Watermelon Cutter Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Watermelon Cutter sales on Amazon US totaled 45,200 units in July 2026 (▼ 7.4% vs. the prior month), generating an estimated $543,639 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 61.9% of unit volume and 57.1% of revenue, while a typical listing is priced at $11.83. The keyword itself pulled 21,850 Amazon queries over the same period (▼ 35.5% MoM).
Zooming out to the 12-month window ending July 2026, the watermelon cutter Top 50 moved 398,150 units and $4,896,129 in cumulative sales — an average of 33,179 units and $408,011 per month. Monthly throughput topped out at 48,800 units in June 2026 and dipped to 21,950 in May 2026, leaving the latest reading 7.2% lower than August 2025.
Watermelon Cutter Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
45.2K
▼ 7.4% MoM
Monthly Revenue 2026/07
$543.6K
▼ 11.5% MoM
Top 10 Market Share 2026/07
61.9%
Watermelon Cutter Market Share & Sales Concentration on Amazon US — July 2026
The most-sold watermelon cutter listing on Amazon US in July 2026 is ASIN B0CRCGR9XH (Brand: OXO Tot), which sold 6,000 units at $11.76 apiece — equal to 13.3% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 28,000 units and $310,260 in July 2026 — 61.9% of unit volume and 57.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Watermelon Cutter' on Amazon
July 2026
Is 61.9% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B0CRCGR9XH
OXO Tot Grape Cutter Slicer for Toddlers, Food Slicer for Fruits & Veggies | Cuts Grapes And Cherry Tomatoes Into Safe Pieces, Toddler Food Slicer, Choking Hazard Prevention, Baby Meal Prep Tool
6K
▲ 0.0%vs. prior month
$83.1K
latest month
12-month trend
B00EZQQO9Q
PrepWorks Apple Slicer and Corer, Attached Safety Cover, Cuts 16 Thin Apple Slices, Red | Quickly Slices and Cores Apples Into 16 Even Slices, Stainless Steel Blades, Dishwasher Safe
4K
▼ 33.3%vs. prior month
$56K
latest month
12-month trend
B0DGFVRJB4
Fruit Slicer Cup for Strawberry, Banana, Hard-Boiled Egg - Detachable Cutter with Push Plate - 304 Stainless Steel Blade - Rapid & Safe Slicing Kitchen Gadget for Quick Meal Prep (Black)
3K
▼ 25.0%vs. prior month
$26.5K
latest month
12-month trend
B00004OCM4
OXO Good Grips Melon Baller
3K
▲ 0.0%vs. prior month
$39.6K
latest month
12-month trend
B07Q2W18KS
KitchenAid KE305OHERA Classic Fruit Slicer, One Size, Red
2K
▲ 0.0%vs. prior month
$15.8K
latest month
12-month trend
B0D4719HV5
JAYVAR Large Crinkle Cutter French Fry Cutter, Stainless Steel Wavy Slicer | Large Crinkle Potato Slicer Wavy Chopper, Crinkle Cutting Chopping Tools with Handle
2K
▲ 0.0%vs. prior month
$20K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Watermelon Cutter Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
OXO Tot is the best-performing watermelon cutter brand in July 2026, moving 6,000 units across 1 ASIN for 21.4% of Top 10 volume. Progressive follows with 4,000 units (14.3%), ahead of GENGCANG on 3,000 units (10.7%).
Volume is spread across 10 brands, with the top three holding 46.4% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $8.99 to $13.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
OXO Tot
1 ASIN in Top 10
21.4%
Units
6K
Revenue
$83.1K
Avg. price
$11.76
B0CRCGR9XH
$11.76·★4.7·15.6K revsOXO Tot Grape Cutter Slicer for Toddlers, Food Slicer for Fruits & Veggies | Cuts Grapes And Cherry Tomatoes Into Safe Pieces, Toddler Food Slicer, Choking Hazard Prevention, Baby Meal Prep Tool
Units sold6K
Progressive
1 ASIN in Top 10
14.3%
Units
4K
Revenue
$56K
Avg. price
$13.99
B00EZQQO9Q
$13.99·★4.6·22.9K revsPrepWorks Apple Slicer and Corer, Attached Safety Cover, Cuts 16 Thin Apple Slices, Red | Quickly Slices and Cores Apples Into 16 Even Slices, Stainless Steel Blades, Dishwasher Safe
Units sold4K
GENGCANG
1 ASIN in Top 10
10.7%
Units
3K
Revenue
$26.5K
Avg. price
$8.99
B0DGFVRJB4
$8.99·★4.4·1.4K revsFruit Slicer Cup for Strawberry, Banana, Hard-Boiled Egg - Detachable Cutter with Push Plate - 304 Stainless Steel Blade - Rapid & Safe Slicing Kitchen Gadget for Quick Meal Prep (Black)
Units sold3K
Trending Watermelon Cutter Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0GGS8JRFW booked 2K units at $7.99, with ▲ 100.0% MoM change. On the growth side, B0F4RBMVSB leads positive momentum with ▲ 900.0% MoM growth on 500 units, with B0D6B7VXJH close behind at ▲ 300.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GGS8JRFW
Watermelon Cutter Slicer,2-in-1 Stainless Steel Fruit Fork for Home Kitchen
Price
$7.99
Rating
4.2
Reviews
167
Latest month sales
B0F4RBMVSB
Watermelon Cutter Slicer Tool with a Stainless Steel Blade, 9 Inch | Slices Cantaloupe, Honeydew, or Papaya, Durable Blade Design, Quick Fresh Fruit Platters for Parties, Picnics, and Potlucks
Price
$5.99
Rating
3.8
Reviews
205
Latest month sales
B0D6B7VXJH
CripsTaste 2 Pack Stainless Steel Watermelon Cutter Slicer Watermelon Fork | 2-in-1 Watermelon Fork Slicer Dual Blades for Faster Cutting, Durable One-Piece Design Fruit Cutter Slicer for Kitchen Gadget
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.0
Reviews
1.1K
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this watermelon cutter report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card