Weight Loss Supplement Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Weight Loss Supplement sales on Amazon US totaled 1,263,000 units in July 2026 (▼ 10.9% vs. the prior month), generating an estimated $40,184,280 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 56.2% of unit volume and 55.3% of revenue, while a typical listing is priced at $31.86. The keyword itself pulled 31,600 Amazon queries over the same period (▼ 3.5% MoM).
Zooming out to the 12-month window ending July 2026, the weight loss supplement Top 50 moved 14,249,200 units and $446,699,819 in cumulative sales — an average of 1,187,433 units and $37,224,985 per month. Monthly throughput topped out at 1,418,000 units in June 2026 and dipped to 762,800 in May 2026, leaving the latest reading 2.5% higher than August 2025.
Weight Loss Supplement Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
1.3M
▼ 10.9% MoM
Monthly Revenue 2026/07
$40.2M
▼ 10.1% MoM
Top 10 Market Share 2026/07
56.2%
Weight Loss Supplement Market Share & Sales Concentration on Amazon US — July 2026
The most-sold weight loss supplement listing on Amazon US in July 2026 is ASIN B00GL2HMES (Brand: Nutricost), which sold 100,000 units at $21.50 apiece — equal to 7.9% of every unit tracked in this report.
The Top 10 ASINs account for 710,000 units and $22,206,600 in July 2026 — 56.2% of unit volume and 55.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Weight Loss Supplement' on Amazon
July 2026
Is 56.2% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B00GL2HMES
Nutricost Creatine Monohydrate Micronized Powder 500G, 100 Servings | 5000mg Per Serving (5g), 17.9 Oz
100K
▲ 0.0%vs. prior month
$2.1M
latest month
12-month trend
B01DDIRDZA
Core Power Elite High Protein Shake, Chocolate, 42g Bottle, 14oz, 12 Pack
100K
▲ 0.0%vs. prior month
$5M
latest month
12-month trend
B0CYV4FCJS
Serene Herbs Soursop Bitters Liquid with Soursop Leaves for Gut Cleanse, Detox & Immune Boost with Black Seed, Moringa, Irish Moss, Ashwaganda, Turmeric, 16 fl oz (16 Fl, Soursop)
90K
▲ 12.5%vs. prior month
$3.4M
latest month
12-month trend
B079H53D2B
Physician's CHOICE Probiotics 60 Billion CFU - 10 Strains + Organic Prebiotics - Immune, Digestive & Gut Health - Supports Occasional Constipation, Diarrhea, Gas & Bloating - for Women & Men - 30ct
80K
▼ 20.0%vs. prior month
$1.9M
latest month
12-month trend
B07LD2NV9X
Core Power Protein Shake, Chocolate, 26g Bottle, 14oz, 12 Pack
70K
▼ 22.2%vs. prior month
$2.9M
latest month
12-month trend
B008JGIZGS
Premier Protein 30g High Protein Shake, Chocolate, 12 Pack | 160 Calories, 24 Vitamins & Minerals, No Added Sugar, Supports Muscle Health, Gluten-Free, 11 oz
60K
▼ 14.3%vs. prior month
$1.5M
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Weight Loss Supplement Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Core Power is the best-performing weight loss supplement brand in July 2026, moving 170,000 units across 2 ASINs for 23.9% of Top 10 volume. Premier Protein follows with 160,000 units (22.5%), ahead of Physician's CHOICE on 130,000 units (18.3%).
With 6 brands splitting the Top 10 and 64.8% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $22.47 to $44.93, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Core Power
2 ASINs in Top 10
23.9%
Units
170K
Revenue
$7.9M
Avg. price
$44.93
B01DDIRDZA
$47.98·★4.6·24.9K revsCore Power Elite High Protein Shake, Chocolate, 42g Bottle, 14oz, 12 Pack
Units sold100KB07LD2NV9X
$41.88·★4.7·25.1K revsCore Power Protein Shake, Chocolate, 26g Bottle, 14oz, 12 Pack
Units sold70K
Premier Protein
3 ASINs in Top 10
22.5%
Units
160K
Revenue
$4.2M
Avg. price
$26.64
B008JGIZGS
$23.97·★4.8·11.3K revsPremier Protein 30g High Protein Shake, Chocolate, 12 Pack | 160 Calories, 24 Vitamins & Minerals, No Added Sugar, Supports Muscle Health, Gluten-Free, 11 oz
Units sold60KB07MJL8NXR
$31.98·★4.6·60.3K revsPremier Protein 30g High Protein Shake, Chocolate, 12 Pack | 160 Calories, 24 Vitamins & Minerals, No Added Sugar, Supports Muscle Health, Gluten-Free, 11.5 oz
Units sold50KB0DFJP6LZF
$23.97·★4.8·6.3K revsPremier Protein Shake, Liquid, Café Latte with Caffeine, 30g Protein, Bottle, Gluten Free, 11 fl oz, 12 Pack
Units sold50K
Physician's CHOICE
2 ASINs in Top 10
18.3%
Units
130K
Revenue
$2.9M
Avg. price
$22.47
B079H53D2B
$24.97·★4.6·144.2K revsPhysician's CHOICE Probiotics 60 Billion CFU - 10 Strains + Organic Prebiotics - Immune, Digestive & Gut Health - Supports Occasional Constipation, Diarrhea, Gas & Bloating - for Women & Men - 30ct
Units sold80KB0C21ZLQNC
$19.97·★4.4·19.3K revsPhysician's CHOICE Digestive Enzymes for Bloating & Digestion - Fast-Acting 16 Enzyme Formula with Organic Prebiotics & Probiotics for Gut & Digestive Health - Meal Time Discomfort Relief - 60 CT
Units sold50K
Trending Weight Loss Supplement Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0DFJP6LZF booked 50K units at $23.97, with ▲ 0.0% MoM change. On the growth side, B06ZZ3PJQD leads positive momentum with ▲ 200.0% MoM growth on 30K units, with B001TH7K0G close behind at ▲ 100.0% MoM on 40K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0DFJP6LZF
Premier Protein Shake, Liquid, Café Latte with Caffeine, 30g Protein, Bottle, Gluten Free, 11 fl oz, 12 Pack
Price
$23.97
Rating
4.8
Reviews
6.3K
Latest month sales
B06ZZ3PJQD
Premier Protein 30g High Protein Powder, 100% Whey, Vanilla, 17 Servings | No Added Sugar, Supports Muscle Health, Soy & Gluten-Free, 1.5 lb
Price
$27.57
Rating
4.6
Reviews
29.3K
Latest month sales
B001TH7K0G
Metamucil, Psyllium Husk GLP-1 Friendly Fiber Capsules, 300 Capsules, 3-in-1 Fiber Supplement, Daily Psyllium Husk Fiber Capsules Help Support Digestive Health by Promoting Regularity*
Unlock to view ASIN details and product titles
Price
$24.49
Rating
4.6
Reviews
27.1K
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this weight loss supplement report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card