Weight Loss For Men Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Weight Loss For Men sales on Amazon US totaled 938,000 units in July 2026 (▼ 18.7% vs. the prior month), generating an estimated $26,318,080 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 52.2% of unit volume and 58.8% of revenue, while a typical listing is priced at $28.15. The keyword itself pulled 20,489 Amazon queries over the same period (▼ 3.5% MoM).
Zooming out to the 12-month window ending July 2026, the weight loss for men Top 50 moved 11,038,100 units and $309,857,483 in cumulative sales — an average of 919,842 units and $25,821,457 per month. Monthly throughput topped out at 1,152,000 units in June 2026 and dipped to 553,000 in May 2026, leaving the latest reading 2.2% lower than August 2025.
Weight Loss For Men Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
938K
▼ 18.7% MoM
Monthly Revenue 2026/07
$26.3M
▼ 19.1% MoM
Top 10 Market Share 2026/07
52.2%
Weight Loss For Men Market Share & Sales Concentration on Amazon US — July 2026
The most-sold weight loss for men listing on Amazon US in July 2026 is ASIN B01DDIRDZA (Brand: Core Power), which sold 100,000 units at $47.98 apiece — equal to 10.7% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 490,000 units and $15,486,000 in July 2026 — 52.2% of unit volume and 58.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Weight Loss For Men' on Amazon
July 2026
Is 52.2% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B01DDIRDZA
Core Power Elite High Protein Shake, Chocolate, 42g Bottle, 14oz, 12 Pack
100K
▲ 0.0%vs. prior month
$5M
latest month
12-month trend
B07MJL8NXR
Premier Protein 30g High Protein Shake, Chocolate, 12 Pack | 160 Calories, 24 Vitamins & Minerals, No Added Sugar, Supports Muscle Health, Gluten-Free, 11.5 oz
50K
▼ 50.0%vs. prior month
$1.5M
latest month
12-month trend
B095YJW56C
Etekcity Smart Scale for Body Weight, Body Fat and BMI, FSA Eligible | HSA Eligible, Bathroom Scale with Muscle Mass, Accurate Bluetooth App Sync, LED Display and Tempered Glass
50K
▼ 16.7%vs. prior month
$1.1M
latest month
12-month trend
B0DFJP6LZF
Premier Protein Shake, Liquid, Café Latte with Caffeine, 30g Protein, Bottle, Gluten Free, 11 fl oz, 12 Pack
50K
▲ 0.0%vs. prior month
$1.2M
latest month
12-month trend
B001F71XAI
One A Day Multivitamin for Men - Daily Mens Multivitamins with Vitamin D, Zinc, Folic Acid, and B Vitamins, Physical Energy Support, 200 Count
40K
▼ 33.3%vs. prior month
$608K
latest month
12-month trend
B0791Y2LMB
Ensure Max Protein Milk Chocolate Shake, 30g High Protein, 12 Pack | 30g Protein to Support Muscle Health & Manage Hunger for Adults, Each Protein Shake has 1g Sugar, 150 Calories, 4g Fiber
40K
▼ 50.0%vs. prior month
$1.1M
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Weight Loss For Men Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Core Power is the best-performing weight loss for men brand in July 2026, moving 100,000 units across 1 ASIN for 20.4% of Top 10 volume. Premier Protein follows with 100,000 units (20.4%), ahead of Etekcity on 50,000 units (10.2%).
Volume is spread across 9 brands, with the top three holding 51.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $19.95 to $47.98, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Core Power
1 ASIN in Top 10
20.4%
Units
100K
Revenue
$5M
Avg. price
$47.98
B01DDIRDZA
$47.98·★4.6·24.9K revsCore Power Elite High Protein Shake, Chocolate, 42g Bottle, 14oz, 12 Pack
Units sold100K
Premier Protein
2 ASINs in Top 10
20.4%
Units
100K
Revenue
$2.7M
Avg. price
$27.98
B07MJL8NXR
$31.98·★4.6·60.3K revsPremier Protein 30g High Protein Shake, Chocolate, 12 Pack | 160 Calories, 24 Vitamins & Minerals, No Added Sugar, Supports Muscle Health, Gluten-Free, 11.5 oz
Units sold50KB0DFJP6LZF
$23.97·★4.8·6.3K revsPremier Protein Shake, Liquid, Café Latte with Caffeine, 30g Protein, Bottle, Gluten Free, 11 fl oz, 12 Pack
Units sold50K
Etekcity
1 ASIN in Top 10
10.2%
Units
50K
Revenue
$1.1M
Avg. price
$19.95
B095YJW56C
$19.95·★4.7·151.2K revsEtekcity Smart Scale for Body Weight, Body Fat and BMI, FSA Eligible | HSA Eligible, Bathroom Scale with Muscle Mass, Accurate Bluetooth App Sync, LED Display and Tempered Glass
Units sold50K
Trending Weight Loss For Men Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0FYZ9QQ9Z booked 40K units at $16.97, with ▲ 0.0% MoM change. On the growth side, B0BZL5GWVL leads positive momentum with ▲ 100.0% MoM growth on 20K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0FYZ9QQ9Z
Physician's CHOICE Fiber Gummies for GLP-1 Support - No Sugar Added & Vegan - Raspberry Lemon - Natural Chicory Root Prebiotic Fiber Gummy - Digestive Health & Regularity for Women & Men - 60CT
Price
$16.97
Rating
4.4
Reviews
2.3K
Latest month sales
B09RKDGYJD
Biotin, Collagen, Hyaluronic Acid & Keratin - Hair Growth Support - 60 Caps | Hair, Skin & Nails Vitamins - Clinically Tested Supplement for Men & Women - 25000mcg Vitamins B1, B2, B3, B6 & B7
Price
$25.19
Rating
4.5
Reviews
17.7K
Latest month sales
B0BZL5GWVL
Vitafit Bathroom Scale for Body Weight Accuracy 0.1lb, Weight Scale 400lb | Professional Factory Since 2001 Digital Weighing Scales for Weight, Step On and 3xAAA Included, LED, Spray Silver Black
Unlock to view ASIN details and product titles
Price
$15.99
Rating
4.6
Reviews
11.9K
Latest month sales
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