Water Baloons Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Water Baloons sales on Amazon US totaled 117,400 units in July 2026 (▼ 25.9% vs. the prior month), generating an estimated $2,116,745 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 65.6% of unit volume and 66.6% of revenue, while a typical listing is priced at $16.38. The keyword itself pulled 3,878 Amazon queries over the same period (▼ 55.7% MoM).
Zooming out to the 12-month window ending July 2026, the water baloons Top 50 moved 685,000 units and $11,108,679 in cumulative sales — an average of 57,083 units and $925,723 per month. Monthly throughput topped out at 158,350 units in June 2026 and dipped to 22,850 in January 2026, leaving the latest reading 80.9% higher than August 2025.
Water Baloons Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
117.4K
▼ 25.9% MoM
Monthly Revenue 2026/07
$2.1M
▼ 29.8% MoM
Top 10 Market Share 2026/07
65.6%
Water Baloons Market Share & Sales Concentration on Amazon US — July 2026
The most-sold water baloons listing on Amazon US in July 2026 is ASIN B0BZCHMVTK (Brand: Bezente), which sold 10,000 units at $6.29 apiece — equal to 8.5% of every unit tracked in this report.
The Top 10 ASINs account for 77,000 units and $1,409,650 in July 2026 — 65.6% of unit volume and 66.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Water Baloons' on Amazon
July 2026









Is 65.6% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0BZCHMVTK
Bezente Assorted Latex Rainbow Balloons 100 Pack 12 inch | Bright Color Balloons for Birthday Bridal Shower Wedding Party Decorations
10K
▲ 0.0%vs. prior month
$66.7K
latest month
12-month trend

B0BRZXJFHM
12Pcs Reusable Water Balloons, Pool Beach water Toys for Boys and Girls, Outdoor Summer Toys for Kids Ages 3-12
10K
▼ 50.0%vs. prior month
$257.2K
latest month
12-month trend

B0B44PDCLC
Bunch O Balloons Tropical Party (6 Pack) by ZURU, 200+ Rapid-Filling Self-Sealing Tropical Colored Water Balloons for Outdoor Family, Friends, Children Summer Fun (6 Pack)
10K
▼ 66.7%vs. prior month
$155.4K
latest month
12-month trend

B07XYQY7SV
ZURU BUNCH O BALLOONS - 350 Rapid-Fill Crazy Color Water Balloons (10 Pack) Amazon Exclusive
10K
▲ 150.0%vs. prior month
$249K
latest month
12-month trend

B07NWR7HKD
JOYIN 12-Pack 12“ Beach Balls - Bulk Classic Beachball Inflatable Swimming Pool Toys for Games Adults Kids Birthday Party Supplies Combo Set, Rainbow Color Blow Up Luau Decorations Favors Gifts (12")
9K
▼ 10.0%vs. prior month
$85.9K
latest month
12-month trend

B0BR7TS7P6
Reusable Water Balloons 12PCS - Summer Water Toys for Pool Beach & Outdoor, Self-Sealing Refillable Water Bombs for Kids Ages 3-14, Magnetic Splash Balls for Kids Fun Games & Activities
9K
▲ 28.6%vs. prior month
$227.9K
latest month
12-month trend
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Best Water Baloons Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Bunch O Balloons is the best-performing water baloons brand in July 2026, moving 20,000 units across 2 ASINs for 26.0% of Top 10 volume. JOYIN follows with 14,000 units (18.2%), ahead of Bezente on 10,000 units (13.0%).
Volume is spread across 8 brands, with the top three holding 57.1% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $6.29 to $20.66, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Bunch O Balloons
2 ASINs in Top 10
26.0%
Units
20K
Revenue
$404.4K
Avg. price
$20.66

B0B44PDCLC
$17.99·★4.6·2.5K revsBunch O Balloons Tropical Party (6 Pack) by ZURU, 200+ Rapid-Filling Self-Sealing Tropical Colored Water Balloons for Outdoor Family, Friends, Children Summer Fun (6 Pack)
Units sold10K
B07XYQY7SV
$23.32·★4.6·19.7K revsZURU BUNCH O BALLOONS - 350 Rapid-Fill Crazy Color Water Balloons (10 Pack) Amazon Exclusive
Units sold10K
JOYIN
2 ASINs in Top 10
18.2%
Units
14K
Revenue
$135.7K
Avg. price
$9.49

B07NWR7HKD
$8.99·★4.5·3.8K revsJOYIN 12-Pack 12“ Beach Balls - Bulk Classic Beachball Inflatable Swimming Pool Toys for Games Adults Kids Birthday Party Supplies Combo Set, Rainbow Color Blow Up Luau Decorations Favors Gifts (12")
Units sold9K
B0BKTLGZN1
$9.99·★4.4·1.7K revsJOYIN 4-Pack 20" Beach Balls - Large Rainbow Beach Ball Inflatable Pool Toys for Party Supplies Decorations, Adults Kids Birthday Luau Summer Beach Water Games Beachball Party Favors
Units sold5K
Bezente
1 ASIN in Top 10
13.0%
Units
10K
Revenue
$66.7K
Avg. price
$6.29

B0BZCHMVTK
$6.29·★4.6·14.2K revsBezente Assorted Latex Rainbow Balloons 100 Pack 12 inch | Bright Color Balloons for Birthday Bridal Shower Wedding Party Decorations
Units sold10K
Trending Water Baloons Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B07XYQY7SV booked 10K units at $23.32, with ▲ 150.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B07XYQY7SV
ZURU BUNCH O BALLOONS - 350 Rapid-Fill Crazy Color Water Balloons (10 Pack) Amazon Exclusive
Price
$23.32
Rating
4.6
Reviews
19.7K
Latest month sales

B087N6J7RY
Thickened balloons, 120 PCS Balloons Assorted Colors, Latex Balloons for Kid's Birthday Party, Exquisite Rainbow Balloon, 12 Inches 12 Kinds of Rianbow Colorful Party Balloons Decorations.
Price
$9.99
Rating
4.4
Reviews
4.6K
Latest month sales

B08G1DVQG9
JAMBO Premium Triple Water Slide and 3 Bodyboards, 16Ft Heavy Duty Slip Splash and Slides-Advanced 3-Way Sprinkler System, Splash Pad Mat Backyard Summer Outdoor Water Toys n Long Slides for Kids
Unlock to view ASIN details and product titles
Price
$39.99
Rating
3.9
Reviews
9.2K
Latest month sales
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