Vintage Halloween Decor Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Vintage Halloween Decor sales on Amazon US totaled 27,500 units in July 2026 (▲ 258.9% vs. the prior month), generating an estimated $421,009 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 40.0% of unit volume and 26.9% of revenue, while a typical listing is priced at $15.96. The keyword itself pulled 53,026 Amazon queries over the same period (▲ 89.7% MoM).
Zooming out to the 12-month window ending July 2026, the vintage halloween decor Top 50 moved 556,950 units and $6,810,928 in cumulative sales — an average of 46,413 units and $567,577 per month. Monthly throughput topped out at 216,100 units in September 2025 and dipped to 2,600 in May 2026, leaving the latest reading 65.0% lower than August 2025.
Vintage Halloween Decor Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
27.5K
▲ 258.9% MoM
Monthly Revenue 2026/07
$421K
▲ 284.1% MoM
Top 10 Market Share 2026/07
40.0%
Vintage Halloween Decor Market Share & Sales Concentration on Amazon US — July 2026
The most-sold vintage halloween decor listing on Amazon US in July 2026 is ASIN B07TC687GQ (Brand: JIALEEY), which sold 2,000 units at $6.99 apiece — equal to 7.3% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 11,000 units and $113,200 in July 2026 — 40.0% of unit volume and 26.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Vintage Halloween Decor' on Amazon
July 2026
Is 40.0% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B07TC687GQ
125 PCS Vintage Skeleton Key Set Charms, JIALEEY Mixed Antique Style Bronze Brass for Pendant DIY Jewelry Making Wedding Party Favors
2K
▲ 0.0%vs. prior month
$14K
latest month
12-month trend
B0D454ZJKF
12 PCS Halloween Witch Hats, Black Hanging Witch Hats Porch Yard Decor | Witch Costume Accessories Witches Hat with 328 FT Nylon Cord Wizard Hats Indoor Outdoor Halloween Decorations
1K
▲ 400.0%vs. prior month
$10K
latest month
12-month trend
B0F831L31B
Piteno® 140Pcs Bats Halloween Decorations Party Supplies, Realistic PVC 3D Black Scary Bat Stickers for Creepy Home Decor Halloween Party Decorations DIY Wall Window Decal Bathroom Indoor
1K
▲ 1900.0%vs. prior month
$7.6K
latest month
12-month trend
B09C5Q8S89
5Pcs Halloween Creepy Cloth Black 30×72inch - Halloween Decorations Clearance - Creepy Spooky Halloween Decorations Outdoor Indoor
1K
▲ 400.0%vs. prior month
$6.5K
latest month
12-month trend
B089M9KVFS
DIYASY Bats Wall Decor, 120 Pcs 3D Bat Halloween Decoration Stickers for Home Decor 4 Size Waterproof Black Spooky Bats for Room Decals
1K
▲ 150.0%vs. prior month
$5.8K
latest month
12-month trend
B0C7VB4GSM
120 Pcs 3D Halloween Decorations Bats Decor,5 Sizes Bats Wall Decor Indoor | Scary Bat Stickers, Halloween Decorations for Bedroom Bathroom, Door Wall Party Decorations
1K
▲ 400.0%vs. prior month
$4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Vintage Halloween Decor Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
JIALEEY is the best-performing vintage halloween decor brand in July 2026, moving 2,000 units across 1 ASIN for 18.2% of Top 10 volume. Helimoto follows with 1,000 units (9.1%), ahead of Piteno on 1,000 units (9.1%).
Volume is spread across 10 brands, with the top three holding 36.4% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $5.99 to $8.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
JIALEEY
1 ASIN in Top 10
18.2%
Units
2K
Revenue
$14K
Avg. price
$6.99
B07TC687GQ
$6.99·★4.6·8.7K revs125 PCS Vintage Skeleton Key Set Charms, JIALEEY Mixed Antique Style Bronze Brass for Pendant DIY Jewelry Making Wedding Party Favors
Units sold2K
Helimoto
1 ASIN in Top 10
9.1%
Units
1K
Revenue
$10K
Avg. price
$8.99
B0D454ZJKF
$8.99·★4.6·1.1K revs12 PCS Halloween Witch Hats, Black Hanging Witch Hats Porch Yard Decor | Witch Costume Accessories Witches Hat with 328 FT Nylon Cord Wizard Hats Indoor Outdoor Halloween Decorations
Units sold1K
Piteno
1 ASIN in Top 10
9.1%
Units
1K
Revenue
$7.6K
Avg. price
$5.99
B0F831L31B
$5.99·★4.6·1.1K revsPiteno® 140Pcs Bats Halloween Decorations Party Supplies, Realistic PVC 3D Black Scary Bat Stickers for Creepy Home Decor Halloween Party Decorations DIY Wall Window Decal Bathroom Indoor
Units sold1K
Trending Vintage Halloween Decor Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0F831L31B booked 1K units at $5.99, with ▲ 1900.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0F831L31B
Piteno® 140Pcs Bats Halloween Decorations Party Supplies, Realistic PVC 3D Black Scary Bat Stickers for Creepy Home Decor Halloween Party Decorations DIY Wall Window Decal Bathroom Indoor
Price
$5.99
Rating
4.6
Reviews
1.1K
Latest month sales
B0C7VB4GSM
120 Pcs 3D Halloween Decorations Bats Decor,5 Sizes Bats Wall Decor Indoor | Scary Bat Stickers, Halloween Decorations for Bedroom Bathroom, Door Wall Party Decorations
Price
$4.49
Rating
4.6
Reviews
553
Latest month sales
B0F6T49NLY
Halloween Decorations -2 Packs Spooky Light Up Ghosts with Lights | Scary Ghost for Halloween Decor Indoor Party Home Table Room Kitchen and Fireplace Decor
Unlock to view ASIN details and product titles
Price
$16.99
Rating
3.8
Reviews
226
Latest month sales
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