Undershirt Fan Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Undershirt Fan sales on Amazon US totaled 110,700 units in July 2026 (▼ 11.4% vs. the prior month), generating an estimated $2,501,829 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 57.8% of unit volume and 52.7% of revenue, while a typical listing is priced at $21.89. The keyword itself pulled 3,684 Amazon queries over the same period (▼ 51.6% MoM).
Zooming out to the 12-month window ending July 2026, the undershirt fan Top 50 moved 398,000 units and $9,031,112 in cumulative sales — an average of 33,167 units and $752,593 per month. Monthly throughput topped out at 124,900 units in June 2026 and dipped to 1,250 in January 2026, leaving the latest reading 113.3% higher than August 2025.
Undershirt Fan Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
110.7K
▼ 11.4% MoM
Monthly Revenue 2026/07
$2.5M
▼ 14.2% MoM
Top 10 Market Share 2026/07
57.8%
Undershirt Fan Market Share & Sales Concentration on Amazon US — July 2026
The most-sold undershirt fan listing on Amazon US in July 2026 is ASIN B0BL6NL6DS (Brand: KIDEE), which sold 10,000 units at $24.99 apiece — equal to 9.0% of every unit tracked in this report.
The Top 10 ASINs account for 64,000 units and $1,319,210 in July 2026 — 57.8% of unit volume and 52.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Undershirt Fan' on Amazon
July 2026









Is 57.8% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0BL6NL6DS
KIDEE Neck Fan, Portable Bladeless Neck Fans, Upgrade 360° Airflow, Super Quiet, 3 Speeds, 4000mAh Personal Wearable Neck Fan, Upgraded Cooling Air Volume USB Rechargeable Hands Free Fan
10K
▲ 0.0%vs. prior month
$232.5K
latest month
12-month trend

B0CZ3QR58B
Heelkl 2026 AI Portable Fan Rechargeable, 4-Speed Strong Airflow, Personal Waist Fan with up to 25H of Working Time, Hands-Free Hanging Neck Fan, Wearable Belt Fan for Camping, Outdoor, Jobsite
10K
▲ 0.0%vs. prior month
$183K
latest month
12-month trend

B0GZ3MDQQ9
Waist Fan with Clip on: Portable 4-Speed Enlarged Fan-blades Personal Belt Fan with LED Light 6-11H of Working Time Hands-Free Neck Fan
10K
▲ 400.0%vs. prior month
$174.9K
latest month
12-month trend

B0DYDX8ZTS
Tedajo AI Portable Waist Fan, 6 Speeds 16000RPM Strong Turbo Airflow, 40H Max Cooling Battery Powered Personal Fan Rechargeable, Hands-Free Shirt/Belt/Neck Fan for Work, Outdoor, Travel, Gift for Men
7K
▼ 22.2%vs. prior month
$145.3K
latest month
12-month trend

B0F8P5RMPD
Portable Silent Mini Bladeless Fan Clip On, Small Fan Clip on for Shirt & Waist, Adjustable 3-Speed Suspended Whirlwind Fans, For Outdoor & Travel & Office, Travel Accessories, Gift
6K
▼ 40.0%vs. prior month
$97.1K
latest month
12-month trend

B0GHQYZBR7
Portable Clip-On Fan, Mini USB Rechargeable 360° Rotatable Fan, Personal Fan 3-Speed Silent Mini Bladeless Fans (White)
5K
▼ 28.6%vs. prior month
$82K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Undershirt Fan Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
KIDEE is the best-performing undershirt fan brand in July 2026, moving 10,000 units across 1 ASIN for 15.6% of Top 10 volume. Heelkl follows with 10,000 units (15.6%), ahead of ATOPICK on 10,000 units (15.6%).
Volume is spread across 10 brands, with the top three holding 46.9% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $16.87 to $24.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
KIDEE
1 ASIN in Top 10
15.6%
Units
10K
Revenue
$232.5K
Avg. price
$24.99

B0BL6NL6DS
$24.99·★4.2·10.7K revsKIDEE Neck Fan, Portable Bladeless Neck Fans, Upgrade 360° Airflow, Super Quiet, 3 Speeds, 4000mAh Personal Wearable Neck Fan, Upgraded Cooling Air Volume USB Rechargeable Hands Free Fan
Units sold10K
Heelkl
1 ASIN in Top 10
15.6%
Units
10K
Revenue
$183K
Avg. price
$17.97

B0CZ3QR58B
$17.97·★4.2·4.6K revsHeelkl 2026 AI Portable Fan Rechargeable, 4-Speed Strong Airflow, Personal Waist Fan with up to 25H of Working Time, Hands-Free Hanging Neck Fan, Wearable Belt Fan for Camping, Outdoor, Jobsite
Units sold10K
ATOPICK
1 ASIN in Top 10
15.6%
Units
10K
Revenue
$174.9K
Avg. price
$16.87

B0GZ3MDQQ9
$16.87·★4.2·370 revsWaist Fan with Clip on: Portable 4-Speed Enlarged Fan-blades Personal Belt Fan with LED Light 6-11H of Working Time Hands-Free Neck Fan
Units sold10K
Trending Undershirt Fan Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0GZ3MDQQ9 booked 10K units at $16.87, with ▲ 400.0% MoM change. On the growth side, B0GXDFTKDG leads positive momentum with ▲ 700.0% MoM growth on 800 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0GZ3MDQQ9
Waist Fan with Clip on: Portable 4-Speed Enlarged Fan-blades Personal Belt Fan with LED Light 6-11H of Working Time Hands-Free Neck Fan
Price
$16.87
Rating
4.2
Reviews
370
Latest month sales

B0H2GJWMZ5
Jancane Handheld Fan, Portable Fan, 4000mAh Rechargeable Personal Fan, 10H Battery, Strong Wind, Small & Powerful, Cute Design for Travel, Makeup, Girls Women Summer Travel Essential Gift
Price
$5.99
Rating
4.5
Reviews
366
Latest month sales

B0GXDFTKDG
Portable Waist Fan, 16000RPM 3-Head Belt Clip Fan with 8000mAh Battery, 100 Speeds, 10m/s Strong Wind, Flashlight, Rechargeable Under Shirt Fan for Outdoor Jobsite Camping Travel Black
Unlock to view ASIN details and product titles
Price
$24.99
Rating
3.5
Reviews
60
Latest month sales
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