
Is 53.8% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0DFD1NT9L
YOROXRG 40 Pack Spell Chime Candles-4 Inch Multi-Colored Taper Candles Sticks-for Home Decor Kitchen Decor Wedding Decoration-10 Colours
7K
▲ 40.0%vs. prior month
$63.6K
latest month
12-month trend
B0BHWC6N41
WEALD TRIBE Flower Reed Diffuser Set Eucalyptus & Lavender Scent for Room Bathroom Accessories Shelf Decor & Air Fresheners, Sticks Defusers with 4.0 fl oz Essential Oils, Home Fragrance Office Gift
6K
▼ 14.3%vs. prior month
$119.9K
latest month
12-month trend
B0DBCGV8T3
Green Pampas Grass Boho Bouquet – Exquisite Lavender and Eucalyptus Dried Flower Arrangements for Western Boho Decor – Rustic Flowers for Your Bohemian Home, Bedroom, and Wedding Table Décor
4K
▼ 20.0%vs. prior month
$54.8K
latest month
12-month trend
B07D29P5Z1
XXXFLOWER Plant Terrarium with Wooden Stand, Air Planter Bulb Glass Vase Metal Swivel Holder Retro Tabletop for Hydroponics Home Garden Office Decoration - 3 Bulb Vase
4K
▲ 0.0%vs. prior month
$61K
latest month
12-month trend
B0CDLP9SQ3
Ceremony Incense Holder,Wooden Incense Holder for Sticks with Ash Catcher | Anti-ash Incense Burner with 20 Incense Sticks and a Ash Brush for Meditation Yoga Spa Room Decor
4K
▲ 33.3%vs. prior month
$38K
latest month
12-month trend
B0BX6B67T8
shoprotik Badass Affirmation Cards - Daily Motivational and Inspirational Cards for Women
3K
▼ 25.0%vs. prior month
$50.7K
latest month
12-month trend
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Best Witchy Home Decor Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
YOROXRG is the best-performing witchy home decor brand in July 2026, moving 7,000 units across 1 ASIN for 17.9% of Top 10 volume. WEALD TRIBE follows with 6,000 units (15.4%), ahead of YOJOYI on 4,000 units (10.3%).
Volume is spread across 10 brands, with the top three holding 43.6% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $8.99 to $19.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
YOROXRG
1 ASIN in Top 10
17.9%
Units
7K
Revenue
$63.6K
Avg. price
$8.99
B0DFD1NT9L
$8.99·★4.4·3.2K revsYOROXRG 40 Pack Spell Chime Candles-4 Inch Multi-Colored Taper Candles Sticks-for Home Decor Kitchen Decor Wedding Decoration-10 Colours
Units sold7K
WEALD TRIBE
1 ASIN in Top 10
15.4%
Units
6K
Revenue
$119.9K
Avg. price
$19.99
B0BHWC6N41
$19.99·★4.1·1.8K revsWEALD TRIBE Flower Reed Diffuser Set Eucalyptus & Lavender Scent for Room Bathroom Accessories Shelf Decor & Air Fresheners, Sticks Defusers with 4.0 fl oz Essential Oils, Home Fragrance Office Gift
Units sold6K
YOJOYI
1 ASIN in Top 10
10.3%
Units
4K
Revenue
$54.8K
Avg. price
$13.98
B0DBCGV8T3
$13.98·★4.5·1.6K revsGreen Pampas Grass Boho Bouquet – Exquisite Lavender and Eucalyptus Dried Flower Arrangements for Western Boho Decor – Rustic Flowers for Your Bohemian Home, Bedroom, and Wedding Table Décor
Units sold4K
Trending Witchy Home Decor Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0CFLS7VHR booked 3K units at $12.99, with ▲ 200.0% MoM change. On the growth side, B0F831L31B leads positive momentum with ▲ 1900.0% MoM growth on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0CFLS7VHR
Briever Dimmable Candle Warmer Lamp with Timer, Height Adjustable Electric Candle Wax Warmer, Christmas Birthday Gifts for Women Mom, House Warming Gifts New Home Room Decor, Walnut Solid Wood Base
Price
$12.99
Rating
4.7
Reviews
2.7K
Latest month sales
B0D2RNVW2R
wemarry Flameless Candles 4" 5" 6" Acrylic Glass Pillars 3" Diameter Battery Operated Flickering Candles Include 8-Key Remote with Timer Function 400+ Hours (Gray, Warm Light 3 Pack)
Price
$9.99
Rating
4.5
Reviews
2.6K
Latest month sales
B0F831L31B
Piteno® 140Pcs Bats Halloween Decorations Party Supplies, Realistic PVC 3D Black Scary Bat Stickers for Creepy Home Decor Halloween Party Decorations DIY Wall Window Decal Bathroom Indoor
Unlock to view ASIN details and product titles
Price
$5.99
Rating
4.6
Reviews
1.1K
Latest month sales
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