White Linen Top Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
White Linen Top sales on Amazon US totaled 34,300 units in July 2026 (▼ 10.1% vs. the prior month), generating an estimated $623,420 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 55.4% of unit volume and 51.4% of revenue, while a typical listing is priced at $19.13. The keyword itself pulled 5,403 Amazon queries over the same period (▼ 43.2% MoM).
Zooming out to the 12-month window ending July 2026, the white linen top Top 50 moved 170,500 units and $3,229,461 in cumulative sales — an average of 14,208 units and $269,122 per month. Monthly throughput topped out at 38,150 units in June 2026 and dipped to 3,100 in December 2025, leaving the latest reading 115.0% higher than August 2025.
White Linen Top Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
34.3K
▼ 10.1% MoM
Monthly Revenue 2026/07
$623.4K
▼ 9.4% MoM
Top 10 Market Share 2026/07
55.4%
White Linen Top Market Share & Sales Concentration on Amazon US — July 2026
The most-sold white linen top listing on Amazon US in July 2026 is ASIN B0CXPXJKHN (Brand: AUTOMET), which sold 5,000 units at $9.99 apiece — equal to 14.6% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.
The Top 10 ASINs account for 19,000 units and $320,680 in July 2026 — 55.4% of unit volume and 51.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'White Linen Top' on Amazon
July 2026
Is 55.4% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0CXPXJKHN
AUTOMET Women's Square Neck Tank Top
5K
▼ 16.7%vs. prior month
$54.8K
latest month
12-month trend
B0DR5RF6V2
FUNTOUR Women Summer Boho Lace Tie Front Tank Beach Vacation Top Button Down Sleeveless Cardigan Crop Y2k Tops Clothes 2026
3K
▲ 0.0%vs. prior month
$75.5K
latest month
12-month trend
B09BKXF835
Bsubseach Women Button Down Beach Shirt Long Sleeve Swimsuit Cover Up
2K
vs. prior month
$40.8K
latest month
12-month trend
B0D6NLMFGP
IDEALSANXUN Womens Linen Crop Tank Tops 2026 Spring Summer Sleeveless Tops
2K
▼ 50.0%vs. prior month
$30.3K
latest month
12-month trend
B0DJJJYX1G
ANRABESS Womens Short Sleeve Henley Tops Summer Shirts Dressy Casual Blouse
2K
▼ 50.0%vs. prior month
$18.8K
latest month
12-month trend
B0CCNB7YCQ
J.VER Men's Linen Shirts Casual Button Down Long Sleeve Shirt Solid Spread Collar Summer Beach Shirts with Pocket
1K
▲ 0.0%vs. prior month
$18.7K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best White Linen Top Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
AUTOMET is the best-performing white linen top brand in July 2026, moving 5,000 units across 1 ASIN for 26.3% of Top 10 volume. FUNTOUR follows with 3,000 units (15.8%), ahead of IDEALSANXUN on 3,000 units (15.8%).
Volume is spread across 7 brands, with the top three holding 57.9% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $9.99 to $23.39, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
AUTOMET
1 ASIN in Top 10
26.3%
Units
5K
Revenue
$54.8K
Avg. price
$9.99
B0CXPXJKHN
$9.99·★4.2·6.6K revsAUTOMET Women's Square Neck Tank Top
Units sold5K
FUNTOUR
1 ASIN in Top 10
15.8%
Units
3K
Revenue
$75.5K
Avg. price
$23.39
B0DR5RF6V2
$23.39·★4.0·805 revsFUNTOUR Women Summer Boho Lace Tie Front Tank Beach Vacation Top Button Down Sleeveless Cardigan Crop Y2k Tops Clothes 2026
Units sold3K
IDEALSANXUN
2 ASINs in Top 10
15.8%
Units
3K
Revenue
$50.3K
Avg. price
$14.99
B0D6NLMFGP
$14.99·★4.0·2.1K revsIDEALSANXUN Womens Linen Crop Tank Tops 2026 Spring Summer Sleeveless Tops
Units sold2KB0D6NMTZJY
$14.99·★4.0·2.1K revsIDEALSANXUN Womens Linen Crop Tank Tops 2026 Spring Summer Sleeveless Tops
Units sold1K
Trending White Linen Top Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B09BKXF835 booked 2K units at $19.99. On the growth side, B0DSKGHQLK leads positive momentum with ▲ 200.0% MoM growth on 300 units, with B08GQB9T2S close behind at ▲ 100.0% MoM on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B09BKXF835
Bsubseach Women Button Down Beach Shirt Long Sleeve Swimsuit Cover Up
Price
$19.99
Rating
4.1
Reviews
1.5K
Latest month sales
B0DSKGHQLK
Megfie Womens Summer Pleated Peplum Blouse Tank Tops Y2K Babydoll Tops
Price
$26.99
Rating
3.8
Reviews
835
Latest month sales
B08GQB9T2S
Zoye Chen Women’s Bikini Swimsuit Cover Up Button Down V Neck Shirts Long Sleeve Blouse Beachwear Bathing Suit
Unlock to view ASIN details and product titles
Price
$19.95
Rating
4.2
Reviews
5.4K
Latest month sales
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